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Uplist partners with Polly, offering insights to loan officers

Housing Wire

This move grants loan officers access to real-time insights that are designed to improve borrower assistance and engagement. In a statement, Uplist President Jeff Bell called the new integration a game-changer for client retention and refinance opportunities. The integration comes at a time of rising refinancing activity.

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Outsourcing for efficiency: How SitusAMC is enhancing primary market origination with third-party resources

Housing Wire

To tackle increased origination demand without over-prioritizing one market, mortgage originators must rely on solutions designed to cut primary market expenses and create more secondary market mobility. The real estate company has assisted over 1,500 clients for over 30 years , supporting $20 billion in new loan originations in 2023.

Marketing 352
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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. When you buy through our links, we may earn a commission. So, where do you start? Why send a regular real estate newsletter?

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round. As a bonus, postcards can also serve as a heartfelt extension of your gratitude for the working relationship with past clients. But where do you start?

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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. With its smart CRM, automated follow-ups, and easy-to-use marketing tools, you’ll never miss a chance to turn potential sellers into clients.

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REsides announces partnership with proptech platform Rayse

Housing Wire

The Rayse platform is designed to make agent-client relationships transparent in an evolving real estate market. Agents can also use the platform from a marketing perspective to showcase their value to potential clients. It offers features such as buyer presentations, client portals and closing reports.

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Clear cooperation sparks debate, but dual agency deserves the spotlight

Housing Wire

If we were to start fresh, no competent businessperson would design an MLS system like this. Skilled agents can navigate dual agency effectively, but most will compromise and prioritize closing the deal over achieving the best outcome for their clients. These domains arrived long before modern technology enabled efficiencies of scale.

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