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Ohio Realtors’ President Michelle Billings on building client relationships

Housing Wire

They explored affordability issues in today’s real estate market and how agents should leverage their knowledge for success. After an ice-break segment, the pair dove into the first topic: major trends in the real estate market. The gap between housing costs and income growth has created some market pressure.

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The future of mortgage professionals: Adapting to a changing market

Housing Wire

As market conditions evolve, homebuyers demand more than just rate quotes and loan approvalsthey seek guidance, financial literacy, and a trusted partner in wealth-building. Understanding todays mortgage market challenges 1. This involves guiding clients through financial decisions before, during, and after their home purchase.

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Outsourcing for efficiency: How SitusAMC is enhancing primary market origination with third-party resources

Housing Wire

In a changing real estate market , mortgage lenders face increasing demand. The primary and secondary mortgage markets may be separate business components, but mortgage originators must understand both businesses intimately. Originators can bring new products to market when their underwriters can avoid the associated learning curve.

Marketing 368
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Uplist partners with Polly, offering insights to loan officers

Housing Wire

. “With Pollys innovative pricing technology embedded in Uplist, our users can seamlessly deliver critical rate updates within our suite of products, creating stronger, long-lasting client relationships,” Bell said. The integration comes at a time of rising refinancing activity.

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MMI Names Kortney Lane-Schafers Vice President of Growth and Client Advocacy

Appraisal Buzz

Kortney Lane-Schafers has been promoted to vice president of growth and client advocacy at Mobility Market Intelligence (MMI), which offers data intelligence and market insight tools for the mortgage and real estate industries.

Clients 195
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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

I’d love to provide a free market analysis to show you what your home is worth! Script 3: Engage with expired listings Hi [Name], I saw your home is no longer on the market. Script 4: Market update for sellers Hi [Name], I’m hosting a free event on the latest market trends for sellers. Market Leader has you covered.

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Why real estate professionals must return to old-school thinking in 2025

Housing Wire

Professionals should also leverage technology to give clients the best experience for the biggest decision of their lives. If so, here’s how to return back to our roots and navigate an ever changing market. Sharing these insights helps clients appreciate a professionals value. Isn’t that promising?