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Are reverse mortgages the most underutilized retirement tool?

Housing Wire

This is according to a column published this week by Investment News, soliciting input from planner professionals well known to the reverse mortgage business, including Wade Pfau. I think reverse mortgages might be the single most underutilized retirement planning tool,” he told the outlet. “I

Tools 467
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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

Tools 445
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Uplist launches automated refi analysis tool

Housing Wire

Mortgage technology company Uplist has launched what it says is a killer new tool that will help loan officers automatically generate refinance options for their clients. The tool also does modeling of potential savings for homeowners by analyzing various interest rates , closing costs and repayment options.

Tools 397
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New Atllas AI tool aims to simplify cold calls

Housing Wire

Atllas is launching a new artificial intelligence tool, Cold Call AI , that the company said is designed to streamline the process of reaching out to prospective home buyers and sellers. The tool can initiate calls and engage with people using AI-generated, personalized scripts that adjust to the client as the call unfolds.

Tools 367
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Zillow’s mortgage business is growing. Lenders beware

Housing Wire

Zillow is moving full speed ahead with an ambitious expansion of its mortgage business, leveraging its housing tech innovations to potentially reshape how modern homebuyers finance homes. billion in purchase mortgage business, not far off a top 50 spot on the mortgage leaderboard. That’s an annualized $3.2

Business 437
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REcore offers up MLS Buyer Registry compliance tool

Housing Wire

REcore , a software-as-a-service and data licensing solutions provider for multiple listing services (MLSs), has announced the launch of its new MLS Buyer Registry tool. This tool gives agents the ability to verify buyer relationships and avoid conflicts, adding a layer of transparency and protection that hasn’t existed before.

Tools 338
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Notary firm Proof is now offering a deepfake detection tool

Housing Wire

As indicated by the name change from Notarize to Proof, Verify can be used on any business transaction, including something as mundane as a password reset, and not just a notary transaction. This includes taking a selfie and uploading their official identification documents.

Tools 363