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The Real Brokerage is a already a top 10 company in terms of transaction volume and sides and it continued its growth this week in two of the nation’s most populous states. Miami -based Real on Tuesday announced the addition of Harvest Realty , an independent brokerage in Southern California with 550 agents. billion.
By contrast, legacy brokerages did not perform nearly as well. Technology is part of the story. A more efficient and intuitive customer relationship management system (CRM); tools to create better marketing materials; streamlined client communications; and a place to manage the deal pipeline, transactions, and checklists in one place.
The race is on for brokerages to capture clients in an incredibly difficult housing market, and Compass believes a new technology offering will give it an advantage. The brokerage on Monday launched Compass One, a client-facing portal that provides a guide through the process of both home buying and selling.
While the commission lawsuits and the business practice changes outlined in the National Association of Realtors’ (NAR) settlement occupied notable portions of 2024 for The Real Brokerage , impressive organic growth is the firm’s true highlight of the year.
The Real Brokerage is keeping attendees of RISE, its third annual agent conference, on their toes. From the RISE stage in Las Vegas , Real unveiled three new products for agents and clients on Tuesday. But Real agents are not the only ones receiving upgraded AI technology.
The stagnant housing market has brokerages across the country on their knees, but The Real Brokerage isnt waiting for market conditions to improve to grow its business. Real credited its technology offerings and business model for the explosive growth in agents. Instead, its continuing to add agents at an explosive rate.
The brokerage has acquired Washington Fine Properties (WFP), a luxury real estate brokerage located in the Washington, D.C., According to WFP, the brokerage has the highest average sales volume per agent and the highest average sale price in the areas where it operates. Compass has added to its roster in the nations capital.
The Real Brokerage ‘s expansion trend has continued with another major acquisition. The digital brokerage platform announced on Monday the addition of Amerivest Realty , a Florida-based brokerage, adding 400 agents across Florida , Colorado , Minnesota and Wisconsin to Real’s platform. At the RISE conference on Oct.
The Detroit-based fintech , which is also in the midst of acquiring real estate brokerage and home search portal Redfin for $1.75 trillion, spread across nearly 10 million clients. We look forward to welcoming Mr. Coopers nearly 7 million clients. billion , is paying an equity value of $9.4
During the conversation, Velt and Elfman discuss the delicate art of balancing technology and artificial intelligence (AI) usage with developing client relationships. Tracey Velt: What overarching technology trends have you seen among real estate agents and brokers? How is MoxiWorks easing people into adopting a technology?
Leading real estate brokerage William Raveis is making another game-changing acquisition before the new year. This week, the firm announced the acquisition of Nantucket, Massachussetts -based brokerage Jordan Real Estate (JRE). Co-owners Gloria Grimshaw and David Callahan acquired the brokerage from founder Lucille Jordan in 2007.
Here’s four strategies for leaders looking to maximize growth and position their brokerages and teams for success. Rather than chasing every lead that comes in, focus on attracting clients who are genuinely ready to make a move. Also, this approach saves time and provides a steady flow of deals for your team.
While many brokerage leaders experiment with reimagined commission models and marginal tweaks, The Real Brokerage is playing a different game altogether. That focus on technology is what Poleg says will propel the firm’s growth. That focus on technology is what Poleg says will propel the firm’s growth.
Recruitment efforts have been a mainstay of The Real Brokerage ‘s growth efforts in 2024. And the digital brokerage platform continues to grow this week with another affiliation. CEO Steve Rovithis founded the company to offer agents and clients alternative methods to “traditional franchise models.”
Whether youre running a large brokerage, managing a small team or working on your own, the right transaction management platform can take the worry out of compliance and lighten your workload. From managing compliance to automating commission disbursements, its built to grow with your brokerage.
They discuss the utility of artificial intelligence (AI) for the real estate industry, as well as JPARs solutions designed to enhance agent and brokerage performance. Matched with our internal technology, resources and training, it tells agents which training route they should take based on their personality type.
trillion across nearly 10 million clients, or one in every six mortgages in America. We look forward to welcoming Mr. Coopers nearly seven million clients. Following the acquisition of Mr. Cooper, Rocket will gain understanding of nearly seven million additional clients and 150 million annual customer interactions.
Today, Rocket Companies announced it has entered into an agreement to purchase digital real estate brokerage Redfin in an all-stock transaction valued at $1.75 billion in equity. The deal, which has been approved by the boards of directors of both Rocket Companies and Redfin, is expected to close in the second or third quarter of 2025.
Rocket Companies has announced that it has entered into an agreement to purchase digital real estate brokerage Redfin in an all-stock transaction for a value $1.75 Founded in 2004, Redfin operates a home search platform with more than one million for-sale and rental listings and a tech-powered brokerage of more than 2,200 agents.
Beyond that, technology continues to evolve, yet those solutions do little to streamline processes and deliver actual returns. Together, these obstacles are forcing agents and brokerages to hit the sidelines and plan against seemingly insurmountable odds like facing Brady and the Patriots in the Superbowl. Isn’t that promising?
We want to disrupt the market for the better by aligning ourselves with a forward-thinking company that empowers our team and clients with the best marketing and technology available.” has been on an expansion tear since the success of the brokerage’s Netflix show “Owning Manhattan.” ” SERHANT.
Dallas -based brokerage United Real Estate is expanding its footprint in the Midwest with a new merger. Together, we’re providing the tools agents need to expand their businesses through advanced marketing and education to elevate client experiences. The financial terms of the merger were not disclosed.
This change, while disruptive and uncomfortable for some, has provoked the rapid adoption of real estate technology, the likes of which we haven’t seen before. Agents, teams and brokerages are now seriously reconsidering the technology platform, tools and services needed to effectively do business today.
trillion is considered “tappable,” according to data from ICE Mortgage Technology ’s November 2024 Mortgage Monitor report. The company launched its real estate brokerage, Splitero Homes , in October 2023 to serve home sellers who are already Splitero clients. At the end of third-quarter 2024, U.S.
Potential homeowners should be able to handle this confusion in a world where technology and digital tools rule customer service. The lender offers innovative tools and technology to make the home buying process more accessible, transparent, and personalized. Fortunately, home buying doesn’t have to remain confusing for new buyers.
Israeli startup eSelf AI has developed a technology that provides interactive AI real estate agents capable of answering questions and guiding prospective buyers through listings at any time. The AI assistant has also helped bridge time zone gaps for Porta da Frente Christies, which serves international clients, particularly from the U.S.
Boutique luxury brokerage Tate Property Group has joined Coldwell Banker , the company announced last week. The Austin , Texas-based brokerage was founded in 2008 by Pat Tate, who will be jumping to Coldwell Banker with her son, Drew Tate, and three other agents. The group will relocate to the Coldwell Banker’s Westlake office.
Real estate technology provider Constellation Real Estate Group announced on Wednesday that it is adding four new executives to its senior leadership team. “We have a strong portfolio of products that support consumers, agents , teams, brokerages and brands. He will be focused on developing the company’s product suite.
Fast-growing brokerage SERHANT. If recent additions are any indication, the brokerage is converting many of these inbound agent leads. continues to enter new markets. Led by Ryan Serhant, the company announced the addition of the Atlas Group in Atlanta , growing its presence in Georgia as it already has agents in Savannah.
billion deal comes just weeks after the Detroit-based lender announced its acquisition of real estate brokerage Redfin for $1.75 They’ve built great technology on a massive scale. I saw a process that I felt was broken, riddled with friction and ultimately not benefiting the person who matters most and that’s the client.
The Real Brokerage isn’t tapping the brakes on its rapid expansion. The ballooning agent count pushed brokerage revenue to $340 million, an 84% year-over-year improvement. “We We are investing [in title and mortgage] to drive revenue growth and to enhance the experience for clients,” chief financial officer Michelle Ressler said. “So,
based brokerage, announced last week the launch of its custom real estate listing system, PROJETO. This system uses virtual reality technology which allows clients to be put in a virtual representation of a property that hasn’t been built yet. Urban District Realty , a Washington, D.C.-based
. “The acquisition of Private Collection accelerates Final Offers market share of enterprise brokerage customers seeking to provide their agents with a tool to share off-market listings within their brokerage as well as their clients and prospective clients,” Final Offer said in a prepared statement.
The family-run brokerage firm recorded some legal w ins and losses , developed new tools for agents and clients , and navigated one of the slowest years for home sales in nearly three decades. It also utilized technology tools and worked toward creating innovative solutions such as Buy & Borrow Bundle.
The nation’s largest brokerage by transaction sides is increasing its footprint. On Thursday, eXp Realty announced the affiliation of independent brokerage Grand Lux Realty. The firm serves clients in Westchester County, as well as Fairfield County, Connecticut, and the rest of the lower Hudson Valley.
The Arizona Regional Multiple Listing Service (ARMLS) announced a partnership with Lone Wolf Technologies that will give ARMLS subscribers access to a tool designed to give agents information to guide their clients through an uncertain market. ” This isn’t Lone Wolf’s first partnership with an MLS this year. .
Roof AI , an artificial intelligence -powered sales assistant that helps real estate and mortgage companies generate revenue across their business units, announced the integration of OpenAI ’s technology into its system, significantly boosting its capabilities.
On Friday, the largest brokerage in the country by sales volume announced that The Jennifer Leahy Team will be leaving Douglas Elliman to join the Robert Reffkin -helmed firm. “This move allows me to focus on selling homes while leveraging technology to streamline operations and deliver the best results for my clients.”
The Real Brokerage has expanded its footprint into the Richmond, Virginia , area. Real’s technology platform and its ProTeams program piqued my interest,” Reed said in a statement. The addition of Nicole Reed Real Estate & Associates shows that the brokerage isn’t done expanding. “We Today, Real has more than 16,000 agents.
However, most teams are built with the same objectives playing to each individuals strengths to provide top-tier service to their clients. This can sometimes take the focus off client service, though it doesnt have to. This enables the team to handle more clients and close more deals than any individual agent could do alone.
Lone Wolf Technologies , a real estate technology company that has been in business for decades, unveiled its reimagined brand identity last week as an effort to “blend technology with human-centered design to better serve real estate professionals,” per a release from the company. ”
Evernest already offers services including brokerage , maintenance, renovation, insurance and lending. We’re excited about combining the two companies local property management operations and robust technology products. Evernest and Poplar have each achieved national recognition on the Inc. 5000 list in the past.
Fast-growing firm The Real Brokerage is welcoming yet another top-performing agent to the company. Arizona-based David Newman and his 12-member team, David Newman Partners, are moving to The Real Brokerage, according to an announcement on Wednesday. He and his team were most recently brokered at Hague Realty in Scottsdale.
The allure of the name recognition of large national brands is causing many independent brokerages to affiliate as mortgage rates rise and housing inventory remains low. The brokerage, which was founded in 1976 by Gene Boone, will now be known as RE/MAX Foxfire.
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