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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. When you buy through our links, we may earn a commission. So, where do you start? Why send a regular real estate newsletter?

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Digital open house sign-in solutions agents swear by for lead generation

Housing Wire

Pro: Capture visitor info in real-time Con: To take advantage of the integration, you must have a compatible CRM There are several real estate apps designed specifically for open houses. Guests simply text a keyword to a designated number, receiving a link to complete their sign-in right from their phones.

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Download these 9 real estate prospecting letter templates that actually work

Housing Wire

Check out these nine downloadable real estate prospecting letter templates to help you make an impression in your neighborhood or zip code. With Wise Pelican, you can try both — it’s a fantastic resource for beautifully designed postcards and letters. Send this letter to apartment complexes and past rental clients you’ve worked with.

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Freddie Mac rolls out down payment assistance tool

Housing Wire

The new tool allows lenders and housing counselors to enter client eligibility parameters, download results and compare up to three programs side by side to make quicker lending decisions. The single, standardized format enables state agencies to manage, edit and update their programs in real-time. “DPA

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Prioritizing Your Clients

The Appraiser Coach

But how can you mitigate your workload without losing your good clients? A triage is basically a system of designating priority. Take care of emails from good, loyal, easy-to-work-with clients (your “A” clients) first. I employ a practice that I like to call the “volume triage.” If you have no extra time, ignore them.

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Buyer agent representation: Why it matters and how you can help

Housing Wire

To answer this question, Realtor.com created and launched a campaign designed to educate homebuyers and rally the industry behind this important and necessary cause. That’s why Realtor.com feels a responsibility to educate would-be homebuyers and help agents demonstrate their value to potential clients.

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Best real estate apps for agents in 2024

Housing Wire

The days of running back to the office to write a tricky email to a client, follow up with a lead, or post on social media are long gone — and they’re never coming back. It’s also an ideal tool for working with clients requiring the personal touch only video can provide.