Housing Wire

DECEMBER 20, 2024

Despite 2025 housing market predictions changing fast , there are still key themes and trends for real estate leaders to watch to best serve their clients and business. From fewer people having children to the average age of a home seller going up, demographic trends are shifting. HW: Lets dive into some demographic shifts.

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Real Estate Housing Market Marketing Realtors 397

Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. So, where do you start? In this article, weve compiled 49 compelling real estate newsletter ideas and subject lines.

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Real Estate Clients Tools Sellers 397

Housing Wire

NOVEMBER 21, 2024

Connect with seller leads Purpose: Build trust and start meaningful conversations with potential sellers. Script 1: Initial outreach to sellers Hi [Name], I noticed your home on [Street Name] and wanted to check if you’ve considered selling. I specialize in helping sellers like you find success. Can we discuss your goals?

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Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

MARCH 19, 2025

A client needed to see a house and of course they needed to see it immediately. This model often involves a fee per door, hourly rate, or a percentage of the total commission, where the hired help stands to make a paycheck while the primary agent isnt losing the client or commission. Word-of-mouth is still a powerful tool.

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Realtors Marketing Real Estate Agents 321

Housing Wire

DECEMBER 10, 2024

Ive been doing this since 2005 and I tell clients that Ive never seen a market like this, so we have to navigate it together. But on a comparable home, another of her clients had an offer below the asking price accepted. Its a symptom of a market thats transitioning away from sellers. It’s just become a more common theme.

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Housing Market Marketing New Listings Sellers 370

Housing Wire

JANUARY 27, 2025

Professionals should also leverage technology to give clients the best experience for the biggest decision of their lives. Based on a historical commission lawsuit enacted in 2019, the real estate commission landscape is undergoing significant change, reshaping how agents engage with their clients. Isn’t that promising?

Real Estate 397

Real Estate Clients Technology Agents 397

Housing Wire

OCTOBER 3, 2024

Conrad discusses best practices for transparent conversations between listing agents and sellers, the value of educating sellers on the new buyer agent compensation agreements , and ways to show your value as a professional agent. Velt chimes in and shares how important it is to be transparent with sellers.

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Sellers Agents Training Clients 448

Housing Wire

FEBRUARY 10, 2025

When I first started in real estate , I thought my job was solely about helping buyers and sellers. Start with what matters to you Giving back can go beyond hosting large events or raising thousands of dollarsthough thats certainly an incredible goal. As time went on, the desire to go beyond that struck me.

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Real Estate Real Estate Agent Agents Brokerage 364

Housing Wire

SEPTEMBER 5, 2023

From fine-tuning the initial listing to completing the mountains of paperwork needed for closing , homebuyers and sellers can find themselves juggling a wide range of issues. Find your audience Not every real estate transaction is the same because not all buyers and sellers are the same.

Real Estate 448

Real Estate Sellers Buyers Clients 448

Housing Wire

JANUARY 9, 2025

Altos considers anything above 30 to be indicative of a sellers market. If all economic factors, political factors and world events are fine, we just kind of flatline. While she agrees that interest rates are contributing to constrained inventory, McCormick sees another factor that is holding back prospective sellers.

Housing Market 418

Housing Market Inventory Marketing Sellers 418

Housing Wire

MARCH 28, 2025

Predictive analytics in real estate combines the use of historical data and algorithms to anticipate future market trends and identify potential sellers sometimes even buyers, too. Real estate agents can use this data to identify motivated sellers and people who are likely to buy a home. What does this mean for you?

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Real Estate Tools Real Estate Agent Sellers 351

Housing Wire

FEBRUARY 14, 2025

Clients expect their real estate professional to work for them wherever they are buying a home, in their local community or a different state, and we know migration among our states continues to increase, MetroList president and CEO Dave Howe said in a statement. The partnership was prompted by migration data from the U.S.

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Real Estate Technology Home Value Insurance 361

Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. If you want a shot at generating seller leads online, you need one, too.

Real Estate 448

Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

OCTOBER 31, 2024

I’m looking forward to a little bit less eventful Halloween.” The business practice changes outlined in NAR’s settlement have been a massive positive for agents, according to Kelly, as it has become more important for them to talk with buyer clients at the start of the transaction process.

Real Estate 448

Real Estate Brokerage Agents Training 448

Housing Wire

NOVEMBER 14, 2024

You can network and build community with other agents worldwide, keep up-to-date on the latest industry trends, stay motivated when you’re feeling discouraged, learn directly from some of the top real estate leaders, and even potentially find new clients! Use these groups to find homes for picky buyers or find deals for your investor clients.

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Real Estate Agent Real Estate Agents Realtors 418

Housing Wire

NOVEMBER 22, 2024

Collecting contact information digitally allows agents to follow up quickly, share additional information on the property, and stay in contact with them beyond the event itself. Setting up open house sign-in apps for your next event is simple. This allows the agent to tailor their follow-up strategies for better results.

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Open Houses Agents Real Estate Tools 397

Housing Wire

JULY 22, 2024

I also include tips and tricks to help you find your first clients faster than most new agents. First, look at your calendar and determine how much time you’ll have to dedicate to finding and serving clients. Related articles How to create a foolproof real estate marketing plan for 2024 (+ template) Step 5: Go find clients!

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Real Estate Agent Real Estate Clients Agents 448

Housing Wire

AUGUST 19, 2022

You’ve burned the midnight oil, checked emails before dawn and moved mountains for homebuyers, sellers, partners and clients. Hear from today’s top leaders and enjoy networking events with like-minded professionals. The post 5 reasons why HW Annual is the team bonding event you need appeared first on HousingWire.

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Business Real Estate Design Sellers 370

Housing Wire

MARCH 24, 2025

Dark Matter Technologies makes it a priority to stay ahead of these trends, ensuring our clients have the right tools to scale efficiently when market conditions change. Traditionally, home sellers were also buyers, which kept the market moving. Lenders must streamline operations and drive efficienciesbefore volumes increase.

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Technology Inventory Loan Officers Housing Market 368

Housing Wire

JULY 20, 2023

There have been numerous studies done on client retention over the years, and while the exact figures vary, most suggest that it can be anywhere from five to 25 times more expensive to acquire a new client than to keep an existing one. 74% of sellers say they would use that same agent again, or recommend them to others.

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Clients Real Estate Open Houses Agents 284

Housing Wire

JANUARY 23, 2025

Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round. As a bonus, postcards can also serve as a heartfelt extension of your gratitude for the working relationship with past clients.

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Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

MARCH 22, 2024

It is an extremely broad term that encompasses many types of activities — from attending speed networking events (think: speed dating but for entrepreneurs) to stopping by your friend’s summer barbecue. What’s your goal in attending the event? Introverts can still successfully network to find clients. Provide value.

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Real Estate Real Estate Agent Clients Investors 468

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate.

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Real Estate Tools Real Estate Agent Open Houses 476

Housing Wire

JULY 2, 2024

The Arizona Regional Multiple Listing Service (ARMLS) announced a partnership with Lone Wolf Technologies that will give ARMLS subscribers access to a tool designed to give agents information to guide their clients through an uncertain market. ” This isn’t Lone Wolf’s first partnership with an MLS this year. .

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Technology Real Estate Agent Real Estate Tools 432

Housing Wire

MAY 13, 2024

Inventory is still low and that’s exactly why it’s important to target the sellers who are more likely to move. To find the listings right now you need to find the sellers that have to move. Who are the must sell sellers? My suggestion is to choose 1 area of the must-move seller opportunities I have shared.

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Real Estate Agent Real Estate Agents Sellers 468

Housing Wire

JUNE 24, 2024

Bright MLS — one of the nation’s largest multiple listing services that covers six Mid-Atlantic states and the District of Columbia — recently polled buyer and seller agents on what their clients are thinking during their home searches, including thoughts on mortgage rate hikes that have plagued other markets. Another 23.5%

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Buyers Mortgage Clients Sellers 418

Housing Wire

NOVEMBER 26, 2024

If an uptick in housing inventory and more favorable interest rates materialize in 2025, you’ll still need to find creative ways to generate buzz for your listings and expand your client network. Meeting new clients is the engine of your business. But what exactly is the right approach? Let’s dig in!

Open Houses 448

Open Houses Real Estate Tools Agents 448

Housing Wire

FEBRUARY 9, 2024

Equipped with the right real estate marketing tools, you’ll save time, scale faster, and attract more clients — all without having to learn 40 new complicated skills and programs. Real estate agents today need outstanding websites — or, at the very least, highly functional ones — to both attract and communicate with clients.

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Real Estate Tools Marketing Real Estate Agent 476

Housing Wire

AUGUST 28, 2024

But there was no anxiety inside the Kay Bailey Hutchison Convention Center, the cavernous venue hosting the summit that feels almost cramped due to the hundreds of real estate agents at the event. It’s an apt representation of the mood within the event. This, I think, does work for our sellers.

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Agents Real Estate Realty Real Estate Agent 459

Housing Wire

SEPTEMBER 18, 2024

According to NAR , five percent of sellers and four percent of buyers found their agent through another agent’s referral. A referral estate referral occurs when a licensed agent or broker passes along a prospective buyer or seller to another licensed agent to handle a transaction. What are the benefits of referrals? It’s a win-win!

Real Estate 468

Real Estate Real Estate Agent Agents Clients 468

Housing Wire

NOVEMBER 29, 2023

Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. Regular communication keeps you top-of-mind when clients are ready to make a move. It’s packed with stylish templates for social media, events and more. LCA’s standout feature?

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Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

FEBRUARY 8, 2024

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. Clients are more likely to pick up the phone and call you after seeing your name on multiple mailers, business cards and signs.

Real Estate 446

Real Estate Tools Agents Real Estate Agent 446

Housing Wire

APRIL 1, 2021

Sudi Hernandez of Cloud 9 Real Estate Group loses leads when a client hears her Cuban accent. James Dunn of eXp Realty surprised a client with his answer to their question, “You’re white, right?”. But they point to something more specific – homebuyers and sellers surprised to interact with a non-white real estate agent.

Real Estate Agent 418

Real Estate Agent Real Estate Agents Open Houses 418

Housing Wire

OCTOBER 20, 2023

Unfortunately, posting one random social media selfie per week isn’t going to help you nurture long-standing relationships with potential clients, nor will sending a single marketing email. Advertising on Zillow can put your website in front of millions of potential buyers and sellers. estate lead generation and client conversion.

Real Estate 448

Real Estate Tools Open Houses Advertising 448

Housing Wire

FEBRUARY 24, 2025

This is where past clients and colleagues can write reviews for you. Id suggest asking all of your satisfied clients to write you a recommendation on LinkedIn, as it serves as social proof when a lead is checking out your profile. Expired sellers and FSBOs: This is for the bravest of agents out there!

Real Estate Agent 286

Real Estate Agent Real Estate Agents Tools 286

Housing Wire

AUGUST 14, 2024

Denver-based Realtor Bret Weinstein took on a client whose house had been on the market for 60 days. This gave sellers the upper hand, but the market has turned in recent months. This has taken power away from sellers, who now face a shortage of potential buyers. year over year. People still need to upsize or downsize.”

Buyers 468

Buyers Housing Market Marketing Sellers 468

Housing Wire

MARCH 26, 2025

Door knocking is exactly what it sounds like: walking around a neighborhood to knock on the doors of potential clients. Tip 2 – Dress comfortably It might be tempting to step out in your fanciest outfit to show potential clients youre the agent with the mostest, but resist the urge. What is door knocking in real estate?

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Real Estate Real Estate Agent Agents Clients 367