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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024.

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Real Brokerage pulls out the stops to prep for new commission rules

Housing Wire

The playbook includes videos, tools and other resources that agents can use to comply with the rule changes. “We Real hosted a live webcast, the “Future-Proofing Buyer Representation Workshop,” that is available on the company’s YouTube channel. There’s also a resource for clients to educate themselves on what to expect moving forward.

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Reevaluating your origination tools? Here’s where to start

Housing Wire

With the recent downturn in volume of new originations, many lenders are using this time to take inventory of the available tools geared toward risk mitigation and workflow optimization. What about the factors outside of the origination workshop? The post Reevaluating your origination tools?

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Real estate farming: Become the go-to agent in your area using these tips, tools & strategies

Housing Wire

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. If you want to add effective real estate farming tips, tools and tactics to your marketing arsenal, our guide will show you how it’s done.

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JPAR’s Tiffani Marroquin urges real estate firms to view AI as a collaborative partner, not a threat

Housing Wire

Marroquin: I hosted a workshop where I like to call it, creating the second business brain, which is a knowledge base that has been input into ChatGPT, and you’re creating your own custom GPT for your business. Let’s say you’re a top-producing agent and you have a lot of clients. There’s so many different tools.

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Get more real estate buyer leads in 2024

Housing Wire

Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. Use this tool: Market Leader Market Leader is like your all-in-one tool for real estate leads. Its Network Boost guarantees at least 40 exclusive leads monthly, tailored to your chosen cities.

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How to become a luxury real estate agent

Housing Wire

If you’re known in your market as the expert who successfully sells properties between $1 to $3 million, how do you start getting clients looking for homes valued at $10 million+? As with any challenge, it’s essential to prepare well and have the correct tools to have the best chance of success. Visit Coffee & Contracts 2.