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How to leverage real estate testimonials to attract new clients (+ examples & scripts)

Housing Wire

Imagine if you could bottle the enthusiasm your clients have for working with you and use it to capture new business in 2024. That’s where real estate testimonials come into play. The good news is that most clients are excited to share their positive experiences. Target your messaging to each audience.

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What is a real estate broker vs. an agent? We explain the key differences

Housing Wire

Whether you’re looking to start a career in real estate, already have one or are involved in real estate transactions, you may find yourself wondering about industry terminology and job titles. So, let’s start with the basics: What is a real estate broker vs. an agent? Summary What is a real estate agent?

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Why Homie shows alternative models matter in real estate

Housing Wire

The recent announcement of Homie’s decision to strip its brokerage services and end employment for its real estate agents has once again brought the discussion of alternative models in real estate to the forefront. I vividly recall when Homie first entered the market.

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15 Facebook groups every real estate agent & broker should join today

Housing Wire

While new social media platforms seem to pop up all the time, Facebook remains a tried-and-true platform for real estate agents to grow their business in a variety of ways. Joining and engaging with groups of fellow Realtors on Facebook should be a key tool in every agent’s toolbox. Join Lab Coat Agents 2.

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Real estate Instagram accounts: 21 agents & influencers to follow right now

Housing Wire

From luxury property tours to laugh-out-loud real estate memes, these 21 agents and influencers bring the best of the industry right to your phone. Whether you’re an agent, a real estate investor or just love stunning homes, these real estate Instagram accounts are a must-follow.

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How to become a part-time real estate agent & get clients — fast

Housing Wire

Watch any of the glamorous pseudo-reality real estate shows on TV, and you might be tempted to become a part-time real estate agent. In my first few years in real estate, I regularly logged 50+ hour weeks. As a real estate coach, I hear this question all the time. The short answer is yes!

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The 25 Best Books for Real Estate Agents in 2025

Housing Wire

To help, we reached out to real estate agents nationwide to compile our list of the best books for real estate agents. It helped me embrace my new real estate career and look at it in terms of always learning, always growing and this has stuck with me for the past 21 years. I believe him.