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Are AI real estate agents the future for homebuyers? These firms think so

Housing Wire

While some in the real estate industry are expecting to see a decline in the number of buyer’s agents as a result of the National Association of Realtors ‘ (NAR) nationwide commission lawsuit settlement agreement , others have taken it a step further and are betting their companies on it. Meet the AI real estate agent.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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The evolution of the more productive real estate agent 

Housing Wire

Bonnie Williamson never intended to be a real estate agent. She then went on to teach high school French, but after six years of dealing with “hormonal teenagers” Williamson was ready for a change, and on a friend’s suggestion interviewed at the local Daniel Gale Sotheby’s International Realty affiliate. “It

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Opinion: Real estate agents can flourish in an AI-flooded market

Housing Wire

Generative artificial intellegence, such as ChatGPT, is changing everything—a statement that comes as little surprise to anyone these days, and least of all to the many real estate agents whose markets are being saturated by artificial intelligence (AI)-empowered buyers. But, fortunately, those fears are misplaced.

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Lamacchia Realty acquires New England-based brokerage Keystone Property Group

Housing Wire

Lamacchia Realty , a full-service real estate brokerage firm licensed in six states, acquired the Seekonk, Massachusetts-based brokerage, Keystone Property Group , the company announced on Monday. Meanwhile, Anthony Lamacchia, broker/owner of Lamacchia Realty also welcomed Hedrick and her agents to the brokerage. “I

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How to set up your real estate agent Facebook page to get more leads

Housing Wire

While they may not be as trendy as they once were, a well-crafted real estate agent Facebook page is still the best way to generate leads on social media. Your Facebook page can help you build your personal brand, network with other agents across the country (hello, referral partners!)

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Real estate agents prepare for their own Olympics — the navigation of business practice changes

Housing Wire

It is fitting that the 2024 Summer Olympics in Paris are the backdrop for the final two weeks leading up to when the real estate industry will undergo its largest structural change in decades — a feat of near-Olympic proportions. have been busy training and preparing to be ready for Aug.