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In defense of the individual real estate agent

Housing Wire

I saw a social media post recently by our local ‘mega-agent’ entitled: “Breaking News: Individual Real Estate agents added to Endangered Professions List!”. This post compares the individual real estate agent to “a tennis player using a wooden racket” or “a football player with a leather helmet.”

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How to become a luxury real estate agent

Housing Wire

You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Polished branding and online presence Luxury clients expect excellence in every aspect, including the presentation of their potential homes.

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Buyers are being picky — here’s how you can navigate it as a real estate agent

Housing Wire

Interest rates, a key determinant of the real estate market’s health, are on a downward trend. Real estate agents need to brace themselves for a shift as we witness a market more reminiscent of previous pandemic years. That’s the name of the game in real estate.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

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As insurance costs rise, real estate agents have more buyer concerns to assuage

Housing Wire

As recently as five years ago, homeowners insurance was certainly not top of mind for most homebuyers and their real estate agents , but the rapidly rising cost of insurance premiums is changing that. The rate increases are dramatic,” said Thompson, who previously worked as a Keller Williams agent for 17 years.

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DropOffer wants real estate agents to go off-market

Housing Wire

Low inventory means fewer choices for homebuyers, but for years enterprising real estate agents have worked around tight market conditions by searching for off-market homes that fit their clients’ specifications. Agents and brokers can then search the database for houses that fit their client’s specifications.

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Savvy real estate agents look beyond ChatGPT

Housing Wire

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?