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Real Brokerage pulls out the stops to prep for new commission rules

Housing Wire

Real hosted a live webcast, the “Future-Proofing Buyer Representation Workshop,” that is available on the company’s YouTube channel. There’s also a resource for clients to educate themselves on what to expect moving forward. It includes a white-label video and a one-page flyer for agents to send to clients.

Brokerage 448
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JPAR’s Tiffani Marroquin urges real estate firms to view AI as a collaborative partner, not a threat

Housing Wire

Marroquin: I hosted a workshop where I like to call it, creating the second business brain, which is a knowledge base that has been input into ChatGPT, and you’re creating your own custom GPT for your business. Let’s say you’re a top-producing agent and you have a lot of clients.

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5 activities real estate agents should do every morning

Housing Wire

Regularly update content, share valuable insights about the local market, and interact with potential clients. Make sure you’re ready to share new listings and that potential clients can easily contact you through your platforms.

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Originators cannot afford to play the interest rate waiting game

Housing Wire

Meet your clients where they are Because originators’ loan activity has decreased significantly, it’s imperative that you incorporate new products and services in order to grow your business and meet borrowers’ needs in the current market. Explore HELOCs, which come in all shapes and sizes, meaning you can tailor them to your client base.

Clients 448
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Why regular check-ins are the unsung heroes of agent retention

Housing Wire

During these meetings, you can explore how agents might better utilize the brokerage’s resources — be it marketing support, technology tools or training modules — to maximize their independent initiatives. It could indicate that the agent excels at closing deals but may need to improve client communications or after-sale service.

Agents 468
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Your roadmap to the ever-evolving landscape of mortgage regulations

Housing Wire

This requires lenders to conduct thorough training for their staff, update loan processing systems and carry out frequent audits to stay in line with the latest rules. Attending workshops and seminars: These gatherings are gold mines for insights on regulatory trends and are great for networking.

Mortgage 440
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6 keys to unlocking success in real estate

Housing Wire

2️ Train like a professional — with intensity, practice, and a commitment to growth Real estate is an ever-evolving field with changing market dynamics, regulations and technology. Training, attending workshops and seeking professional development opportunities are crucial.