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Buyer agent representation: Why it matters and how you can help

Housing Wire

Buyer representation has become one of the hottest and most debated topics of the year. Amid the lawsuits and non-stop news coverage, one major question has emerged: What is buyer representation and why does it matter? , you know the real estate industry has had quite a roller coaster ride in 2024. But their work didn’t stop there.

Buyers 482
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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spells. Your newsletter content should be a mix market updates, buyer and seller advice, community news and events, and storytelling.

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Download these 9 real estate prospecting letter templates that actually work

Housing Wire

Check out these nine downloadable real estate prospecting letter templates to help you make an impression in your neighborhood or zip code. With Wise Pelican, you can try both — it’s a fantastic resource for beautifully designed postcards and letters. There are still plenty of buyers interested in this area.

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Digital open house sign-in solutions agents swear by for lead generation

Housing Wire

Open houses remain one of the best ways to showcase a property and connect with potential buyers. From tech-forward tools to smart follow-up strategies, there’s a sign-in solution here that can help you grow your business and build valuable connections with buyers.

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Zurple Review: Features, pricing & alternatives

Housing Wire

When a potential buyer or seller lead searches for homes or a home valuation on Google, they are driven to your site by ads created and managed by Zurple’s advertising experts. Zurple is ideal for solo agents and teams who want an automated, all-in-one lead generation and nurturing platform.

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Best real estate apps for agents in 2024

Housing Wire

Instead of generic design templates, LCA Marketing Center’s templates are designed for agents, by agents. The app allows you to quickly choose and edit design templates for social media, flyers, postcards, and even signs and business cards — all from your phone.

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How to Create a Foolproof Real Estate Marketing Plan for 2024 (+Template)

Housing Wire

Your niche could be anything from first-time buyers to downsizers or investors. Example 2: Hire a graphic designer or marketing company to help you with your social media content. I see a lot of agents struggle with this, and the convenience of having access to pre-designed templates is usually worth the cost.