Housing Wire

JUNE 7, 2024

Listings are the life-blood of all successful real estate businesses, but making the leap from working primarily with buyers to working with sellers can be a challenge for many agents early in their careers. Host open houses for other agents When you have your own listings, absolutely do your own open houses.

Real Estate 451

Real Estate Open Houses Agents Sellers 451

Housing Wire

OCTOBER 28, 2024

While Monestier, who reportedly sold her Rhode Island home in 2022 and is part of the affected class, believes sellers were paying “inflated commissions,” she feels that prior to the settlement changes going into effect, the rules governing the industry were “clear and confusion did not reign supreme.”

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Business Sellers Realtors Buyers 442

Housing Wire

MAY 16, 2024

The new feature harnesses the capabilities of multimodal artificial intelligence to instantly analyze and summarize complex property documents, including inspection reports, appraisals and seller disclosures. It can also help agents clearly communicate their unique value and services to homebuyers, sellers and others.

Real Estate Agent 364

Real Estate Agent Real Estate Brokerage Sellers 364

Housing Wire

NOVEMBER 1, 2024

Real estate agents and real estate brokers are both licensed real estate professionals who can assist buyers and sellers, but you should be aware of some key differences and state-specific distinctions. A real estate agent is a licensed professional who represents buyers or sellers in real estate transactions. Let’s dive in!

Real Estate 445

Real Estate Real Estate Agent Agents Brokerage 445

Housing Wire

SEPTEMBER 10, 2024

With competition for online leads heating up, we think AgentFire’s brand-first approach can be a game changer for brand-conscious agents, teams and even boutique brokerages. Their most customized, fully supported options are expensive, but they are perfect for teams and brokerages with established brands and lead nurturing systems in place.

Real Estate Agent 368

Real Estate Agent Real Estate Brokerage Agents 368

Housing Wire

JANUARY 9, 2025

In this article, well cover the definition of a pocket listing, the pros and cons for both agents and sellers, and how to transact off-market legally and ethically. While Im sure there are instances where this is unfortunately the case, there are legitimate reasons why selling off-market is in the sellers best interest.

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Sellers Real Estate Agents Real Estate Agent 333

Housing Wire

JANUARY 25, 2024

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. Thankfully, 2024 is shaping up to be a much better year for recruiters.

Real Estate Agent 404

Real Estate Agent Real Estate Agents Brokerage 404

Housing Wire

JULY 8, 2024

Knowing what you’ll say in advance on a call, at an open house, or just chatting with your sphere makes you more confident — and confidence is the key that opens the door to opportunity in real estate. These sellers were on the market with another agent before and could not sell. This is [name] with [brokerage].

Real Estate 376

Real Estate Business Agents Sellers 376

Inman

SEPTEMBER 20, 2023

Open houses have been on the decline for decades, with the typical seller hosting only one open house event. However, data shows the current downturn could breathe new life into the practice.

Open Houses 139

Open Houses Sellers Brokerage Agents 139

Housing Wire

MARCH 25, 2024

During a virtual open house hosted by Keller Williams to answer agent and broker questions about the settlements in the commission lawsuits , the overwhelming message was for real estate professionals to focus on what they can control. Seller concessions is money that is being given by the seller directly to the buyer,” Papasan said.

Agents 414

Agents Advertising Real Estate Sellers 414

Housing Wire

NOVEMBER 21, 2024

As a real estate brokerage leader with decades of experience, I know firsthand that every connection counts, so having the right words at your fingertips is essential. Connect with seller leads Purpose: Build trust and start meaningful conversations with potential sellers. I specialize in helping sellers like you find success.

Real Estate 339

Real Estate Real Estate Agent Sellers Clients 339

Housing Wire

JULY 20, 2023

Set the appointment To make a strong first impression with potential sellers, avoid overwhelming them with too many questions upfront. Teamwork Joining a brokerage or team can be a game-changer for securing listings. Here are five strategies I consider highly valuable for securing listings. Instead, focus on scheduling an appointment.

Housing Market 354

Housing Market Marketing Real Estate Client Relationships 354

Housing Wire

APRIL 1, 2021

Amy Kong of Trust Real Estate hosts open houses where people ask, “Where is the agent?”. But they point to something more specific – homebuyers and sellers surprised to interact with a non-white real estate agent. James Dunn of eXp Realty surprised a client with his answer to their question, “You’re white, right?”.

Real Estate Agent 403

Real Estate Agent Real Estate Agents Open Houses 403

Housing Wire

FEBRUARY 9, 2024

Here are some options to help you build a strong real estate website: Luxury Presence This high-end website builder is used by most design-forward agents and brokerages for its stunning layouts, high-resolution video capabilities and a sleek luxury feel. Frequently asked questions What are the 4 P's of marketing in real estate?

Tools 445

Tools Real Estate Marketing Real Estate Agent 445

Housing Wire

FEBRUARY 28, 2024

So if you want to actually generate leads from social media, focus on telling stories that resonate with local buyers and sellers. So get over your fear of being perfect and just start creating content that resonates with buyers and sellers in your farm area. Having an open house? Touring a new listing? His SERHANT.

Real Estate 430

Real Estate Marketing Tools Contracts 430

Housing Wire

APRIL 25, 2024

Summary Real estate marketing apps Lead generation and nurturing apps Open house apps Social media apps Property search app s Team communication & workflow apps Commercial real estate apps Safety apps Methodology The full picture FAQs Real estate marketing apps Pivo Real Estate Monthly price: free with $399.99

Real Estate 374

Real Estate Agents Open Houses Tools 374

Inman

NOVEMBER 4, 2024

Weekends are packed with potential buyers and sellers, from open houses to whole-family showings. Agents are expected to work weekends, and childcare on the weekends can be expensive.

Open Houses 158

Open Houses Brokerage Sellers Agents 158

Housing Wire

OCTOBER 20, 2023

Advertising on Zillow can put your website in front of millions of potential buyers and sellers. It offers a multichannel online advertising service that finds and attracts potential leads, leveraging search intent targeting and social information to engage with potential buyers and sellers.

Real Estate 402

Real Estate Tools Open Houses Advertising 402

Housing Wire

OCTOBER 13, 2023

Share your insights about it on your stories or your statuses, offer tips for buyers and sellers and showcase your expertise. If you’re with a brokerage, ask them what mentorship opportunities they have available. Even in a slow market, there are still buyers and sellers out there. Read about what’s going on in the market.

Real Estate Agent 487

Real Estate Agent Real Estate Agents Marketing 487

Housing Wire

DECEMBER 16, 2024

The family-run brokerage firm recorded some legal w ins and losses , developed new tools for agents and clients , and navigated one of the slowest years for home sales in nearly three decades. This is especially true in markets on the fringes of its footprint, or in areas where brokerage clients are moving to or from.

Real Estate 290

Real Estate Brokerage Agents Buyers 290

Housing Wire

JANUARY 12, 2024

The best real estate CRM solution is the one that will manage your client interactions, increase the number of touchpoints with each client, and convert leads seamlessly into buyers and sellers. Below, we take a deep dive into the best real estate CRM solutions for solo agents, teams and brokerages.

Real Estate 440

Real Estate Real Estate Agent Tools Agents 440

Housing Wire

JULY 22, 2024

Related articles Free real estate practice exam + 7 study hacks to ace the real estate exam Real estate exam prep: The ultimate guide to acing your state’s real estate exam Step 2: Interview brokerages and select the best fit for you Notice I said “interview brokerages” — unlike a traditional job interview, you’ll be in the driver’s seat.

Real Estate Agent 382

Real Estate Agent Real Estate Clients Agents 382

Housing Wire

MAY 10, 2023

You may have heard the good news: In recent weeks, several mortgage and real estate brokerage execs have exclaimed that we may have already reached the bottom of the market. For prospective home buyers and sellers, that could mean a gradual decline in mortgage rates , which would unlock inventory and—dare I say—sales activity.

Marketing 348

Marketing Loan Officers Inventory Real Estate Agent 348

Housing Wire

AUGUST 9, 2023

Scaling lead generation with AI In the fast-paced and competitive market we’re experiencing today, effective lead generation can be the make or break of a brokerage. In a fast-paced industry like real estate, time is of the essence and the vast majority of unrepresented buyers and sellers will work with the first agent that reaches out.

Real Estate Agent 357

Real Estate Agent Real Estate Agents Clients 357

Housing Wire

NOVEMBER 2, 2023

They don’t just cater to new agents: lead generation companies can also complement traditional lead generation methods — open houses, home buying seminars and referrals, to name a few — thereby helping to build your pipeline of leads. The name of the game here is search traffic and lead generation.

Real Estate 381

Real Estate Real Estate Agent Tools Agents 381

Housing Wire

APRIL 16, 2024

As the engines of the housing and mortgage markets continue to sputter due to higher interest rates and fewer buyers, industry innovators are looking for ways to get their company’s wheels off the ground. An originator since 1999, Read got his real estate license in 2014 and opened up his real estate brokerage in 2019.

Real Estate Agent 432

Real Estate Agent Loan Officers Real Estate Agents 432

Housing Wire

NOVEMBER 16, 2023

Brokerages and individual agents alike need to understand the market and adapt their strategies to showcase creativity, become memorable and lead with empathy. Advertising on Zillow can put your brand in front of millions of potential buyers and sellers. For real estate professionals, the changing landscape is a call to action.

Real Estate 394

Real Estate Marketing Real Estate Agent Tools 394

Housing Wire

OCTOBER 21, 2020

Lovern was actually on maternity leave at that time when open houses and contracts were paused. “In In March, you saw people draw back – we had some buyers terminate their contracts, we had some sellers pull listings out of health and safety – just really not knowing what this virus was all going to entail,” Lovern said. .

Housing Market 545

Housing Market Marketing Real Estate Agent Real Estate 545

Housing Wire

OCTOBER 17, 2023

Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages. For example, buyers will want to browse listings while home sellers visiting your site will appreciate your free home valuations. The goal: to stay in touch with any and all visitors to your website. per month plus $249.95

Real Estate 409

Real Estate Real Estate Agent Agents Tools 409

Housing Wire

JANUARY 21, 2022

The cramming paid off and Hunt officially became a licensed real estate agent in March 2021, joining the Eureka-based brokerage, California Real Estate. These rookies were thrust into the most extreme seller’s markets in history, where they had to learn on the fly how to write an offer, pitch a potential seller, and generate leads.

Agents 382

Agents Real Estate Agent Real Estate Clients 382

Housing Wire

JANUARY 10, 2024

SmartZip primarily benefits experienced listing agents, yet any agent willing to nurture seller leads can thrive with this platform. Armed with this data, agents can streamline their outreach efforts and focus on sellers who are ready for their services.

Real Estate 357

Real Estate Real Estate Agent Tools Contracts 357

Housing Wire

JULY 20, 2023

According to the National Association of Realtors , 67% of sellers were referred to their agent by a friend, neighbor or relative; or used their agent previously to buy or sell a home. 74% of sellers say they would use that same agent again, or recommend them to others. It’s not a commission, it’s a brokerage.

Clients 220

Clients Real Estate Open Houses Agents 220

Housing Wire

OCTOBER 25, 2024

This makes Agent Image ideal for teams and boutique brokerages that want a fully customized website with built-in CRM features. A blog and a few buyer and seller education pages would make CINC a perfect IDX site. Many large franchise brokerages offer free IDX websites as a perk for their agents. UX design quality: 4.6

Design 338

Design Agents Real Estate Brokerage 338

Housing Wire

AUGUST 28, 2020

The first is listing tools – the products designed for you to convert potential sellers into listing contracts. And the last area is seller tools or companies that help to convert lookers to buyers (I could probably have thought of a better name here). Not only do loads of brokerages offer it but also many of the top MLSs as well.

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Tools Sellers Real Estate Contracts 268

Housing Wire

FEBRUARY 8, 2024

The main idea is to put you, your team or brokerage in front of community members regularly, thereby establishing your brand and positioning yourself as a local expert and trusted resource. On the last Friday of every summer month, her brokerage rents an ice cream truck to host a pop-up event at a community park within her farming area.

Real Estate 344

Real Estate Tools Agents Real Estate Agent 344

Housing Wire

NOVEMBER 29, 2023

It offers a multichannel online advertising service that finds and attracts potential leads, leveraging search intent targeting and social information to engage with potential buyers and sellers. Use this tool: SmartZip SmartZip utilizes predictive analytics to identify potential sellers in your area.

Real Estate 393

Real Estate Buyers Tools Real Estate Agent 393

Housing Wire

DECEMBER 6, 2024

Building on existing relationships is the quickest and easiest way to keep your pipeline filled with active buyers and sellers, so you dont have to worry about dry spells. Your newsletter content should be a mix market updates, buyer and seller advice, community news and events, and storytelling.

Real Estate 328

Real Estate Clients Tools Sellers 328