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Digital open house sign-in solutions agents swear by for lead generation

Housing Wire

Open houses remain one of the best ways to showcase a property and connect with potential buyers. A solid open house sign-in sheet strategy can turn your guests into serious leads. Summary Why digital open house sign-in sheets matter Which digital sign-in sheet solution works best for your open house?

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Lone Wolf launches new tools designed to help buyer agents

Housing Wire

The real estate software company is launching a “Buyer’s Agent Club” that is designed to assist agents in navigating an uncertain time in the industry through resources, tools and training. The role of the buyer’s agent has been turned on its head and Lone Wolf Technologies wants to help.

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23 creative open house ideas to drive foot traffic, get leads and sell fast

Housing Wire

Even amid the growing popularity of TikTok videos and Instagram reels, real estate open houses are still one of the best ways to get new clients in the door (quite literally!). The right open house strategies will generate leads and establish your brand presence in high-demand neighborhoods among your most desired clientele.

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New Atllas AI tool aims to simplify cold calls

Housing Wire

Atllas is launching a new artificial intelligence tool, Cold Call AI , that the company said is designed to streamline the process of reaching out to prospective home buyers and sellers. The tool can initiate calls and engage with people using AI-generated, personalized scripts that adjust to the client as the call unfolds.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

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How to host a successful virtual open house: Tips from a broker

Housing Wire

Virtual open houses are a unique way to help you stand out from other agents as a tech-savvy marketer and can help get your listings in front of hundreds (possibly thousands) of potential buyers online. What is a virtual open house, and are they still worth it? That’s the gist of a virtual open house.

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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Traditional prospecting involves more direct or physical methods like cold calling, door knocking, direct mail campaigns, and hosting open houses or community events. Lead generation website Creating and maintaining a website designed for lead generation is critical in digital real estate prospecting.