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Top 5 home improvement projects real estate agents should recommend to sellers

Housing Wire

Many sellers have returned to offering concessions and dropping prices to entice buyers. The “same old listing presentation” and tired marketing tactics aren’t cutting it for agents looking to win listings in today’s competitive and tight market. Homeowners want to picture themselves living in a clean, fresh home.

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Buyers are being picky — here’s how you can navigate it as a real estate agent

Housing Wire

home sales in nearly 30 years as high mortgage rates frustrate buyers, the market is reshaping real estate once again, placing buyers on the back foot and swinging the pendulum back to favoring sellers. Real estate agents need to brace themselves for a shift as we witness a market more reminiscent of previous pandemic years.

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In defense of the individual real estate agent

Housing Wire

I saw a social media post recently by our local ‘mega-agent’ entitled: “Breaking News: Individual Real Estate agents added to Endangered Professions List!”. This post compares the individual real estate agent to “a tennis player using a wooden racket” or “a football player with a leather helmet.”

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How to become a luxury real estate agent

Housing Wire

I’ll show you what it takes to succeed as a luxury real estate agent in any market. How do you convince the sellers of $15 million homes to work with you? Niche specialization To succeed in luxury real estate, it’s best to define your expertise by specializing in a niche. Visit Agent Image 3.

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How to compete and win with your listing presentation (+ scripts)

Housing Wire

In this article, I’ll share close to two decades of experience as a licensed agent and small brokerage owner in Boston to help you compete and win listings with a dynamite listing presentation. As agents, we compete for a finite number of available homes to list and sell. What is their family size?

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Opinion: Sitzer/Burnett decision presents an uncertain future for buyer agents

Housing Wire

Real estate agents are facing a contracting issue that could seriously upend the traditional housing landscape. Under current guidelines, sellers pay a 5-6% commission on a sale which is split between the buyer and listing agents. But what happens if consumers pivot away from buyer agents altogether?

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As insurance costs rise, real estate agents have more buyer concerns to assuage

Housing Wire

As recently as five years ago, homeowners insurance was certainly not top of mind for most homebuyers and their real estate agents , but the rapidly rising cost of insurance premiums is changing that. On nearby Chincoteague Island, Virginia, Long & Foster Real Estate agent Meghan O.