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5 activities real estate agents should do every morning

Housing Wire

Make sure you’re ready to share new listings and that potential clients can easily contact you through your platforms. Satisfied clients are more likely to refer you to their friends, family, and colleagues, helping you expand your client base organically.

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How to follow up with unresponsive clients without being pushy

Housing Wire

After the National Association of Realtors settlement changed how commission is paid, there was some fear among agents that buyers and sellers might forgo their services in favor of handling the transaction themselves. Address them by name, and refer to their real estate goals in your communication.

Clients 332
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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

As a real estate brokerage leader with decades of experience, I know firsthand that every connection counts, so having the right words at your fingertips is essential. That’s where text messaging for real estate agents comes in — it’s quick, personal, and gets straight to the point.

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round.

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Experts weigh usefulness of exclusive listings

Housing Wire

While they previously accounted for only 2% to 4% of listings, that share surged to nearly 8% of new listings by February 2025. This shift is prompting real estate professionals and consumers alike to reevaluate implications of this marketing approach.

Brokerage 272
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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Active vs. passive real estate prospecting Real estate prospecting ideas Tips for effective real estate prospecting What is real estate prospecting? The objective is to generate leads and build a pipeline of prospective business opportunities to sustain and grow their real estate business.

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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

With its potential to reach new clients and gain tremendous ROI, social media has become one of the most effective marketing tools for businesses big and small. We’ve compiled this list of savvy real estate social media post ideas to inspire your social strategy and keep your Instagram feed fresh and fun.