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Homeowners and Buyers Reveal the Most Desired Home Trends for 2025

Appraisal Buzz

In 2025, home purchasers and homeowners will design cozy, environmentally friendly, and climate-resilient homes by fusing the newest technology with vintage, rustic beauty. It is an indication that a feature is in demand and appealing to a buyer when it appears in an increasing percentage of listings.

Buyers 418
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Get more real estate buyer leads in 2024

Housing Wire

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. But beyond first-timers, we’ll show you how to attract real estate buyers of all kinds through a multi-tiered marketing approach that boosts both your visibility and credibility with potential buyers.

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

These real estate mailers are designed to spread holiday cheer, express gratitude and maintain a personal touch among your network. Consider offering a unique incentive, such as refreshments or a special tour, to entice potential buyers to attend. But where do you start? Don’t worry; we’ve got you covered.

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How to build a comprehensive real estate online presence

Housing Wire

A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away. Keep your online presence on brand Choose a clean and sophisticated design that reflects the essence of luxury real estate and your existing brand. Content plays the long game.

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How to Build Volume in Today’s Market

Appraisal Buzz

This piece originally appeared in the June 2024 edition of MortgagePoint magazine, online now. In today’s low-volume market cycle, mortgage originators can build business by focusing on purpose-built loan products designed to overcome the specific challenges homebuyers face in the current market.

Marketing 396
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What renovations will add value to my home?

Housing Wire

“We’ve found that many people care more about public spaces than private spaces,” says Katie Lambert, an interior designer with Lambert Home, referring to different living areas in a home. Another area with high ROI includes replacing laminate countertops and adding new, resilient flooring, the magazine notes.

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Opinion: Here’s what people are getting wrong about real estate commissions

Housing Wire

I recently read editorials and articles by such esteemed publications as The Economist , Entrepreneur Magazine , and The Wall Street Journal concerning the antitrust real estate commission lawsuits. by 1% to 2% just by cutting the commission paid to buyer’s agents.” Who is going to pay how much to whom?