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How to follow up with unresponsive clients without being pushy

Housing Wire

After the National Association of Realtors settlement changed how commission is paid, there was some fear among agents that buyers and sellers might forgo their services in favor of handling the transaction themselves. Address them by name, and refer to their real estate goals in your communication. Entice your clients to come to you.

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12 real estate thank you note templates to dazzle your clients

Housing Wire

Anyone who sends you a referral Dear (Referrer Name), Thank you SO much for referring me to (Lead Name)! All the best, (Your Name) Pro tip This is especially useful in condo buildings, as all the showings and open house traffic may have been annoying to the neighbors in close proximity to your listing. Thank you for stopping by.

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Open house postcards Open house postcard from Wise Pelican Open house postcard from Agents Assemble on Etsy Open house postcard from Agents Assemble on Etsy Open house postcards are a valuable tool in the real estate agent’s arsenal, designed to draw prospective buyers and sellers to your property listings.

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What is a real estate broker vs. an agent? We explain the key differences

Housing Wire

PRO TIP You may see the terms “real estate agent” and “Realtor” used interchangeably. While a Realtor is indeed an agent, the term doesn’t work both ways. To be a Realtor, an agent must be a member of the National Association of Realtors® (NAR). You’ll more commonly see the title “broker-in-charge” in broker-only states.

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Study: Real estate firms thrive on repeat and referral business

Housing Wire

On the flip side, interest generated from traditional open houses declined from 2018, according to the National Association of Realtors ’ 2021 Profile of Real Estate Firms. In 2018, 1% of surveyed brokerages said their business came from open houses. million in 2020 as compared to a median of $5.3 million in 2018.

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Door knocking for real estate: The ultimate guide + scripts

Housing Wire

The National Association of Realtors reports that online real estate conversion rates are between 0.4% Tip 3 – Create collateral to leave behind Example door hangers from Coffee and Contracts Collateral refers to tangible marketing materials, and you want to have a bunch to leave behind when youre knocking on doors.

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The ‘double-edged sword’ of dual licensing

Housing Wire

Due to major policy changes from federal agencies and the proposed settlement agreement by the National Association of Realtors (NAR) in the commission lawsuits, more companies and professionals are venturing into dual licensing — also called dual capacity. It’s something I didn’t anticipate, but I understand it.”