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23 creative open house ideas to drive foot traffic, get leads and sell fast

Housing Wire

Even amid the growing popularity of TikTok videos and Instagram reels, real estate open houses are still one of the best ways to get new clients in the door (quite literally!). The right open house strategies will generate leads and establish your brand presence in high-demand neighborhoods among your most desired clientele.

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Real launches three new products during its agent conference

Housing Wire

It is scheduled to launch in 2025, and it allows consumers to directly communicate with Leo through standard text messaging, such as SMS and iMessage.

Agents 435
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Mortgage Automation Technologies launches agent platform to help with NAR settlement compliance

Housing Wire

Fintech software and hardware provider Mortgage Automation Technologies is launching The BIG Agent , a transaction management platform for real estate brokers and agents.

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Mortgage Coach integrates with Insellerate

Housing Wire

Mortgage Coach , a mortgage platform that enables lenders to educate borrowers with home loan presentations, announced that its platform will be integrated with Insellerate, a customer relationship management (CRM) platform. The post Mortgage Coach integrates with Insellerate appeared first on HousingWire.

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The playbook for a rookie loan officer: What I’m telling my son before his first year

Housing Wire

Entering the mortgage industry as a loan officer can be both exciting and overwhelming. A key focus of your partnership should be to work open houses on affordable homes for first-time homebuyers. It applies to leads, open house visitors, even people you see at the grocery store.

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3 mortgage industry trends that will define the rest of 2021

Housing Wire

For better or worse, trends in the mortgage industry tend to mirror corresponding trends in the overall real estate market. With competition and, by extension, housing prices being extraordinarily high, prospective homebuyers can counterbalance this by locking in a low rate. Push for tech.

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‘Find buyers before agents!’ Mortgage industry reacts to the NAR settlement

Housing Wire

Mortgage pros have closely monitored the commission lawsuit developments since a Kansas City, Missouri jury determined that NAR, HomeServices of America , and Keller Williams conspired to inflate or maintain high commission rates through NAR’s so-called Participation Rule.

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