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23 creative open house ideas to drive foot traffic, get leads and sell fast

Housing Wire

Even amid the growing popularity of TikTok videos and Instagram reels, real estate open houses are still one of the best ways to get new clients in the door (quite literally!). The right open house strategies will generate leads and establish your brand presence in high-demand neighborhoods among your most desired clientele.

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Real estate Instagram accounts: 21 agents & influencers to follow right now

Housing Wire

From client quirks to open-house mishaps, his posts are so relatable that youll swear hes been shadowing your day-to-day. Their instagram is filled with marketing insights while showing you how their tools can impact your business. Daniels charm and style make him the ultimate luxury agent to follow.

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How to host a successful virtual open house: Tips from a broker

Housing Wire

Virtual open houses are a unique way to help you stand out from other agents as a tech-savvy marketer and can help get your listings in front of hundreds (possibly thousands) of potential buyers online. What is a virtual open house, and are they still worth it? That’s the gist of a virtual open house.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

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From bartender to $463k GCI in two years of cold calling

Housing Wire

He had the foresight to sign on with a popular coaching company in his first year but felt he was getting very little return for his (sizeable) coaching investment. Once Brandon discovered his niche at an open house, he immediately tripled down. Of course, not every niche will work in every market or for every agent.

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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Traditional prospecting involves more direct or physical methods like cold calling, door knocking, direct mail campaigns, and hosting open houses or community events. Analyzing ad performance through the platforms’ analytics tools is crucial for optimizing campaigns and ensuring a good return on investment.

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History matters as Howard Hanna looks to tackle 2025

Housing Wire

The family-run brokerage firm recorded some legal w ins and losses , developed new tools for agents and clients , and navigated one of the slowest years for home sales in nearly three decades. It also utilized technology tools and worked toward creating innovative solutions such as Buy & Borrow Bundle. Hanna said.