Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. If you want a shot at generating seller leads online, you need one, too.

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Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

DECEMBER 6, 2024

Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spells. We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out.

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Housing Wire

MARCH 26, 2025

Under what NAR is calling its MLS Listing Options for Sellers policy , sellers will have the option to delay marketing their listing publicly as long as they sign the required disclosure. As the industry evolves, we are focused on equipping our agents with tools and technology to leverage our scale and remain advantaged in any market.

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Sellers Real Estate Agents Brokerage 369

Housing Wire

DECEMBER 12, 2023

While sellers of existing homes have struggled with rising rates and softening demand, homebuilders have not only survived, but thrived in this market thanks to the use of mortgage rate buydowns , a tool more widely used by builders since their business is selling homes and clearing inventory.

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Tools Inventory Sellers Buyers 448

Housing Wire

MARCH 3, 2025

And while most of the talking points espoused on both sides of the debate remain fairly consistent, those who are in favor of the policy have recently started to claim that an agent who doesnt list their sellers properties on the MLS may be exposing themselves to legal liability. This serves no one except the brokers that are doing this.

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Legal Sellers Realtors Agents 357

Housing Wire

MARCH 14, 2025

There is currently an inventory of 642,359 properties. The market action index is 37, indicating that there is a slight seller’s advantage. 89% of sellers used an agent to sell their home. 70% of sellers are repeat sellers, 30% are first-time sellers. 10% of properties have been relisted.

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Real Estate Marketing Real Estate Agent Sellers 352

Housing Wire

FEBRUARY 8, 2024

If you want to add effective real estate farming tips, tools and tactics to your marketing arsenal, our guide will show you how it’s done. Remember — most of the time, buyers and sellers may not be actively looking for your services, but when they are, real estate farming ensures you are always top of mind.

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Real Estate Tools Agents Real Estate Agent 444

Housing Wire

JULY 24, 2024

RealReports , a proptech firm that offers an artificial intelligence-based platform for property data , announced a new partnership this week with the San Francisco Association of Realtors (SFAR) to provide access to its tool to an estimated 5,000 members in the Bay Area. Inventory is low, rates remain high, and lawsuits abound,” Gorman said.

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Realtors Tools Real Estate Agent Real Estate 468

Housing Wire

APRIL 4, 2025

Traditionally, this approach was reserved for sellers who prioritized privacy due to security concerns. Meanwhile, the marketplace data strongly suggests that an increase of office exclusive listings has the potential to harm prospective buyers and sellers by limiting access to information and creating a fragmented inventory system.

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Housing Wire

FEBRUARY 6, 2025

Its the perfect tool for lenders looking to help more borrowers and one company is positioned to help you harness it. The Charlotte-based company provides tools and training resources for mortgage loan originators looking to impact the market. Beyond that, Deephaven allows up to 3% seller concessions at closing.

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Mortgage Training Construction Investors 318

Appraisal Buzz

DECEMBER 9, 2024

Additionally, appraisers can use statistical tools to identify outliers and focus on sales that exhibit consistent market patterns. This statistical approach allows for precise quantification and can withstand scrutiny, making it a reliable tool for supporting time adjustments.

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Appraisal Marketing Valuation Tools 358

Housing Wire

JULY 10, 2024

The real estate listing presentation is one of the most critical tools in your arsenal for demonstrating your knowledge, expertise, experience, and above all — your authenticity. A well-done listing presentation not only distinguishes you from your competitors — it also elevates the seller’s experience of working with you from day one.

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Sellers Real Estate Agents Clients 435

Housing Wire

AUGUST 17, 2021

But there are definitely a few main things to looks out for — many of which are carrying over from a turbulent 2020 and early 2021 — when it comes to the upcoming landscape for the rest of 2021: Lack of inventory Fluctuating interest rates Increased adoption of technology. Inventory issues. All about the rates.

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Mortgage Inventory Real Estate Technology 518

Appraisal Buzz

JANUARY 22, 2025

By combining home search and home financing on a single unified platform, buyers will have an edge in markets where inventory is tight and homes are getting multiple offers, as they will be able to get to closing with fewer steps. Rocket says its goal is to simplify and accelerate the home buying process.

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Real Estate Finance Real Estate Agent Design 195

Housing Wire

JULY 16, 2021

“OJO Labs provides intuitive, personalized consumer experience, streamlining the process by matching homebuyers and sellers with the insights, tools, and industry experts they need at just the right time,” Falcomer said. “This is crucial in Canada’s nuanced marketplace, which is moving at lightning speed.”

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Housing Market Marketing Real Estate Sellers 448

Housing Wire

JANUARY 9, 2025

In this article, well cover the definition of a pocket listing, the pros and cons for both agents and sellers, and how to transact off-market legally and ethically. While Im sure there are instances where this is unfortunately the case, there are legitimate reasons why selling off-market is in the sellers best interest.

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Sellers Real Estate Agents Real Estate Agent 397

Housing Wire

DECEMBER 3, 2020

The Knock Home Swap is a valuable tool that gives our agents a competitive edge in helping our customers buy and sell homes within their comfort zone quickly,” said Ben Schachter, broker-president and principal of The Signature Real Estate Companies.

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Marketing Real Estate Tools Training 435

Housing Wire

MAY 21, 2024

Even in a non-disclosure state, sale prices are listed on the Multiple Listing Service (MLS), and most real estate professionals are registered with their state’s MLS to gain access to this essential tool of the trade. Online real estate platforms, local newspapers, and real estate blogs are valuable sources of information.

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Real Estate Agent Real Estate Inspection Valuation 488

Housing Wire

MAY 10, 2021

The severe lack of inventory in today’s housing market has been a source of stress for home buyers and real estate agents alike. David Doctorow : We feel for home buyers and sellers. For buyers in today’s market, the severe lack of inventory adds another layer of frustration, FOMO (fear of missing out) and a sense of urgency.

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Real Estate Agent Real Estate Agents Marketing 468

Housing Wire

FEBRUARY 27, 2024

SmartZip uses predictive analytics to pinpoint likely sellers from 6 to 18 months in advance, offering a huge advantage in today’s low inventory market. Use AI-powered lead generdation to identify high-priority sellers. Summary How does SmartZip work? FAQs Is SmartZip right for you? How does SmartZip work?

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Advertising Real Estate Tools Sellers 459

Housing Wire

SEPTEMBER 28, 2023

The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. The Boones are planning on opening a third Ocala office later this fall, which will focus on assisting buyers and sellers of equestrian properties.

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Brokerage Technology Agents Training 435

Housing Wire

JANUARY 22, 2025

But Carter believes this information is vital for consumers, as days on market helps a buyer negotiate a price while helping a seller with pricing strategy. Price drop histories can indicate a flexible sale price for a buyer and it can increase a listings visibility for a seller.

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Brokerage Sellers Advertising Real Estate 386

Housing Wire

FEBRUARY 28, 2021

Despite low inventory, the housing market is expected to remain strong in 2021 due to low mortgage rates. Many real estate professionals discount the seller lead. Many real estate professionals discount the seller lead. But real estate seller leads are important because they represent commodities for brokers.

Real Estate 448

Real Estate Valuation Brokerage Clients 448

Housing Wire

APRIL 15, 2024

The real estate professionals we serve count on us to provide holistic property data to power their tools, give them insights they can use to advise their clients, and help them do business. That same inventory powers the tools, services, and insights that are used to facilitate the home buying and selling process.

Real Estate 448

Real Estate Business Agents Tools 448

Appraisal Buzz

SEPTEMBER 25, 2024

The Fed’s initial cut is likely to bring more buyers and sellers to market, potentially opening the inventory floodgates and momentum for price competition. Federal Reserve Chair Jerome Powell finally provided the housing industry much needed relief by slashing rates for the first time in more than four years.

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Mortgage Loan Officers Technology Contracts 393

Housing Wire

JANUARY 10, 2024

Success depends on how well (and how quickly) you can combine your own marketing skills with the right tools and support systems out there to help you convert leads into clients. While there’s no one-size-fits-all solution, plenty of customizable real estate lead generation tools exist to make your life easier.

Real Estate 447

Real Estate Real Estate Agent Tools Contracts 447

Housing Wire

JANUARY 12, 2023

In the first half, there was record low inventory and high buyer demand due to low interest rates. Both agree that the two biggest housing indicators going into 2023 are mortgage rates and housing inventory. We can also look at data trends for the current market inventory to predict positive signs in inventory in the spring season.

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Marketing Inventory Real Estate Clients 397

Housing Wire

NOVEMBER 2, 2023

The program aims to provide real estate professionals with exposure on the Zillow platform, offering access to a wide range of features, tools and resources to generate leads and grow their businesses. Lots of tools for agents Prominent reviews can help build trust and credibility among clients.

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Real Estate Real Estate Agent Tools Agents 459

Housing Wire

AUGUST 28, 2020

The first is listing tools – the products designed for you to convert potential sellers into listing contracts. And the last area is seller tools or companies that help to convert lookers to buyers (I could probably have thought of a better name here). Listing tools. Seller tools / Buyer conversion tools.

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Tools Sellers Real Estate Contracts 317

Housing Wire

JULY 26, 2024

However, agents are grappling with significant challenges, including low inventory, high interest rates and inflation, getting listings and a step further dealing with reluctant buyers and sellers. In terms of mortgage rates , 63% predict they will stay flat, reflecting a broader expectation of stability.

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Housing Market Real Estate Agent Marketing Training 482

Housing Wire

JUNE 7, 2024

Listings are the life-blood of all successful real estate businesses, but making the leap from working primarily with buyers to working with sellers can be a challenge for many agents early in their careers. Many nosy neighbors end up turning into sellers, and hosting open houses is a fantastic opportunity to showcase your marketing skills.

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Real Estate Open Houses Agents Sellers 468

Housing Wire

NOVEMBER 26, 2024

If an uptick in housing inventory and more favorable interest rates materialize in 2025, you’ll still need to find creative ways to generate buzz for your listings and expand your client network. We recommend Top Producer for its CRM and transaction management tools. Here are two tools to help.

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Open Houses Real Estate Tools Agents 448

Housing Wire

MAY 10, 2022

The report used real time listing data to show the limited housing inventory and the repercussions to home buyers. By using real time inventory data, and stratifying by income, the report highlights that for a household who earns $75,000 to $100,000 they have 411,000 fewer homes available for sale compared to pre-pandemic.

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Housing Market Realtors Buyers Inventory 476

Housing Wire

JUNE 20, 2024

The product is designed to make buyer offers more attractive to sellers by removing contingencies. More importantly, it gives them another tool to differentiate themselves and provide more personalized and tailored service to their clients.”

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Lending Loan Officers Real Estate Agent Real Estate 448

Housing Wire

APRIL 1, 2024

“Our goal is to provide New Hampshire Realtors with the tools they need to be information leaders in the industry, and HousingWire offers the very best housing news, data and research available,” said 2024 NHAR President Joanie McIntire.

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Realtors Brokerage Tools Inventory 459

Housing Wire

OCTOBER 20, 2023

and dwindling inventory in most states, today’s brokers must get creative to keep a fresh pipeline of homebuyers coming through the door. Use this tool: Zillow Zillow is not just a platform for property listings; it’s also a fantastic real estate lead generation tool. Gone are the days of shouting into the void.

Real Estate 448

Real Estate Tools Open Houses Advertising 448

Housing Wire

JULY 31, 2024

“It has been four and a half months since the announcement of the NAR settlement, and we have not seen a noticeable change from before the settlement in either the percentage of sellers that offer buyer’s agent commissions or in the average commission amount they’re paying the buyer’s agents,” Compass CEO Robert Reffkin said on the call. “To

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Agents Brokerage New Listings Buyers 448