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Predictive analytics for real estate: Best tools + guide

Housing Wire

With a built-in CRM and automated marketing tools, agents can work smarter not harder. Many predictive analytics tools supply agents with leads and a dashboard to track those leads, but Top Producer integrates them into their CRM, automates follow-up and tracks lead engagement.

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AmeriHome puts emphasis on long-term client relationships and scalability

Housing Wire

AmeriHome has continued to shore up its technology infrastructure to support the needs of the work-from-home environment, invested in its employees’ health and welfare by making sure their home office workspace needs were met, and developed specific training tools to ensure that it could effectively onboard new teammates in a remote environment. “We

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

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Outsourcing for efficiency: How SitusAMC is enhancing primary market origination with third-party resources

Housing Wire

SitusAMC a top-of-the-line provider of investment advice, talent solutions, and digital tools offers a rare opportunity for lenders and investors. Digital tools and technology are only the tip of the spear regarding SitusAMCs solutions. Digital tools also sit among valuable solutions for mortgage originators.

Marketing 360
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Uplist partners with Polly, offering insights to loan officers

Housing Wire

LOs can access Pollys features through RECAPTURE, Uplists flagship mortgage refinance monitoring and analysis tool. In a statement, Uplist President Jeff Bell called the new integration a game-changer for client retention and refinance opportunities. Pollys PPE platform is gaining industrywide adoption too.

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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

With its smart CRM, automated follow-ups, and easy-to-use marketing tools, you’ll never miss a chance to turn potential sellers into clients. Client generation platform (Source: Zurple ) If you’re looking for an easy way to stay top-of-mind with your leads, Zurple has your back. Market Leader has you covered.

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MMI Names Kortney Lane-Schafers Vice President of Growth and Client Advocacy

Appraisal Buzz

Kortney Lane-Schafers has been promoted to vice president of growth and client advocacy at Mobility Market Intelligence (MMI), which offers data intelligence and market insight tools for the mortgage and real estate industries.

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