Housing Wire

JANUARY 6, 2021

Phoenix is the first market RedfinNow has launched in 2021, following the launch of San Francisco and Seattle early last month. RedfinNow is entering an already crowded market, joining the likes of Zillow , Opendoor and Keller Offers as well as bridge solutions like Knock Home Swap. with no appointment needed.

Housing Market 391

Housing Market Marketing Open Houses Sellers 391

Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

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Tools Real Estate Marketing Real Estate Agent 445

Housing Wire

JUNE 7, 2024

Listings are the life-blood of all successful real estate businesses, but making the leap from working primarily with buyers to working with sellers can be a challenge for many agents early in their careers. You can meet new people anywhere, and you never know who’s thinking about putting their house on the market. Who’s it for?

Real Estate 451

Real Estate Open Houses Agents Sellers 451

Housing Wire

FEBRUARY 28, 2024

If you’re struggling to market your business on social media, or worse, haven’t even started yet, you might be in for a rude awakening in 2024. Prioritize reputation over reach The key to successful social media marketing is to build meaningful connections with people in your farm area who want to buy or sell real estate.

Real Estate 430

Real Estate Marketing Tools Contracts 430

Housing Wire

APRIL 30, 2024

NAR recently published an FAQ page related to the settlement agreement where it clarifies that the phrase “working with” is meant to “distinguish MLS participants who provide brokerage services to a buyer from MLS participants who simply market their services or just talk to a buyer.”

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Buyers Open Houses Sellers Agents 480

Housing Wire

NOVEMBER 20, 2024

Nearly three quarters of recent American home sellers said in a Clever survey that using a traditional real estate agent is the best way to sell. Of the surveyed pool, 42% have sold since late 2022 as rising mortgage rates cooled the post-pandemic market.

Real Estate Agent 471

Real Estate Agent Real Estate Agents Sellers 471

Housing Wire

OCTOBER 13, 2023

Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented. But what happens to real estate agents when the market shifts and goes down? Read about what’s going on in the market.

Real Estate Agent 487

Real Estate Agent Real Estate Agents Marketing 487

Housing Wire

AUGUST 18, 2020

Opendoor has resumed operations in all 21 of its markets as of Tuesday. Now, the company has added back the rest of its operational markets, including Las Vegas, Orlando, Minneapolis-St. The post Opendoor resumes iBuying in all of its markets appeared first on HousingWire.

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Marketing Sellers Open Houses Buyers 308

Housing Wire

FEBRUARY 13, 2024

A question I love to ask potential sellers is “By when would you like your home sold to the right buyer?” Commit to two open houses per week Maximize the return on those open houses. Call other agents that you have a relationship with that may not want to or can’t hold their own open houses.

Real Estate Agent 406

Real Estate Agent Real Estate Agents Open Houses 406

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. For real estate professionals, the changing landscape is a call to action.

Real Estate 394

Real Estate Marketing Real Estate Agent Tools 394

Housing Wire

OCTOBER 21, 2020

The housing market faced a lot of uncertainty when COVID-19 caused the real estate industry to pause under shut-downs, but low interest rates and the desire for more space has turned this year into a boom time for real estate agents. Lovern was actually on maternity leave at that time when open houses and contracts were paused. “In

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Housing Market Marketing Real Estate Agent Real Estate 545

Housing Wire

JANUARY 9, 2025

million pocket listings or off-market real estate sales in the United States in 2024, with the vast majority happening in Texas and Florida. In this article, well cover the definition of a pocket listing, the pros and cons for both agents and sellers, and how to transact off-market legally and ethically.

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Sellers Real Estate Agents Real Estate Agent 333

Housing Wire

MARCH 15, 2024

Loan officers and mortgage executives expect home sellers and homebuyers to negotiate more aggressively on commission paid to buyer agents, potentially bringing costs down. Meanwhile, trade groups representing lenders believe that more details on the settlement are needed to understand its coming impact on the housing market.

Buyers 514

Buyers Agents Mortgage Real Estate Agent 514

Housing Wire

APRIL 12, 2023

LenderPulse requests surveys from 24,000 mortgage professionals across the country on market trends and lender opportunities and challenges. Economic and Housing Market Outlook Amid the Federal Reserve ‘s efforts to tame inflation, 44.5% Of the 155 completed surveys, 32.3% of the respondents were from the Southwest, 21.3%

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Marketing Mortgage Loan Officers Real Estate Agent 326

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. By dedicating time and effort to prospecting, agents not only sustain their business but also contribute to a healthier real estate market and community. It could be next week, it could be next year.

Real Estate 421

Real Estate Tools Real Estate Agent Open Houses 421

Housing Wire

NOVEMBER 21, 2024

Connect with seller leads Purpose: Build trust and start meaningful conversations with potential sellers. Script 1: Initial outreach to sellers Hi [Name], I noticed your home on [Street Name] and wanted to check if you’ve considered selling. I’d love to provide a free market analysis to show you what your home is worth!

Real Estate 339

Real Estate Real Estate Agent Sellers Clients 339

Housing Wire

APRIL 22, 2024

I can also provide expert advice about renovations and the potential return on investment — where to get the biggest bang for your buck — or simply answer any questions you have about the market. You’ll want to include the list price, sale price, and days on market. We negotiated to get the sellers the highest price possible.

Real Estate 369

Real Estate Open Houses Brokerage Real Estate Agent 369

Housing Wire

MAY 10, 2023

You may have heard the good news: In recent weeks, several mortgage and real estate brokerage execs have exclaimed that we may have already reached the bottom of the market. For prospective home buyers and sellers, that could mean a gradual decline in mortgage rates , which would unlock inventory and—dare I say—sales activity.

Marketing 348

Marketing Loan Officers Inventory Real Estate Agent 348

Housing Wire

JULY 20, 2023

Set the appointment To make a strong first impression with potential sellers, avoid overwhelming them with too many questions upfront. Join a reputable brokerage, engage in neighborhood prospect calls, host open houses and proactively interact with everyone you meet. Instead, focus on scheduling an appointment.

Housing Market 354

Housing Market Marketing Real Estate Client Relationships 354

Housing Wire

JULY 8, 2024

Knowing what you’ll say in advance on a call, at an open house, or just chatting with your sphere makes you more confident — and confidence is the key that opens the door to opportunity in real estate. These sellers were on the market with another agent before and could not sell. This is [name] with [brokerage].

Real Estate 376

Real Estate Business Agents Sellers 376

Housing Wire

MAY 16, 2024

The new feature harnesses the capabilities of multimodal artificial intelligence to instantly analyze and summarize complex property documents, including inspection reports, appraisals and seller disclosures. It can also help agents clearly communicate their unique value and services to homebuyers, sellers and others.

Real Estate Agent 364

Real Estate Agent Real Estate Brokerage Sellers 364

Housing Wire

JANUARY 29, 2024

Simply put, cutting corners on staging is a risky move that risks prolonged market presence. Additionally, an open house and the majority of showings will be in the first 30 days. Overall, in 2024, cutting corners on staging is a risk that sellers cannot afford to take.

Realtors 454

Realtors Buyers Decorating Agents 454

Housing Wire

OCTOBER 20, 2023

From upgrading your real estate website with eye-catching and functional marketing tools, to harnessing AI and a few other unconventional tactics, this guide explains the best lead generation ideas for real estate agents. Ahead, we’ll go over some traditional and more innovative marketing tactics.

Real Estate 402

Real Estate Tools Open Houses Advertising 402

Housing Wire

MARCH 25, 2024

During a virtual open house hosted by Keller Williams to answer agent and broker questions about the settlements in the commission lawsuits , the overwhelming message was for real estate professionals to focus on what they can control. Seller concessions is money that is being given by the seller directly to the buyer,” Papasan said.

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Agents Advertising Real Estate Sellers 414

Housing Wire

MARCH 2, 2023

And just like the bears who are starting to wake up from their long winter naps, homebuyers and sellers are coming out of hibernation… or at least they normally do. The pandemic definitely changed the real estate market ,” Todd Alperin, a Better Homes and Gardens Real Estate The Masiello Group agent based in Southern New Hampshire, said.

Real Estate Agent 389

Real Estate Agent Inventory Real Estate Agents 389

Housing Wire

APRIL 25, 2024

These tools can help you cut your speed to lead time in half, market your business, generate and nurture leads, and even leverage bleeding-edge AI tools to 10x your productivity. That means you can use it to create email campaigns, write blog posts, or research your market with the most up-to-date information.

Real Estate 374

Real Estate Agents Open Houses Tools 374

Housing Wire

DECEMBER 29, 2023

After nearly two years of trudging through a frozen housing market , the consensus among mortgage professionals is that the worst of it is over. Mortgage professionals say 2024 will be a ‘recovery year’ as markets slowly return to normal. A successful loan officer in this market needs a very capable qualified assistant.

Mortgage 473

Mortgage Loan Officers Inventory Business 473

Housing Wire

AUGUST 17, 2021

For better or worse, trends in the mortgage industry tend to mirror corresponding trends in the overall real estate market. Emerging out of the pandemic, the first half of 2021 showed that there is a historically low housing inventory across multiple markets in the U.S. Inventory issues. All about the rates.

Mortgage 518

Mortgage Inventory Real Estate Technology 518

Housing Wire

MAY 21, 2024

Without sales figures, it’s difficult to access comparable sales, and home buyers may find it challenging to gauge the fair market value of a property. Buyers should focus on other factors when estimating a property’s value , such as location, condition of the home, local amenities, and current market trends.

Real Estate Agent 425

Real Estate Agent Real Estate Inspection Valuation 425

Housing Wire

NOVEMBER 1, 2024

Real estate agents and real estate brokers are both licensed real estate professionals who can assist buyers and sellers, but you should be aware of some key differences and state-specific distinctions. A real estate agent is a licensed professional who represents buyers or sellers in real estate transactions. Let’s dive in!

Real Estate 445

Real Estate Real Estate Agent Agents Brokerage 445

Housing Wire

FEBRUARY 26, 2024

Real estate marketing isn’t just about posting a few property listings and hoping for the best. The most successful real estate agents aren’t always the ones with the most experience — but rather those who know how to leverage the best real estate marketing companies and digital tools for their success. per month plus $249.95

Real Estate 295

Real Estate Business Real Estate Agent Marketing 295

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. It dishes out everything from email and SMS marketing to effective lead capture forms and an integrated CRM system. One of the most efficient ways to acquire leads is to buy them through lead generation providers.

Real Estate 381

Real Estate Real Estate Agent Tools Agents 381

Housing Wire

OCTOBER 20, 2023

With its potential to reach new clients and gain tremendous ROI, social media has become one of the most effective marketing tools for businesses big and small. Advertise open houses Post about open houses to both your grid and stories multiple times leading up to the event, as this ensures that it will reach the most people.

Real Estate 373

Real Estate Agents Real Estate Agent Decorating 373

Housing Wire

DECEMBER 6, 2024

Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spells. We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out.

Real Estate 328

Real Estate Clients Tools Sellers 328

Housing Wire

DECEMBER 5, 2024

Summary Why referrals are losing ground to online searches How to meet the needs of todays buyers and sellers Steps to stand out: What sets your online presence apart? It does indicate a need for agents to ramp up their digital marketing strategies to make their online profile more accessible.

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Agents Real Estate Agent Real Estate Clients 306

Housing Wire

JANUARY 10, 2024

In one moment, you may be a content creator, and in the next, a customer service agent, administrative assistant, marketing strategist, copywriter and editor — all in one. Yet, in a competitive real estate market, agents don’t always have the luxury of investing months into long-term brand-building.

Real Estate 357

Real Estate Real Estate Agent Tools Contracts 357

Housing Wire

JANUARY 25, 2024

The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. Just remember that even though agent mobility and the market are improving, competition for the best agents will still be fierce in 2024. Thankfully, 2024 is shaping up to be a much better year for recruiters. More on this later.

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Real Estate Agent Real Estate Agents Brokerage 404