Housing Wire

MARCH 13, 2024

Artificial intelligence (AI) tools equip real estate agents with unprecedented capabilities. Similarly, data-driven marketing can be more cost effective, helping you focus your marketing budget on homeowners who are most likely to sell, and on buyers who are actively looking for their next home. Need more examples?

Real Estate Agent 448

Real Estate Agent Real Estate Tools Agents 448

Housing Wire

NOVEMBER 21, 2024

Held live from the National Association of Realtors ‘ (NAR) NXT Conference in Boston, the conversation covers broker leadership tips, the value of designations and certifications, and educational resources for real estate agents. We find that the agents who know more about the business can articulate that.

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Real Estate Real Estate Agent Sellers Design 368

Housing Wire

JANUARY 22, 2025

Online real estate marketplace Auction.com announced Wednesday that it is launching SmartSale, a technology-powered option to foreclosure that lets distressed homeowners list and sell their property. SmartSale allows homeowners to sell their homes through direct offers from buyers or an auction process.

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Real Estate Agent Real Estate Sellers Buyers 370

Housing Wire

OCTOBER 24, 2024

Valon’s platform — the first of its kind to provide end-to-end mortgage servicing — was designed to boost efficiency and transparency for home buyers and sellers. Clever Real Estate also partners with Valon to match buyers and sellers with local real estate agents who offer cash rebates, commission discounts and other products.

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Mortgage Real Estate Agent Technology Real Estate 448

Housing Wire

NOVEMBER 7, 2024

Not long ago, homeowners insurance was a minor concern for most homebuyers, real estate agents and mortgage originators. Now, soaring premiums demand more careful review and sticker shock is prompting buyers to walk away from deals, especially in states like Florida and Texas.

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Insurance Supply Chain Real Estate Design 482

Housing Wire

OCTOBER 24, 2024

A referral estate referral occurs when a licensed agent or broker passes along a prospective buyer or seller to another licensed agent to handle a transaction. Sometimes, a real estate agent may choose not to work with a specific buyer or seller. Choose your moment!

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Real Estate Real Estate Agent Agents Clients 432

Housing Wire

FEBRUARY 17, 2025

Around 85% have an optimistic outlook , and 70% believe the market will be more stable, according to a new survey from Clever Real Estate. Although agents are split on whether its going to be a buyers or a sellers market, 87% predict that demand will remain very strong over the next year. Some meetings are unnecessary.

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Agents Real Estate Agent Real Estate Sellers 354

Housing Wire

FEBRUARY 14, 2024

Working in real estate sales for a few years, and now you want to challenge yourself and raise the stakes? You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Visit Agent Image 3.

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Real Estate Agent Real Estate Agents Luxury Properties 448

Housing Wire

AUGUST 24, 2024

While they may not be as trendy as they once were, a well-crafted real estate agent Facebook page is still the best way to generate leads on social media. Your Facebook page can help you build your personal brand, network with other agents across the country (hello, referral partners!)

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Real Estate Agent Real Estate Agents Advertising 459

Housing Wire

SEPTEMBER 17, 2024

The role of the buyer’s agent has been turned on its head and Lone Wolf Technologies wants to help. The real estate software company is launching a “Buyer’s Agent Club” that is designed to assist agents in navigating an uncertain time in the industry through resources, tools and training.

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Design Tools Agents Buyers 426

Housing Wire

FEBRUARY 8, 2024

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

Real Estate Agent 435

Real Estate Agent Real Estate Agents Clients 435

Housing Wire

NOVEMBER 21, 2024

Curb appeal sets the tone for potential buyers before they even step inside, shaping how welcoming and well-maintained a property feels. With just a few thoughtful updates, you can make your listing stand out and leave a lasting impression on buyers and even turn nearby neighbors into clients.

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Decorating Buyers Modernization Real Estate 370

Housing Wire

JANUARY 22, 2025

Rocket.com is designed for serious buyers and sellers, offering a streamlined path to homeownership, said Jamie Belsky, chief product and design officer at Rocket. The AI Agent streamlines tasks such as filling out applications and connecting users with Rocket Mortgage bankers.

Real Estate Agent 370

Real Estate Agent Design Real Estate Clients 370

Housing Wire

JULY 22, 2024

Watch any of the glamorous pseudo-reality real estate shows on TV, and you might be tempted to become a part-time real estate agent. Most of the agents you see on TV wearing $1500 outfits work 80+ hours per week. As a real estate coach, I hear this question all the time.

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Real Estate Agent Real Estate Clients Agents 448

Housing Wire

SEPTEMBER 10, 2024

To help you find the best real estate website builder for your needs, our team of agents, brokers, and tech experts researched and ranked the best real estate website builders for 2024. That said, we think these sites are ideal for new agents who simply want to hang their digital shingle online.

Real Estate Agent 448

Real Estate Agent Real Estate Brokerage Agents 448

Housing Wire

SEPTEMBER 6, 2023

Generative artificial intellegence, such as ChatGPT, is changing everything—a statement that comes as little surprise to anyone these days, and least of all to the many real estate agents whose markets are being saturated by artificial intelligence (AI)-empowered buyers. Keep Up AI is making buyers smarter.

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Real Estate Agent Real Estate Agents Marketing 418

Housing Wire

MAY 17, 2024

As a real estate agent , you’re in the business of helping people plan for their future — whether it’s helping prospective buyers find their forever home, starter house , or next investment property. But it can be even more difficult for real estate agents since many are self-employed.

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Real Estate Agent Real Estate Agents Investing 458

Housing Wire

FEBRUARY 12, 2025

Ill share my strategies and templates so youll be ready to write amazing thank you notes to your clients and stand out among the real estate agents in your area. Once you have several handwritten real estate letter templates to work off of, you can change them to include your own tone and style.

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Real Estate Clients Real Estate Agent Open Houses 348

Housing Wire

AUGUST 3, 2023

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

Real Estate Agent 370

Real Estate Agent Real Estate Agents Tools 370

Housing Wire

JANUARY 25, 2024

To help, we put together this guide to walk you through our nine-step system to recruit, nurture, and retain producing agents in 2024. Just remember that even though agent mobility and the market are improving, competition for the best agents will still be fierce in 2024.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

DECEMBER 5, 2024

A post shared by The Agency (@theagencyre) Actionable Insights High-quality visuals can elevate your brand and attract more clients Showcase aspirational properties to capture the attention of luxury buyers 2. His style is a breath of fresh air among real estate content.

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Real Estate Agents Real Estate Agent Luxury Properties 397

Housing Wire

DECEMBER 11, 2024

Real estate website design is evolving fast. In 2025, effective websites leverage beautiful imagery, videography, graphics, copywriting, captivating typography and user experience design (UX) to educate buyers and sellers and sell you as a hyper-local market expert and trusted advisor. Think again.

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Design Real Estate Brokerage Realty 396

Housing Wire

JANUARY 23, 2025

Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round.

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Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Many of the best real estate CRMs have built-in features to segment your contacts list and automate your real estate newsletters.

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Real Estate Clients Tools Sellers 397

Housing Wire

FEBRUARY 27, 2025

While the key statistics about a property will be available to buyers in the real estate listing description, residential buyers tend to shop with their emotions. Its your chance to emotionally connect with the buyers and create the desire for them to come see the home in person. Visit Zillow Premier Agent 4.

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Real Estate Buyers Agents Renovations 379

Housing Wire

JULY 17, 2024

A newly released episode of the Real Estate Insiders Unfiltered Podcast explores the future state of buyer and seller relationships in the housing market after the National Association of Realtors ‘ (NAR) business practice changes take effect Aug. Zorn stated that he would not offer or accept compensation from an agent.

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Sellers Real Estate Buyers Legal Fees 459

Housing Wire

NOVEMBER 14, 2023

Here are 14 real estate trends Gen Z buyers won’t pass up. Gen Z likes to stay close to home With the continued trend of remote work and little desire for a long commute, Gen Z buyers are moving to homes in walkable communities with nearby amenities. Gen Z values diversity and inclusivity.

Real Estate 514

Real Estate Buyers Renovations Open Houses 514

Housing Wire

JANUARY 27, 2025

She went from a brand new agent in 2020 to running her wildly successful boutique brokerage with Side in less than four years. No cold calling, no door knocking just (patiently) educating new and move-up buyers with quick-hit educational TikTok videos. Can you really gentle parent your way to real estate success on TikTok?

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Agents Business Real Estate Real Estate Agent 369

Housing Wire

OCTOBER 17, 2024

In 2011, he founded the innovative brokerage The Agency RE, and he recently launched a real estate agent trade group that aims to serve as an alternative to the National Association of Realtors (NAR). If you analyze how a commission is paid, a commission has always been paid by the buyer, not by the seller.

Real Estate 459

Real Estate Brokerage Agents Real Estate Agent 459

Housing Wire

NOVEMBER 21, 2024

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. When it comes to selling real estate, communication and timing can make or break your success. Give Market Leader a try!

Real Estate 370

Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

NOVEMBER 22, 2024

Open houses remain one of the best ways to showcase a property and connect with potential buyers. In this article, we’ll take a look at why digital sign-in sheets matter and how savvy agents are using them to maximize their lead-generation strategies. This allows the agent to tailor their follow-up strategies for better results.

Open Houses 397

Open Houses Agents Real Estate Tools 397

Housing Wire

DECEMBER 27, 2024

Our goal is to help educate you on what a real estate team is, how they work and the types of agents who thrive on teams. How do real estate teams work? By understanding the dynamics of a real estate team, you can decide if the structure aligns with your career goals and work style.

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Real Estate Tools Agents Real Estate Agent 418

Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Extending a broad (but strategic) net is part of knowing how to generate buyer leads in real estate. Of course, you can’t do everything — but consistency is important.

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Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

JULY 26, 2024

, you know the real estate industry has had quite a roller coaster ride in 2024. Buyer representation has become one of the hottest and most debated topics of the year. Amid the lawsuits and non-stop news coverage, one major question has emerged: What is buyer representation and why does it matter?

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Buyers Agents Real Estate Design 482

Housing Wire

FEBRUARY 28, 2025

My business has always been more design focused. I work with different designers and I do development as well. So, I’ve been flipping houses , but with more high-end designer partnerships. Velt: Do you see any other buyer preferences changing?

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Realtors Design Agents Development 361

Housing Wire

JULY 26, 2024

Secure payment provider Payload is launching a new payment and billing tool specifically geared to buyer agents , according to an announcement on Thursday. Payload has designed a tool to help agents bill their buyer clients.

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Tools Buyers Agents Contracts 459

Housing Wire

OCTOBER 15, 2024

Although the decision is ultimately highly personal and based on a buyer’s budget, needs, and preferences, there are a few things agents need to consider to help them make the best decisions. It can be tough for a buyer to choose when faced with the allure of a brand-new build or the charm and affordability of an older home.

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Construction Buyers Agents Marketing 488