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The ultimate guide to real estate lead generation ideas for  2023

Housing Wire

From upgrading your real estate website with eye-catching and functional marketing tools, to harnessing AI and a few other unconventional tactics, this guide explains the best lead generation ideas for real estate agents. Learn more Use this tool: SmartZip SmartZip uses predictive analytics to identify potential sellers in your area.

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Zillow’s new AI feature can talk to home shoppers like it’s a friend

Housing Wire

Typing phrases like “$700K homes in Charlotte with a backyard” or “open house near me with four bedrooms” in the search bar will either show potential homebuyers their matches or will notify them when new qualifying listings are available, according to the statement.

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3 mortgage industry trends that will define the rest of 2021

Housing Wire

In addition, a vast majority of people spent more time at home in 2020 than ever before in modern history. In addition, on the real estate side, the days of having only the traditional open houses are gone. In turn, mortgage companies need to get with the times, implement technology and improve efficiency.

Mortgage 518
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28 real estate circle prospecting ideas, tips, tools & scripts

Housing Wire

8 circle prospecting ideas — a deep dive 8 effective circle prospecting scripts 9 pro tips for expert-level circle prospecting 3 circle prospecting tools What is circle prospecting? There are numerous tech tools available to agents to help with prospecting. In this article What is circle prospecting?

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

Zillow’s 2023 Consumer Housing Trends Report finds that first-time buyers now make up 50% of all home buyers, up from 45% last year and a meaningful jump from 37% in 2021. People’s choices in homes and locations are evolving, and they’re relying more on digital tools to find their perfect place.

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Lone Wolf: We just launched the “first true end-to-end platform in real estate”

Housing Wire

According to the company, the platform brings Lone Wolf’s website building capabilities, as well as CRMs , comparative market analyses, open house planning, transaction management, back office work and accounting all into one place. The firm first announced the creation of the platform at T3 Sixty’s Tech Summit in 2023.

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The 11 best real estate CRMs for 2024

Housing Wire

It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. We looked for features like task automation, pipeline management and integration with other commonly used tools. What’s the secret to nurturing leads and turning them into loyal clients?