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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

These real estate mailers are designed to spread holiday cheer, express gratitude and maintain a personal touch among your network. They are typically sent out as soon as a new listing hits the market, aiming to capture the attention of potential buyers who may be seeking a home in that area. But where do you start?

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Top Producer Review: Features, pricing & alternatives

Housing Wire

Today, It is an all-in-one platform designed to help real estate agents manage many aspects of their business, including building meaningful relationships to grow repeat and referral business with clients. Property Insights help you save, note, and assign MLS property listings of interest to your clients within Top Producer’s CRM.

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8 top real estate lead generation companies for 2024

Housing Wire

Once a lead is input into its CRM, Zurple sparks conversations via text or email with your leads from all sources, and alerts them to new listings in their area of interest.

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Market Leader review: Features, pricing & alternatives

Housing Wire

The complete Marketing Center, including automated marketing, is fully integrated with the Market Leader CRM Contract requirements: Six-month contract How does Market Leader work? MLS connectivity: Connect your IDX-enabled website with your MLS and send listingsand listing details in marketing pieces.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Ideally, your website should feature MLS listings, provide a lead capture form to usher visitors to your mailing list, display rave testimonials and feature behind-the-scenes tools to help you rank better on Google search. Canva is perfect for everything from new listings to brand promotion.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

Today, it’s about meeting the new demands of a varied and tech-savvy market — all while adding a personal touch. Design and share infographics that provide valuable real estate tips or market statistics, making complex information easily digestible and shareable. Share helpful infographics Visual content is king.

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SmartZip Review: Can data improve your prospecting game?

Housing Wire

Exclusivity: No Trial period: No Contract requirements: Annual contract required SmartZip is a lead generation, marketing and CRM solution founded in 2008. SmartZip is also a solution to help you streamline your marketing efforts, keeping you in front of potential sellers and positioned to win new listings with its automated marketing.