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How to host a successful virtual open house: Tips from a broker

Housing Wire

Virtual open houses are a unique way to help you stand out from other agents as a tech-savvy marketer and can help get your listings in front of hundreds (possibly thousands) of potential buyers online. What is a virtual open house, and are they still worth it? That’s the gist of a virtual open house.

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The playbook for a rookie loan officer: What I’m telling my son before his first year

Housing Wire

The first year is crucial for developing the habits, relationships, and skills that lay the foundation for long-term success. A key focus of your partnership should be to work open houses on affordable homes for first-time homebuyers. Start a weekly networking event at a central, affordable location.

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9 savvy strategies to get more real estate referrals

Housing Wire

Developing a trusted referral network can generate new business for you (and your network). Perhaps an unrepresented buyer came to their listing’s open house and the agent doesn’t want to do dual agency. Related article 11 real estate events & conferences to help you thrive in 2024 7. I have a few ideas.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. Your newsletter content should be a mix market updates, buyer and seller advice, community news and events, and storytelling. So, where do you start? Lets dive in!

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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

This process can include a variety of strategies and methods, such as cold calling, direct mail campaigns, online advertising, social media marketing, community engagement, and networking events. An experienced web developer can also make sure that your site employs SEO (Search Engine Optimization) strategies.

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The ultimate guide to real estate lead generation ideas for  2023

Housing Wire

Share community news, events, yard sales and, of course, any Open Houses hosted by you, your team or brokerage. Utilize Facebook ads Leverage Facebook ads to reach a wide audience, then test the quality of those audience members through targeted offers, events and invitations.

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Download these 9 real estate prospecting letter templates that actually work

Housing Wire

Hosting an exclusive neighbor preview the hour before your public open house accomplishes a few things: it makes the neighbors feel special, gives them permission to be nosy, and allows you more face time with future potential sellers while demonstrating to them that you go above and beyond for your seller clients.