Housing Wire

JANUARY 14, 2025

He was a bartender who started his real estate career in a market that was brand new to him. Of course, not every niche will work in every market or for every agent. Once Brandon discovered his niche at an open house, he immediately tripled down. Want more creative marketing and follow-up ideas? Some have both.

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Real Estate Open Houses Agents Real Estate Agent 370

Housing Wire

DECEMBER 5, 2024

From client quirks to open-house mishaps, his posts are so relatable that youll swear hes been shadowing your day-to-day. Its the perfect inspiration for agents looking to level-up their branding and marketing. Her Instagram is full of anecdotes that are as heartfelt as they are insightful.

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Real Estate Agents Real Estate Agent Luxury Properties 397

Housing Wire

JANUARY 23, 2025

Believe it or not, good old-fashioned postcards are still one of the most effective real estate marketing strategies. Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Marketing tip Visuals are everything.

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Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

NOVEMBER 21, 2024

I’d love to provide a free market analysis to show you what your home is worth! Script 3: Engage with expired listings Hi [Name], I saw your home is no longer on the market. Script 4: Market update for sellers Hi [Name], I’m hosting a free event on the latest market trends for sellers. Market Leader has you covered.

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Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

AUGUST 13, 2020

After seeing significant drops in April and May, the luxury market has rebounded in places that are usually popular for second homes. Like the rest of the country, open houses in Vail shut down in April and May, squeezing an already compressed buying season for the vacation area. The rest of this content is for HW+ members.

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Housing Market Marketing Open Houses Real Estate 497

Housing Wire

FEBRUARY 12, 2025

All the best, (Your Name) Pro tip This is especially useful in condo buildings, as all the showings and open house traffic may have been annoying to the neighbors in close proximity to your listing. Neighbors who stop by your open house Dear (Homeowner Name), It was nice meeting you at this weekends open house!

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Real Estate Clients Real Estate Agent Open Houses 359

Housing Wire

JANUARY 6, 2021

Phoenix is the first market RedfinNow has launched in 2021, following the launch of San Francisco and Seattle early last month. RedfinNow is entering an already crowded market, joining the likes of Zillow , Opendoor and Keller Offers as well as bridge solutions like Knock Home Swap. with no appointment needed.

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Housing Market Marketing Open Houses Sellers 481

Housing Wire

OCTOBER 22, 2024

Leo CoPilot can help agents generate automated marketing materials by leveraging data from an MLS. The upgrade, known as Leo CoPilot, will serve as an agent command center and will also become the main interface agents use to manage reZEN, Real’s agent platform.

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Agents Brokerage Design Clients 435

Housing Wire

NOVEMBER 20, 2024

Of the surveyed pool, 42% have sold since late 2022 as rising mortgage rates cooled the post-pandemic market. In August, directly after the NAR settlement went into effect in most markets, Redfin reported that the typical U.S. However, 60% of sellers are open to trading some traditional real estate agent services for cost savings.

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Real Estate Agent Real Estate Agents Sellers 476

Housing Wire

FEBRUARY 4, 2025

The race is on for brokerages to capture clients in an incredibly difficult housing market, and Compass believes a new technology offering will give it an advantage. Within the platform’s dashboard, clients can view documents like offers, appraisals, listing contracts, open houses and more.

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Clients Brokerage Advertising Sellers 413

Inman

OCTOBER 15, 2024

Bring fun to your October open houses with these holiday-themed ideas from coach Darryl Davis. In real estate, a little magic goes a long way.

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Open Houses Real Estate Marketing Housing Market 179

Housing Wire

AUGUST 14, 2024

Denver-based Realtor Bret Weinstein took on a client whose house had been on the market for 60 days. The deal is indicative of how details matter in a market like Denver where home-price growth has slowed dramatically after a surge in post-pandemic migration to the metro area caused valuations to rise sharply in a short period of time.

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Buyers Housing Market Marketing Sellers 468

Housing Wire

NOVEMBER 24, 2020

14, a move that suspended open houses , although private showings are allowed with no more than five people. What is this second lockdown going to do to the red-hot Seattle housing market? In October, there was less than a month’s worth of inventory in this market. The rest of this content is for HW+ members.

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Housing Market Marketing Open Houses New Listings 459

Cleveland Appraisal Blog

MARCH 19, 2022

If you’re planning on selling your home, you’re probably going to have open houses so that you can let buyers see for themselves the wonderful features of your home. How can you get the most impact from an open house? Now she wants to have an open house. The spring selling season is upon us.

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Open Houses Real Estate Agent Real Estate Appraisal 221

Housing Wire

AUGUST 18, 2020

Opendoor has resumed operations in all 21 of its markets as of Tuesday. Now, the company has added back the rest of its operational markets, including Las Vegas, Orlando, Minneapolis-St. The post Opendoor resumes iBuying in all of its markets appeared first on HousingWire.

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Marketing Sellers Open Houses Buyers 425

Housing Wire

OCTOBER 3, 2024

The leaves are starting to turn, kids are back in school, and the fall real estate market is in full swing. We’ve compiled our top Halloween real estate marketing ideas as a fun way to spice up your lead generation and set yourself apart from your competitors. Give out branded candy to neighbors No tricks, just treats!

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Real Estate Decorating Marketing Real Estate Agent 476

Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

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Real Estate Tools Marketing Real Estate Agent 476

Inman

SEPTEMBER 11, 2024

In the new normal, open houses have once again become one of the most valuable lead sources available, team leader Carl Medford writes. Here's how to run one the right way and make the most of the opportunity it presents.

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Open Houses Tools Agents Marketing 190

Housing Wire

DECEMBER 16, 2024

The company has been in business since 1957 as we always say, we are a multigenerational company and that is not just a marketing phrase, Hanna said. We are really focused in this coming year on taking more market share and growing in our existing footprint, Hanna said. But if someone hasnt heard of us in California , that is OK.

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Real Estate Brokerage Agents Buyers 370

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. For real estate professionals, the changing landscape is a call to action.

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Real Estate Marketing Real Estate Agent Tools 435

Inman

MARCH 13, 2025

Denver-based real estate firm Flourish Collective is preparing to make history with its upcoming event, the "World's Longest Open House," a 72-hour nonstop showcase.

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Open Houses Real Estate Realtors Brokerage 157

Housing Wire

FEBRUARY 11, 2022

Apart from selling produce that is popular in former Soviet countries, these stores represent a marketing opportunity for Alex Naumovych, a loan officer at Draper and Kramer Mortgage Corporation. A sales manager, who requested anonymity, said that he helps newbie LOs by reviewing their strategies to pull in business at open houses.

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Marketing Real Estate Agent Loan Officers Advertising 418

Housing Wire

OCTOBER 21, 2020

The housing market faced a lot of uncertainty when COVID-19 caused the real estate industry to pause under shut-downs, but low interest rates and the desire for more space has turned this year into a boom time for real estate agents. Lovern was actually on maternity leave at that time when open houses and contracts were paused. “In

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Housing Market Marketing Real Estate Agent Real Estate 545

Housing Wire

OCTOBER 13, 2023

Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented. But what happens to real estate agents when the market shifts and goes down? Read about what’s going on in the market.

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Real Estate Agent Real Estate Agents Marketing 497

Housing Wire

FEBRUARY 28, 2024

If you’re struggling to market your business on social media, or worse, haven’t even started yet, you might be in for a rude awakening in 2024. Prioritize reputation over reach The key to successful social media marketing is to build meaningful connections with people in your farm area who want to buy or sell real estate.

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Real Estate Marketing Tools Contracts 482

Housing Wire

MARCH 11, 2025

Give something of value A lot of clients regard the market with confusion or anxiety. Your role as an agent is to use your expertise and experience to help them navigate the market , and theres no better way to demonstrate that expertise than to offer them insightful content. Purposeful communication is less likely to be seen as pushy.

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Clients Real Estate Agent Real Estate Agents 356

Inman

OCTOBER 15, 2024

Putting on an effective open house, Jonathan Pressman writes, means being the informed agent and the best source of information for current and future clients.

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Open Houses Agents Clients Marketing 158

Housing Wire

MARCH 26, 2025

It is one of the ultimate forms of marketing you are putting your brand, your services and your face, quite literally, out for the world to see. They have customizable marketing materials for anything you can think of (printables, social media, campaigns, events etc.) Instead, leave a door hanger and move on to the next house.

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Real Estate Real Estate Agent Agents Clients 368

Housing Wire

JUNE 7, 2024

You can meet new people anywhere, and you never know who’s thinking about putting their house on the market. You can send a handwritten note, a mailer with market data and a call to action, or even show up on their doorstep. Agents who are comfortable with rejection and confident in their marketing and pricing skills.

Real Estate 468

Real Estate Open Houses Agents Sellers 468

Housing Wire

MAY 10, 2023

You may have heard the good news: In recent weeks, several mortgage and real estate brokerage execs have exclaimed that we may have already reached the bottom of the market. But there are still ultra-competitive markets in America where those conditions will simply be offset by rising prices. What’s it like in your neck of the woods?

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Marketing Loan Officers Inventory Real Estate Agent 397

Housing Wire

FEBRUARY 13, 2024

Commit to two open houses per week Maximize the return on those open houses. Call other agents that you have a relationship with that may not want to or can’t hold their own open houses. Hold open houses on weekdays too if you don’t have enough. Work on your housing market knowledge.

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Real Estate Agent Real Estate Agents Open Houses 459

Housing Wire

SEPTEMBER 13, 2022

AgentConnect takes Co-Branded marketing to a new level by automatically delivering dynamic open house flyers, property websites, and landing pages instantly through MLS data in real-time, which is auto-generated and compliantly displayed, including loan officer’s specific loan and pricing options. Get More Info.

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Open Houses Loan Officers Buyers Business 417

Housing Wire

DECEMBER 9, 2020

Agents the perfect tools to manage and market their prospects and listings, all in one centralized solution. It offers open house sign-ins that automatically convert into a prospect, easily shareable listings for social media, virtual open house capability, personalized marketing materials and so much more! #1.

Real Estate 397

Real Estate Real Estate Agent Open Houses Tools 397

Housing Wire

APRIL 25, 2024

These tools can help you cut your speed to lead time in half, market your business, generate and nurture leads, and even leverage bleeding-edge AI tools to 10x your productivity. That means you can use it to create email campaigns, write blog posts, or research your market with the most up-to-date information.

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Real Estate Agents Open Houses Tools 467

Housing Wire

APRIL 22, 2024

I can also provide expert advice about renovations and the potential return on investment — where to get the biggest bang for your buck — or simply answer any questions you have about the market. You’ll want to include the list price, sale price, and days on market. Call or text me with any real estate questions!

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Real Estate Open Houses Brokerage Real Estate Agent 467

Housing Wire

APRIL 12, 2023

LenderPulse requests surveys from 24,000 mortgage professionals across the country on market trends and lender opportunities and challenges. Economic and Housing Market Outlook Amid the Federal Reserve ‘s efforts to tame inflation, 44.5% Of the 155 completed surveys, 32.3% of the respondents were from the Southwest, 21.3%

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Marketing Mortgage Loan Officers Real Estate Agent 417

Housing Wire

DECEMBER 6, 2024

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Save time with pre-written newsletters from Market Leader Don’t have time to write three or more newsletters every month? Lets dive in!

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Real Estate Clients Tools Sellers 397