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9 savvy strategies to get more real estate referrals

Housing Wire

The receiving agent becomes the buyer or seller’s primary point of contact and representative, and the referring agent receives a referral fee if a transaction closes. Sometimes, a real estate agent may choose not to work with a specific buyer or seller. Many people expect it, especially from real estate agents.

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round.

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10 ways to use virtual reality technology in your real estate business

Housing Wire

According to Matterport, 360 interactive virtual tour integration in real estate listings increases the likelihood of homebuyers reaching out to agents by a significant 95%. Moreover, properties featuring 3D tours spend less time on the market — typically around one-third less time — and agents can secure higher selling prices.

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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

And with millennials emerging as the largest generation of homebuyers in today’s market, comprising 28% of all homebuyers, real estate agents need to master social media or they might miss out. Sixty percent of agents surveyed believe that social media provides higher quality leads than the MLS.

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How to Market A Luxury Home the Right Way

McKissock

Designed for brokers, agents and builders alike, Proxio International helps real estate professionals connect with new markets by offering training videos, webinars, and conference calls between agents. Does your audience appreciate more modern decor? Stage it professionally. Do they appreciate luxury cars?

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RISMedia’s February Digital Magazine

McKissock

The Path Forward For Real Estate. ” This cover story provides details about the new training program, 100 Days to Greatness ® , and features interviews with Bob Goldberg, CEO of NAR, and Brian Buffini, founder of Buffini & Company. . Real Estate Tips and Stories. Read the full article here. Policy News.

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Appraisal Frights: 13 Terrifying Property Pitfalls That’ll Haunt Your Home’s Value

Birmingham Appraisal

Eek, Your House is Haunted (By Pests): In the real estate world, pests are the ultimate trick-or-treaters. Pro tip: Don’t let spiders decorate your corners; opt for Spiderman instead. Termites, rodents, and other uninvited guests can turn your property into a Halloween nightmare, and appraisers will notice.