Housing Wire

JANUARY 25, 2024

The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. If you want to learn how to recruit agents, now is the time. To help, we put together this guide to walk you through our nine-step system to recruit, nurture, and retain producing agents in 2024. More on this later.

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Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

FEBRUARY 13, 2024

Commit to two open houses per week Maximize the return on those open houses. Call other agents that you have a relationship with that may not want to or can’t hold their own open houses. Hold open houses on weekdays too if you don’t have enough. Extend hours.

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Real Estate Agent Real Estate Agents Open Houses 459

Housing Wire

SEPTEMBER 10, 2024

Want a killer real estate website? Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. That said, we think these sites are ideal for new agents who simply want to hang their digital shingle online.

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Real Estate Agent Real Estate Brokerage Agents 448

Housing Wire

SEPTEMBER 18, 2024

Virtual open houses are a unique way to help you stand out from other agents as a tech-savvy marketer and can help get your listings in front of hundreds (possibly thousands) of potential buyers online. What is a virtual open house, and are they still worth it? That’s the gist of a virtual open house.

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Open Houses Agents Real Estate Sellers 344

Housing Wire

AUGUST 9, 2023

This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge. Their all-in-one platform allows agents to send out mailers to leads at scale, with personalized copy developed by AI and hand-written notes produced by robots.

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Real Estate Agent Real Estate Agents Clients 370

Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

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Real Estate Tools Marketing Real Estate Agent 476

Housing Wire

NOVEMBER 1, 2024

To answer that, we’ll take a deep dive into the differences between the many types of real estate professionals, including a real estate agent and a real estate broker. Summary What is a real estate agent? What does a real estate agent do? Let’s dive in!

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Real Estate Real Estate Agent Agents Brokerage 448

Housing Wire

MARCH 2, 2023

Nationwide, pre-pandemic the first week of February typically marks the lowest point for housing inventory during the year, as sellers return to the market in time for spring, but since the onset of the pandemic this predictable trend has been thrown out the window. “

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Real Estate Agent Inventory Real Estate Agents 418

Housing Wire

DECEMBER 9, 2020

Agents the perfect tools to manage and market their prospects and listings, all in one centralized solution. It offers open house sign-ins that automatically convert into a prospect, easily shareable listings for social media, virtual open house capability, personalized marketing materials and so much more! #1.

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Real Estate Real Estate Agent Open Houses Tools 397

Housing Wire

OCTOBER 3, 2024

The leaves are starting to turn, kids are back in school, and the fall real estate market is in full swing. We’ve compiled our top Halloween real estate marketing ideas as a fun way to spice up your lead generation and set yourself apart from your competitors.

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Real Estate Marketing Decorating Real Estate Agent 476

Housing Wire

DECEMBER 5, 2024

Eric Simon, the genius behind this account, takes all those cringe-worthy, laugh-out-loud moments every agent experiences and turns them into pure comedy gold. From client quirks to open-house mishaps, his posts are so relatable that youll swear hes been shadowing your day-to-day.

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Real Estate Agents Real Estate Agent Luxury Properties 397

Housing Wire

OCTOBER 21, 2020

The housing market faced a lot of uncertainty when COVID-19 caused the real estate industry to pause under shut-downs, but low interest rates and the desire for more space has turned this year into a boom time for real estate agents. HousingWire caught up with real estate agents across the U.S.

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Housing Market Marketing Real Estate Agent Real Estate 545

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. For real estate professionals, the changing landscape is a call to action.

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Real Estate Marketing Real Estate Agent Tools 435

Housing Wire

NOVEMBER 5, 2023

By dedicating time and effort to prospecting, agents not only sustain their business but also contribute to a healthier real estate market and community. In this article What is real estate prospecting? Here are some different methods that real estate agents use to prospect for leads.

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Real Estate Tools Real Estate Agent Open Houses 476

Housing Wire

APRIL 16, 2024

In a down market disrupted by the commission lawsuits, agents and LOs are considering working in a dual capacity. As the engines of the housing and mortgage markets continue to sputter due to higher interest rates and fewer buyers, industry innovators are looking for ways to get their company’s wheels off the ground.

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Real Estate Agent Loan Officers Real Estate Agents 488

Housing Wire

FEBRUARY 11, 2022

Apart from selling produce that is popular in former Soviet countries, these stores represent a marketing opportunity for Alex Naumovych, a loan officer at Draper and Kramer Mortgage Corporation. LOs interviewed by HousingWire say that they have actively ramped up their attempts to connect with prospective borrowers and real estate agents.

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Marketing Real Estate Agent Loan Officers Advertising 418

Housing Wire

MAY 16, 2024

Property documents offer real estate agents and their clients crucial insights; however, they are often long, full of legalese, and poorly formatted, making them extremely tedious to review and understand,” James Rogers, co-founder and CEO of RealReports, said in a statement.

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Real Estate Agent Real Estate Brokerage Sellers 464

Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. While marketing to your sphere of influence, networking, and direct mail campaigns work, they can be time-consuming and they don’t always yield quick results.

Real Estate 448

Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

APRIL 22, 2024

I can also provide expert advice about renovations and the potential return on investment — where to get the biggest bang for your buck — or simply answer any questions you have about the market. Call or text me with any real estate questions! You’ll want to include the list price, sale price, and days on market.

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Real Estate Open Houses Brokerage Real Estate Agent 465

Housing Wire

FEBRUARY 26, 2024

Real estate marketing isn’t just about posting a few property listings and hoping for the best. The most successful real estate agents aren’t always the ones with the most experience — but rather those who know how to leverage the best real estate marketing companies and digital tools for their success.

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Real Estate Business Real Estate Agent Marketing 345

Cleveland Appraisal Blog

MARCH 19, 2022

If you’re planning on selling your home, you’re probably going to have open houses so that you can let buyers see for themselves the wonderful features of your home. How can you get the most impact from an open house? Now she wants to have an open house. Photo via Pexels. What do you need to do?

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Open Houses Real Estate Agent Real Estate Appraisal 221

Housing Wire

APRIL 12, 2023

Other challenges selected by mortgage professionals were relationships with real estate agents at 8.4%; competitiveness of rate sheet and underwriting problems at 5.8%; lender stability at 3.9%; competitiveness of product offerings at 1.9%. Lead generation ranked as the third biggest hurdle at 15.5% from the Midwest, 16.8%

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Marketing Mortgage Loan Officers Real Estate Agent 417

Housing Wire

FEBRUARY 22, 2023

The relationship between a loan officer and a real estate agent is one of the most important pieces of the puzzle, as the two must combine forces to help borrowers achieve their goal of buying a home. If you aren’t local to an area you service, having a boots-on-the-ground agent can be a huge asset.

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Real Estate Real Estate Agent Loan Officers Agents 459

Housing Wire

MAY 3, 2024

The product is marketed toward real estate agents to help them build trust and credibility with their clients, a joint news release states. “In Agents use RealReports for buyer and listing presentations, offer diligence, lead generation at their open houses, touchpoints with previous clients, and more.”

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Real Estate Agent Real Estate Open Houses Clients 459

Housing Wire

MAY 10, 2023

You may have heard the good news: In recent weeks, several mortgage and real estate brokerage execs have exclaimed that we may have already reached the bottom of the market. But there are still ultra-competitive markets in America where those conditions will simply be offset by rising prices. In May 2020, it was $425,000.

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Marketing Loan Officers Inventory Real Estate Agent 397

Housing Wire

JUNE 7, 2024

You can meet new people anywhere, and you never know who’s thinking about putting their house on the market. BNI (Business Networking International): These chapters can be tricky to get into as a real estate agent, but if you’re able to find one with an open seat, jump on it. Or look into starting your own!

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Real Estate Open Houses Agents Sellers 468

Housing Wire

MARCH 15, 2024

At this early stage, it’s unclear how such commissions would be paid since buyers could pay their agents out of their pockets or negotiate commissions as a seller concession in the closing costs. You should be finding buyers before real estate agents anyway.” Caccia said that 80% of his business comes from buyers’ agents.

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Buyers Agents Mortgage Real Estate Agent 514

Housing Wire

MAY 21, 2024

Without sales figures, it’s difficult to access comparable sales, and home buyers may find it challenging to gauge the fair market value of a property. Buyers should focus on other factors when estimating a property’s value , such as location, condition of the home, local amenities, and current market trends.

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Real Estate Agent Real Estate Inspection Valuation 488

Housing Wire

FEBRUARY 28, 2024

If you’re struggling to market your business on social media, or worse, haven’t even started yet, you might be in for a rude awakening in 2024. While you were pulling your hair out trying to come up with the perfect post idea, other agents in your farm area just…did it. That’s where hooks come in.

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Real Estate Marketing Tools Contracts 482

Housing Wire

JANUARY 12, 2024

Whether you’re a newly licensed agent or leading a large-scale operation, these CRMs can help turn everyday challenges into opportunities for growth and success. Whether you’re a newly licensed agent or leading a large-scale operation, these CRMs can help turn everyday challenges into opportunities for growth and success.

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Real Estate Real Estate Agent Tools Agents 476

Inman

NOVEMBER 5, 2024

From the pristine cleanliness of the home to the personalized touches that make buyers feel welcome, Darryl Davis writes, small efforts can lead to big results.

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Open Houses Real Estate Agent Real Estate Agents 157

Housing Wire

APRIL 25, 2024

To help, we reviewed hundreds of options to put together this list of the best real estate apps for 2024. These tools can help you cut your speed to lead time in half, market your business, generate and nurture leads, and even leverage bleeding-edge AI tools to 10x your productivity.

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Real Estate Agents Open Houses Tools 466

Inman

FEBRUARY 1, 2023

All across the country, real estate agents are posting positive signs of change from the trenches and revealing they're suddenly dealing with packed open houses and intensifying bidding wars.

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Real Estate Agent Real Estate Agents Open Houses 148

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

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Real Estate Real Estate Agent Tools Agents 459

Housing Wire

NOVEMBER 21, 2024

As a real estate brokerage leader with decades of experience, I know firsthand that every connection counts, so having the right words at your fingertips is essential. That’s where text messaging for real estate agents comes in — it’s quick, personal, and gets straight to the point. Market Leader has you covered.

Real Estate 370

Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

FEBRUARY 8, 2024

Real estate farming is a slow-burn strategy where consistency and intentionality matter, but when it’s done right, your efforts can yield long-ranging results when guided by a community-first approach. In this article What is real estate farming? Why should I try real estate farming?

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Real Estate Tools Agents Real Estate Agent 444

Housing Wire

DECEMBER 5, 2024

For decades, referrals have been the backbone of a real estate agents business. But in an era where nearly everything begins with a Google search, the way buyers connect with agents has changed dramatically. Efficiency: Clients can compare multiple agents at once, making the process faster and more efficient.

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Agents Real Estate Agent Real Estate Clients 370