Housing Wire

JANUARY 9, 2025

Over the years, the term pocket listing has developed a negative connotation, as people sometimes think this is just a strategy used by sleazy agents to double-side a transaction and not get the highest price for the seller. Host a broker open house. Fewer marketing opportunities. For the uninitiated, I’ll explain.

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Sellers Real Estate Agents Real Estate Agent 333

Housing Wire

APRIL 22, 2024

It even integrates with commonly used tools like Salesforce , Follow Up Boss and Hubspot so you can easily target your existing contact lists. Many of us are in sellers’ markets with very low inventory. Buyer’s agents who can find their clients a home that’s not even on the market are instant heroes. Cards from Handwrytten start at $3.25

Real Estate 369

Real Estate Open Houses Brokerage Real Estate Agent 369

Housing Wire

AUGUST 17, 2021

In addition, on the real estate side, the days of having only the traditional open houses are gone. Utilizing data from AI to understand key players in the industry based on their match to an organization, culture and leadership has allowed mortgage recruiters to use passive recruiting as a tactical growth tool.

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Mortgage Inventory Real Estate Technology 518

Housing Wire

NOVEMBER 29, 2023

Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. Use this tool: Market Leader Market Leader is like your all-in-one tool for real estate leads. Use this tool: FloDesk Looking for a way to make your brand pop? The best part?

Real Estate 393

Real Estate Buyers Tools Real Estate Agent 393

Housing Wire

JANUARY 12, 2024

It’s a high-functioning customer relationship management (CRM) tool with robust features, integrations and automation. We looked for features like task automation, pipeline management and integration with other commonly used tools. The RealGeeks CRM was developed using industry research and customer feedback.

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Real Estate Real Estate Agent Tools Agents 440

Housing Wire

JULY 8, 2024

According to the company, the platform brings Lone Wolf’s website building capabilities, as well as CRMs , comparative market analyses, open house planning, transaction management, back office work and accounting all into one place. The firm first announced the creation of the platform at T3 Sixty’s Tech Summit in 2023.

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Real Estate Technology Open Houses Modernization 273

Housing Wire

FEBRUARY 11, 2022

And though there are many creative avenues to get purchase business, cold calling and appearing at open houses to connect with real estate agents is here to stay, LOs told HousingWire. A sales manager, who requested anonymity, said that he helps newbie LOs by reviewing their strategies to pull in business at open houses.

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Marketing Real Estate Agent Loan Officers Advertising 406

Housing Wire

DECEMBER 16, 2024

The family-run brokerage firm recorded some legal w ins and losses , developed new tools for agents and clients , and navigated one of the slowest years for home sales in nearly three decades. It also utilized technology tools and worked toward creating innovative solutions such as Buy & Borrow Bundle.

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Real Estate Brokerage Agents Buyers 290

Housing Wire

JULY 8, 2024

Knowing what you’ll say in advance on a call, at an open house, or just chatting with your sphere makes you more confident — and confidence is the key that opens the door to opportunity in real estate. Copy to clipboard Real estate advice + top tech, lead gen & marketing tools — delivered to your inbox. Good or bad!

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Real Estate Business Agents Sellers 376

Housing Wire

NOVEMBER 20, 2024

Ultimately, long-term success hinges on having the right tools to streamline your processes and enhance productivity for both your clients and business partners. Attend open houses, connect with local realtors, and engage with potential clients. What it takes to be a top producer You want to be a top producer?

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Marketing Loan Officers Realtors Business 315

Housing Wire

DECEMBER 6, 2024

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Market Leaders advanced newsletter automation tool can help. In this article, weve compiled 49 compelling real estate newsletter ideas and subject lines.

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Real Estate Clients Tools Sellers 328

Housing Wire

FEBRUARY 26, 2024

The most successful real estate agents aren’t always the ones with the most experience — but rather those who know how to leverage the best real estate marketing companies and digital tools for their success. The company specializes in creating personalized websites and marketing tools that exude sophistication and elegance.

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Real Estate Business Real Estate Agent Marketing 295

Housing Wire

AUGUST 9, 2023

Those unwilling to embrace and adopt these cutting-edge tools will likely be left behind. Their all-in-one platform allows agents to send out mailers to leads at scale, with personalized copy developed by AI and hand-written notes produced by robots. One example of a company looking to crack the lead gen code is Addressable.

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Real Estate Agent Real Estate Agents Clients 357

Housing Wire

DECEMBER 8, 2023

Topics include: Real estate license law, agency, contracts, real property, ownership, taxes, water law, land development and zoning, deeds and title transfer, escrow and settlement, fair housing, leases & more AZ Contract Writing Course: 6 hrs of required instruction. Deluxe: Required 90 hrs of coursework. out of 5 stars Rating: 4.5

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Real Estate Contracts Law Real Estate Agent 351

Housing Wire

JULY 22, 2024

Real estate advice + top tech, lead gen & marketing tools — delivered to your inbox. Think about it: if you’re a super successful agent running a team , you’ll want your team members to be available to run out and cover showings and host open houses every weekend. Another easy hack is to buy yourself some swag.

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Real Estate Agent Real Estate Clients Agents 382

Housing Wire

DECEMBER 7, 2023

In addition to Massachusetts-approved, prelicensing courses and continuing education courses for MA and NH license renewals, New England Academy provides professional development courses for sales and management development in an online, multimedia format. out of 5 stars Rating: 4.5

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Real Estate Real Estate Agent Law Brokerage 357

Housing Wire

JULY 12, 2024

Real estate advice + top tech, lead gen & marketing tools — delivered to your inbox. Professional development is a requirement in most states, and it helps agents to develop new skills and keep up-to-date. If that expires, the portion of the exam that you passed expires as well.

Real Estate 360

Real Estate Government Real Estate Agent Agents 360

Housing Wire

OCTOBER 25, 2024

We’d also love to see Showcase develop a branded IDX website package for agents who don’t already have a WordPress site. Showcase IDX Pricing: Starting at $84.95 per month Search experience: 4.8 UX design quality: 4.6 We also thought the UX elements on the friends and family search were fine, but could use improvement.

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Design Agents Real Estate Brokerage 338

Housing Wire

OCTOBER 24, 2024

Developing a trusted referral network can generate new business for you (and your network). Perhaps an unrepresented buyer came to their listing’s open house and the agent doesn’t want to do dual agency. She developed training materials, classes, and coaching programs for her fellow introverts. How do you thank them?

Real Estate 334

Real Estate Real Estate Agent Agents Clients 334

McKissock

NOVEMBER 10, 2020

McKissock’s CE Plus Membership includes 500 professional development tools to help you get ahead in your real estate career. Virtual open houses and videos. Professional development opportunities. Keep reading to learn what else made the list. Learn more. Pricing strategy. Professional designations.

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Real Estate Agents Property Management Development 69

McKissock

JUNE 14, 2022

While novice agents tend to focus more on open houses and cold-calling or spend copious amounts of money on print advertising, successful agents are able to cultivate referrals by working side-by-side with neighbors and collaborators. 5 Ways to Establish Yourself in the Local Community. Introduce Yourself.

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Real Estate Agent Marketing Real Estate Open Houses 89

McKissock

DECEMBER 28, 2020

You might develop your list via email, Facebook, Instagram, or a number of other channels. From this page, you should be proactive in setting up events for any open houses you might be hosting, sharing community news, and promoting your successes. Advertise open houses: SOLD!

Real Estate Agent 102

Real Estate Agent Real Estate Agents Advertising 102

Raleigh Realty

FEBRUARY 19, 2022

It also helps new agents understand the real estate digital tools available to them, how to build a Web presence, and the various ways to share their information both organically and socially, to generate online interest and potentially bring in new clients and referral partners too. Develop a niche and/or positioning (and target audience).

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Real Estate Realtors Real Estate Agent Agents 158

Listing Spark

FEBRUARY 27, 2024

It does mean that investors should carefully consider the properties they invest in and all the tools and services they use to make business happen. Simply purchasing expensive tools and subscribing to recurring services is a poor financial strategy for any business. They focus specifically on maximizing the ROI of the software itself.

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Investing Tools Real Estate Investors 36

Listing Spark

FEBRUARY 27, 2024

FSBO listing services are a valuable tool for sellers. Depending on the platform you choose, you can access all the tools you need to evaluate your property, market the listing, and negotiate incoming offers. Learning more about the process for FSBO listings and different tools that can help you should be the first steps you take.

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Agents Tools Open Houses Sellers 36

Houston Properties

APRIL 15, 2020

Expert tips on simple preventive home maintenance to ensure the best buyer & open house experiences. Seal Up Your House. Sealing your Houston home can prevent water penetration, mold development, and air leaks. Selling a house in Houston soon? You can also use tools for an even deeper clean.

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Sellers Inspection Open Houses Buyers 67

Lamacchia Realty

AUGUST 3, 2021

If you don’t have any requests for showings and if an open house yields an underwhelming crowd, you should review your list price and lower it to attract more buyers. Lamacchia Realty has been selling homes since 2005 and tracking data to develop an effective model on pricing homes. How much do you adjust the price?

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Bracketing Sellers Buyers Inventory 67

Listing Spark

OCTOBER 7, 2024

Armed with the right information and tools, such as house-flipping software , you’ll discover that you can successfully manage the sale. Innovative AI tools can help streamline your research when you leverage comprehensive home-selling software. Online tools and professional support can come in handy later down the line.

Real Estate Agent 36

Real Estate Agent Real Estate Legal Buyers 36

Listing Spark

JULY 24, 2023

Today’s property investors have a wide array of property management tools, research apps, and real-time data streams to help find new properties, manage existing investments, and stay informed about a particular niche. Many CRMs will feed into other tools you use, such as email marketing tools, invoices, and financial records.

Real Estate 36

Real Estate Investors Tenants Property Management 36

McKissock

NOVEMBER 30, 2020

Whether it is a tweet promoting an article a broker was quoted in, a photo of a new property your company is leasing, or an announcement for an open house, the agency will develop a strategy for the timeliness of posts to ensure the most engagement.

Real Estate 56

Real Estate Business Real Estate Agent Agents 56

Listing Spark

AUGUST 21, 2023

To accommodate such desires, there are a variety of tools, services, and advertising options available. One of the most handy tools for sellers is FSBO websites: platforms that allow homeowners to describe the property, the listing price, and other details. Related: Is Now the Right Time to Sell Your Home in Texas?

Real Estate Agent 36

Real Estate Agent Advertising Real Estate Tools 36

Lamacchia Realty

JUNE 21, 2022

If you don’t have any requests for showings and if an open house yields an underwhelming crowd, you should review your list price and lower it to attract more buyers. Lamacchia Realty has been selling homes since 2005 and tracking data to develop an effective model on pricing homes. How much do you adjust the price?

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Housing Market Bracketing Marketing Sellers 61

Appraisal Today

AUGUST 25, 2023

In Bakersfield, for example, Golden Empire MLS participants can submit a form to post new listings, open houses and price changes. My guest Candy Cooke, a certified general appraiser and real estate broker in Texas, briefs us on RPR, a great data tool that’s free for NAR members and can help you access the listing information you need.

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Appraisal Real Estate Agent Agents Real Estate 76

Listing Spark

SEPTEMBER 4, 2023

With today’s online tools and third-party services, you can do exactly that. Develop Your Pricing Strategy Before you put your home up for sale, you need to know what sort of offers to expect. You can conduct this research by finding raw data on your own or by using smart real estate pricing tools online.

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Agents Real Estate Tools Buyers 36

Listing Spark

JULY 5, 2023

Real estate investors who want to stay nimble in this market (especially as inventory stays low and prices stay meteorically high) need to adopt every tool at their disposal to stay informed and to quickly assess homes just entering the marketplace. In particular, the Zestimate is a popular data point people use to understand the market.

Real Estate 36

Real Estate Investors Tools Property Management 36

Lamacchia Realty

MARCH 26, 2024

A lack of showing requests or a poor turnout at an open house signals it might be time to reconsider and reduce your listing price to draw more interest. Consider the Price Bracket Along with comps and the Target Pricing Model, price brackets are a helpful tool to use when adjusting the price of your home.

Bracketing 55

Bracketing HOA Sellers Buyers 55

Lamacchia Realty

OCTOBER 17, 2024

If you don’t have any requests for showings and if an open house yields an underwhelming crowd, you should review your list price and lower it to attract more buyers. Lamacchia Realty has been selling homes since 2005 and tracking data to develop an effective model for pricing homes.

Bracketing 60

Bracketing Marketing Sellers Buyers 60