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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

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Real estate technology adoption in a post-pandemic world

Housing Wire

Agents, teams and brokerages are now seriously reconsidering the technology platform, tools and services needed to effectively do business today. The advent of AI-powered tools and solutions has been instrumental in automating many of the mundane processes that distract agents from revenue-generating activities.

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REsides announces partnership with proptech platform Rayse

Housing Wire

The Rayse platform is designed to make agent-client relationships transparent in an evolving real estate market. Agents can also use the platform from a marketing perspective to showcase their value to potential clients. REside members will have early access to the platform and all of its communication-focused features.

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

We’ll also share best practices for developing and sending real estate newsletters and recommend some essential tools to make your email marketing stand out. In this article, weve compiled 49 compelling real estate newsletter ideas and subject lines. Lets dive in! Summary What is a real estate newsletter?

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iHomefinder taps SaaS veteran Womack to lead sales team

Housing Wire

Bryson is known for his ability to foster strong client relationships and his unwavering commitment to driving team performance.” It was acquired in 2017 by FRONTSTEPS , a software platform for homeowners associations , homebuilders , Realtors and homeowners.

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You survived 2008, you can conquer 2024: Navigating a changing real estate landscape

Housing Wire

The National Association of REALTORS (NAR) membership numbers highlight this impact, with a sharp decline from a peak of nearly 1.4 As of mid-April 2024, the National Association of Realtors had about 1.5 The aftermath of the 2008 crisis led to significant attrition among real estate agents. million in 2006 to about 999,000 by 2012.

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Target audience Holiday real estate postcards are suitable for anyone in your sphere of influence, including current clients, past clients, prospects and even colleagues. They are a versatile tool for strengthening relationships and building goodwill during festive times.