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23 creative open house ideas to drive foot traffic, get leads and sell fast

Housing Wire

Even amid the growing popularity of TikTok videos and Instagram reels, real estate open houses are still one of the best ways to get new clients in the door (quite literally!). The right open house strategies will generate leads and establish your brand presence in high-demand neighborhoods among your most desired clientele.

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Why there are so few real estate agents of color

Housing Wire

Amy Kong of Trust Real Estate hosts open houses where people ask, “Where is the agent?”. But they point to something more specific – homebuyers and sellers surprised to interact with a non-white real estate agent. James Dunn of eXp Realty surprised a client with his answer to their question, “You’re white, right?”.

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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. Traditional prospecting involves more direct or physical methods like cold calling, door knocking, direct mail campaigns, and hosting open houses or community events. The people are already hanging out there.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

Advertising on Zillow can put your brand in front of millions of potential buyers and sellers. Its OpenHouses app is great for grabbing contact info at open houses and other live events, making follow-ups a breeze afterward. Offer ancillary services Start a home staging service Ever wondered how to find more home sellers?

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Get more real estate buyer leads in 2024

Housing Wire

It’s not just postcards, though – think business cards, magazines, door hangers, and more. It offers a multichannel online advertising service that finds and attracts potential leads, leveraging search intent targeting and social information to engage with potential buyers and sellers. ProspectsPLUS!

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8 best real estate marketing companies to boost your business in 2024

Housing Wire

LCA has taken the concept of DIY design platforms like Canva and infused it with real estate-specific marketing expertise — resulting in eye-catching templates that help any real estate agent prepare for open houses, create custom signage, print business cards and more.

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7 Common Questions Clients Have Before Selling Their Home

McKissock

We took a poll of some recent sellers and found the following questions to be the most frequent. A: There are a number of factors that can affect the market value of a property, ranging from home improvements to the mood of the seller. An open house. Newspaper or magazine advertising. Share in the comments below.

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