Housing Wire

NOVEMBER 21, 2024

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. When it comes to selling real estate, communication and timing can make or break your success. Give Market Leader a try!

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Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

FEBRUARY 12, 2025

Real estate thank you notes are an easy, underutilized tool in the real estate world. Ill share my strategies and templates so youll be ready to write amazing thank you notes to your clients and stand out among the real estate agents in your area. Think about the last email you received.

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Real Estate Clients Real Estate Agent Open Houses 337

Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spells. Summary What is a real estate newsletter?

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Real Estate Clients Tools Sellers 396

Housing Wire

JANUARY 23, 2025

Believe it or not, good old-fashioned postcards are still one of the most effective real estate marketing strategies. Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. But where do you start?

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Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

SEPTEMBER 11, 2020

Real estate agent safety has been a concern for years, as the job requires showing empty homes or homes occupied by others, and meeting new people, often alone. Just this week, NAR reported that a real estate agent in Draper, Utah, was showing what she thought was a vacant house for sale to a potential buyer.

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Open Houses Realtors Real Estate Agent Real Estate 545

Housing Wire

NOVEMBER 14, 2023

Baby boomers and millennials have dominated the home-buying conversation in recent decades, but a new generation of homeowners is browsing online listings, heading to open houses and planning their home-buying budget. Here are 14 real estate trends Gen Z buyers won’t pass up. Gen Z values diversity and inclusivity.

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Real Estate Buyers Renovations Open Houses 514

Housing Wire

FEBRUARY 24, 2025

Using LinkedIn for real estate is a hidden gem for connecting with local business professionals. Keep reading to learn why LinkedIn for real estate agents is so important, plus tips to optimize your profile and how to get real estate leads on LinkedIn. For your headline, be clear and geographically specific.

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Real Estate Agent Real Estate Agents Tools 254

Housing Wire

NOVEMBER 26, 2024

Even amid the growing popularity of TikTok videos and Instagram reels, real estate open houses are still one of the best ways to get new clients in the door (quite literally!). Market homes to market yourself Ideally, your open house should showcase a property with a lot of natural foot traffic in your desired farm area.

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Open Houses Real Estate Tools Agents 448

Housing Wire

OCTOBER 28, 2024

It was based on the premise that buyer brokers were using commission rates posted on the [ multiple listing service ] to steer buyers to properties that provided higher levels of compensation. … The settlement makes sense — but only on paper. Monestier’s objection also looks at the required buyer representation agreements.

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Business Sellers Realtors Buyers 468

Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Extending a broad (but strategic) net is part of knowing how to generate buyer leads in real estate.

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Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

APRIL 25, 2024

If you want to thrive this year, choosing the right real estate apps is crucial. To help, we reviewed hundreds of options to put together this list of the best real estate apps for 2024. Pivo lets you create professional-quality, 3D tours videos with your smartphones –without the monthly subscription fees.

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Real Estate Agents Open Houses Tools 464

Housing Wire

APRIL 22, 2024

Check out these nine downloadable real estate prospecting letter templates to help you make an impression in your neighborhood or zip code. My name is (your name), and I’m a licensed real estate professional with (your brokerage). Please think of me as your go-to resource for all things real estate.

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Real Estate Open Houses Brokerage Real Estate Agent 462

Housing Wire

DECEMBER 16, 2024

The past year had its fair share of ups and downs for Howard Hanna Real Estate Services. So many people are saying that the past few years have been the most challenging real estate market ever and they have been if your company is only 10 years old but Ive had to lead through the Great Recession.

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Real Estate Brokerage Agents Buyers 369

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate.

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Real Estate Tools Real Estate Agent Open Houses 476

Housing Wire

JUNE 7, 2024

Listings are the life-blood of all successful real estate businesses, but making the leap from working primarily with buyers to working with sellers can be a challenge for many agents early in their careers. Don’t: Talk about real estate in every conversation. Because half the work is done for you!

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Real Estate Open Houses Agents Sellers 468

Housing Wire

SEPTEMBER 18, 2024

Virtual open houses are a unique way to help you stand out from other agents as a tech-savvy marketer and can help get your listings in front of hundreds (possibly thousands) of potential buyers online. What is a virtual open house, and are they still worth it? That’s the gist of a virtual open house.

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Open Houses Agents Real Estate Sellers 343

Housing Wire

MARCH 15, 2024

These housing professionals have been gaming out the potential impact on buyers’ agents – a significant source of referrals. Loan officers and mortgage executives expect home sellers and homebuyers to negotiate more aggressively on commission paid to buyer agents, potentially bringing costs down.

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Buyers Agents Mortgage Real Estate Agent 514

Housing Wire

OCTOBER 20, 2023

The world of real estate is constantly in flux, yet one thing remains true: Lead generation is one of the most important requirements for maintaining a successful real estate business. Particularly in the 2023 economy, with interest rates on mortgage rates stubbornly perched around 7.5% By being true to yourself.

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Real Estate Tools Open Houses Advertising 448

Housing Wire

JULY 8, 2024

As a broker and real estate coach, I’m always surprised when new agents tell me they don’t want to use real estate scripts. Below, you’ll find proven real estate scripts for 12 common situations to help you earn more business in 2024. This is [name] with [brokerage].

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Real Estate Business Agents Sellers 435

Housing Wire

APRIL 30, 2024

As the July deadline for the implementation of the business practice changes outlined in the National Association of Realtors’ (NAR) commission lawsuit settlement agreement approaches, the trade organization is looking to iron out some details about buyer broker agreements.

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Buyers Open Houses Sellers Agents 488

Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. Visit Market Leader 2.

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Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

SEPTEMBER 17, 2024

The role of the buyer’s agent has been turned on its head and Lone Wolf Technologies wants to help. The real estate software company is launching a “Buyer’s Agent Club” that is designed to assist agents in navigating an uncertain time in the industry through resources, tools and training.

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Design Tools Agents Buyers 420

Housing Wire

FEBRUARY 22, 2023

The relationship between a loan officer and a real estate agent is one of the most important pieces of the puzzle, as the two must combine forces to help borrowers achieve their goal of buying a home. Are you properly nurturing your relationship with your real estate partners?

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Real Estate Real Estate Agent Loan Officers Agents 458

Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

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Real Estate Tools Marketing Real Estate Agent 476

Housing Wire

SEPTEMBER 24, 2020

On Wednesday, real estate tech company Zigzy launched beta testing of Townify, a solution that enables real estate agents to host virtual open houses , which has become a necessity in a time when we are told to remain socially distant, the company said in a release. Additionally, 75% of U.S.

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Real Estate Agent Real Estate Agents Open Houses 383

Housing Wire

FEBRUARY 13, 2024

A question I love to ask potential sellers is “By when would you like your home sold to the right buyer?” Commit to two open houses per week Maximize the return on those open houses. Call other agents that you have a relationship with that may not want to or can’t hold their own open houses.

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Real Estate Agent Real Estate Agents Open Houses 459

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. For real estate professionals, the changing landscape is a call to action.

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Real Estate Marketing Real Estate Agent Tools 435

Housing Wire

FEBRUARY 28, 2024

To help, I put together my best strategies for real estate social media marketing that still work in 2024, common mistakes to avoid, how to choose which platforms to focus on, and my favorite free and paid social media tools that can cut your work in half. Social media gives you the perfect opportunity to build a brand that resonates.

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Real Estate Marketing Tools Contracts 482

Housing Wire

OCTOBER 17, 2023

Whether you’re a seasoned real estate agent looking to expand your reach or a newcomer eager to establish your digital footprint, ahead we delve into the best real estate lead generation websites for 2023. Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages.

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Real Estate Real Estate Agent Agents Tools 475

Housing Wire

FEBRUARY 10, 2025

When I first started in real estate, I was eager for advice. The best advice I got from an experienced agent was simple but powerful: “Do as many open houses as you can.” Running open houses (among other strategies) has helped me build a sustainable career in real estate at Your Property People.

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Open Houses Agents Real Estate Property Taxes 280

Housing Wire

OCTOBER 13, 2023

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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Real Estate Agent Real Estate Agents Marketing 497

Housing Wire

MARCH 11, 2025

After the National Association of Realtors settlement changed how commission is paid, there was some fear among agents that buyers and sellers might forgo their services in favor of handling the transaction themselves. Address them by name, and refer to their real estate goals in your communication.

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Clients Real Estate Agent Real Estate Agents 326

Housing Wire

JANUARY 25, 2024

While the exact mix of agent types you need will vary, this is a good starting point for most brokerages: Producing buyer’s agents: 65% Ideally, producing buyer’s agents should be the bulk of your recruiting efforts. A team or brokerage with nothing but producing buyer’s agents can still be highly profitable.

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Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

OCTOBER 20, 2023

And with millennials emerging as the largest generation of homebuyers in today’s market, comprising 28% of all homebuyers, real estate agents need to master social media or they might miss out. It’s also important to include the details of the open house in the photo in addition to your caption.

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Real Estate Agents Real Estate Agent Decorating 435

Housing Wire

FEBRUARY 4, 2025

By enabling agents with technology that delivers 24/7 transparency before, during, and after the transaction, Compass One showcases the agent’s value well beyond just facilitating transactions: It reinforces their role as trusted, full-service real estate advisors, providing clients with expert guidance at every stage of homeownership.

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Clients Brokerage Advertising Sellers 402

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

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Real Estate Real Estate Agent Tools Agents 458

Housing Wire

SEPTEMBER 10, 2024

Want a killer real estate website? Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. Vetted by HousingWire | Our editors independently review the products we recommend. Here our our picks.

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Real Estate Agent Real Estate Brokerage Agents 447