Housing Wire

FEBRUARY 8, 2024

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

Real Estate Agent 364

Real Estate Agent Real Estate Agents Clients 364

Housing Wire

MARCH 13, 2024

Artificial intelligence (AI) tools equip real estate agents with unprecedented capabilities. While ChatGPT has become a go-to tool for many of us, predictive analytics tools offer a more efficient, data-driven approach to generating new client leads. When you buy through our links, we may earn a commission.

Real Estate Agent 352

Real Estate Agent Real Estate Tools Agents 352

Housing Wire

AUGUST 3, 2023

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

Real Estate Agent 370

Real Estate Agent Real Estate Agents Tools 370

Housing Wire

NOVEMBER 1, 2024

To answer that, we’ll take a deep dive into the differences between the many types of real estate professionals, including a real estate agent and a real estate broker. Summary What is a real estate agent? What does a real estate agent do? Let’s dive in!

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Real Estate Real Estate Agent Agents Brokerage 422

Housing Wire

JULY 9, 2024

In my circle, I hear this often about real estate agents as well (“They hardly do anything and get 6%!”). In a later article, I will devote pages and vent my spleen at those who thus insult teachers and farmers, but here I will do so in favor of the much maligned real estate agent. Is this fair?

Real Estate Agent 351

Real Estate Agent Real Estate Agents Training 351

Housing Wire

AUGUST 24, 2024

While they may not be as trendy as they once were, a well-crafted real estate agent Facebook page is still the best way to generate leads on social media. Your Facebook page can help you build your personal brand, network with other agents across the country (hello, referral partners!)

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Real Estate Agent Real Estate Agents Advertising 344

Housing Wire

JANUARY 25, 2024

To help, we put together this guide to walk you through our nine-step system to recruit, nurture, and retain producing agents in 2024. Related Article The best real estate companies to work for in 2024 (+ beyond) 5. If anyone on this Earth can sniff out a hard sell, it’s real estate agents.

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Real Estate Agent Real Estate Agents Brokerage 371

Housing Wire

JANUARY 29, 2024

Referral business is crucial to your bottom line as an agent. Imagine if you could bottle the enthusiasm your clients have for working with you and use it to capture new business in 2024. That’s where real estate testimonials come into play. If you find success through Zillow, then that should be your primary focus.

Real Estate 385

Real Estate Clients Real Estate Agent Agents 385

Housing Wire

APRIL 20, 2022

Bonnie Williamson never intended to be a real estate agent. Back in the day it was newspaper articles and if you were lucky you might be able to get a print ad about something you had done or a house that you had sold.”. Real estate agents are busier than ever. Record Breaking Years.

Real Estate Agent 371

Real Estate Agent Real Estate Agents Brokerage 371

Housing Wire

OCTOBER 9, 2023

If you’re interested in becoming a real estate agent in Illinois, you’ll be happy to hear that the path to getting your real estate license in the Prairie State doesn’t require as much of a time commitment as other states. 1] As a real estate broker in Illinois, it is not legal for you to work independently.

Real Estate Agent 365

Real Estate Agent Real Estate Agents Brokerage 365

Housing Wire

SEPTEMBER 10, 2024

The Vetted by HousingWire editorial team of licensed agents and experienced real estate brokerage and product marketers crawled the web so you don’t have to. Real estate advice + top tech, lead gen & marketing tools — delivered to your inbox.

Real Estate Agent 335

Real Estate Agent Real Estate Brokerage Agents 335

Housing Wire

MAY 7, 2024

Describing reverse mortgages as originating in 1961 before coming to greater prominence through the establishment of the HECM program during the Reagan administration, one of two recent NAR articles dealing with reverse mortgage-related subject matter stated that home sales and purchases are becoming a more common topic within HECM circles.

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Mortgage Real Estate Agent Inventory Housing Market 429

Housing Wire

SEPTEMBER 18, 2024

How much are real estate referral fees? Who pays the real estate referral fees and how are they paid? Drafting a referral agreement that works for all parties How to find a great real estate agent in another area When to accept a referral (and when not to)? What is a real estate referral fee?

Real Estate 386

Real Estate Real Estate Agent Agents Brokerage 386

Housing Wire

OCTOBER 25, 2021

The excited and at times nervous first-time homebuyers that James Dunn often represents ask him how that whole process of taking out a mortgage works, and Dunn, a Los Angeles-based real estate agent with eXp , replies with a few trusted names. Your HW+ Membership includes: Unlimited access to HW+ articles and analysis.

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Brokerage Mortgage Lending Real Estate Agent 428

Housing Wire

DECEMBER 5, 2024

Eric Simon, the genius behind this account, takes all those cringe-worthy, laugh-out-loud moments every agent experiences and turns them into pure comedy gold. From client quirks to open-house mishaps, his posts are so relatable that youll swear hes been shadowing your day-to-day.

Real Estate 388

Real Estate Agents Real Estate Agent Luxury Properties 388

Housing Wire

NOVEMBER 15, 2023

Luckily, the mortgage industry is cyclical, so let’s take a look at how you can turn a negative into a positive and grab clients’ attention through effective marketing , ultimately growing your book while others’ shrink. Below are a few ways originators can best present themselves to real estate agents and stand out in a saturated market.

Real Estate Agent 381

Real Estate Agent Marketing Mortgage Real Estate 381

Housing Wire

OCTOBER 26, 2021

In May the real estate agent listed a two-bedroom home in Fountain Hills, Arizona, 30 miles north of Phoenix, for $342,000. After 25 days on the market, there were no takers for the 1,400-square-foot home and Pellegrini counseled his client about potentially lowering the listing price. Zillow CEO Rich Barton.

Supply Chain 527

Supply Chain Real Estate Real Estate Agent Clients 527

Housing Wire

AUGUST 17, 2021

Local real estate agents, loan officers and appraisers share what characteristics are currently defining their housing markets. These clients have either made money in cryptocurrency and are spending it on a home, the agent explained, or see the rapidly escalating real estate market as another hot investment.

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Housing Market Real Estate Agent Marketing Real Estate 386

Housing Wire

FEBRUARY 1, 2024

Your real estate website should serve multiple functions, almost like a digital business card with an MLS listing storefront, a booking platform, a home valuation page, and even your background story and biography. Remember — your prospective clients are glancing through dozens of agents’ websites.

Real Estate 412

Real Estate Real Estate Agent Agents Brokerage 412

Housing Wire

OCTOBER 24, 2024

This is evident when you ask any highly successful agent where they find their clients. Inevitably, their answer will be “my past clients and sphere.” That’s wonderful and something to be admired, yet I’ve had many agents who are earlier in their careers ask me HOW these agents built this referral machine.

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Real Estate Real Estate Agent Agents Clients 304

Housing Wire

NOVEMBER 21, 2024

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. When it comes to selling real estate, communication and timing can make or break your success. Market Leader has you covered.

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Real Estate Real Estate Agent Sellers Clients 325

Housing Wire

JUNE 22, 2021

These are the words real estate agents use when asked to describe the current state of the market and what it’s like to buy a home today. Real estate agents cited a lack of inventory as the main hurdle preventing their clients from completing a transaction, according to the National Association of Realtors.

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Housing Market Real Estate Agent Marketing Inventory 402

Housing Wire

FEBRUARY 9, 2024

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. We know — you didn’t get into real estate for the love of marketing or tech.

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Real Estate Tools Marketing Real Estate Agent 415

Housing Wire

JANUARY 12, 2024

What’s the secret to nurturing leads and turning them into loyal clients? As your real estate business expands, nurturing your growing client base inevitably leads to a need for improved communication. Below, we take a deep dive into the best real estate CRM solutions for solo agents, teams and brokerages.

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Real Estate Real Estate Agent Tools Agents 409

Housing Wire

AUGUST 12, 2021

They’d then utilize the services of a real estate agent found through the growing Rocket Homes platform. Then comes the mortgage — which their agent would monitor through Rocket Pro Insight. When at the finish line, the client would close with the aid of Amrock , Rocket’s title and appraisal arm.

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Mortgage Real Estate Agent Real Estate Agents 412

Housing Wire

MARCH 22, 2024

Networking can be intimidating for some real estate agents. We’ll dive into strategies for both online and IRL networking, expert tips for networking successfully, secrets specifically for introverts, and where to find new potential real estate clients. Here are a few ways to do so: Set a manageable goal.

Real Estate 360

Real Estate Real Estate Agent Clients Investors 360

Housing Wire

AUGUST 20, 2021

In just the past few weeks, nonbank mortgage lenders Rocket Companies and Better.com have revealed plans to instantly buy homes from their customers and also pair their services with in-house real estate agents. Your HW+ Membership includes: Unlimited access to HW+ articles and analysis.

Real Estate Agent 370

Real Estate Agent Renovations Agents Real Estate 370

Housing Wire

NOVEMBER 5, 2023

The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate. By dedicating time and effort to prospecting, agents not only sustain their business but also contribute to a healthier real estate market and community.

Real Estate 390

Real Estate Tools Real Estate Agent Open Houses 390

Housing Wire

MARCH 22, 2024

Generate seller leads using AI Artificial Intelligence (or AI) is changing the way agents work in so many ways, and that includes how we generate seller leads. Data analysis allows real estate agents to focus their marketing efforts (and budget!) Let’s be honest, spending money on lead generation can get expensive.

Real Estate 364

Real Estate Sellers Real Estate Agent Tools 364

Housing Wire

DECEMBER 5, 2024

For decades, referrals have been the backbone of a real estate agents business. But in an era where nearly everything begins with a Google search, the way buyers connect with agents has changed dramatically. Transparency & trust: Online ratings and reviews let clients get to know an agent before they even meet.

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Agents Real Estate Agent Real Estate Clients 291

Housing Wire

DECEMBER 27, 2024

If youre reading this article, youre not alone. Youve likely heard about real estate teams and how they can impact your career but what exactly are they, and why are so many agents joining or building teams? How do real estate teams work? Sellers agents: Listing agents specialize in representing sellers.

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Real Estate Tools Agents Real Estate Agent 331

Housing Wire

DECEMBER 7, 2023

As the real estate market continues to grapple with high interest rates and low inventory, agents entering the market are looking for affordable client relationship management (CRM) tools that offer a cost-effective means to automate and manage client interactions.

Real Estate 365

Real Estate Real Estate Agent Tools Agents 365

Housing Wire

OCTOBER 10, 2023

A Comparative Market Analysis (CMA) is a detailed report that helps real estate agents evaluate and determine the market value of a property. It is an essential tool that allows agents to clearly communicate a pricing benchmark for a property. Here are the steps you should take to develop your CMA report Step 1.

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Marketing Real Estate Agent Clients Tools 375

Housing Wire

NOVEMBER 7, 2024

This article will guide you in choosing the right neighborhood and show how HR teams can better support their relocating staff. Housing assistance : Helping employees find suitable housing through partnerships with real estate agents or providing a list of recommended neighborhoods. Choosing the right neighborhood 1.

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Transportation Real Estate Agent Real Estate Clients 285

Housing Wire

OCTOBER 17, 2023

Whether you’re a seasoned real estate agent looking to expand your reach or a newcomer eager to establish your digital footprint, ahead we delve into the best real estate lead generation websites for 2023. Mobile-friendly design: Like many of us, homebuyers are constantly on the go.

Real Estate 378

Real Estate Real Estate Agent Agents Tools 378

Housing Wire

NOVEMBER 1, 2022

Rocket Rewards will distribute points toward financial transactions across the Rocket Platform, such as using the company’s mortgage calculator, reading educational articles or watching informative videos. For Rocket Pro TPO , its wholesale arm, home sellers or real estate agents will fund the program.

Real Estate Agent 370

Real Estate Agent Clients Mortgage Real Estate 370

Housing Wire

OCTOBER 3, 2024

We’ve compiled our top Halloween real estate marketing ideas as a fun way to spice up your lead generation and set yourself apart from your competitors. These Halloween real estate marketing ideas can be used by individual real estate agents, teams and even brokerages. See what we did there?

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Real Estate Marketing Decorating Real Estate Agent 414