Housing Wire

JULY 22, 2024

Watch any of the glamorous pseudo-reality real estate shows on TV, and you might be tempted to become a part-time real estate agent. Most of the agents you see on TV wearing $1500 outfits work 80+ hours per week. As a real estate coach, I hear this question all the time.

Real Estate Agent 448

Real Estate Agent Real Estate Clients Agents 448

Housing Wire

FEBRUARY 14, 2024

Working in real estate sales for a few years, and now you want to challenge yourself and raise the stakes? You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. Visit Agent Image 3.

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Real Estate Agent Real Estate Agents Luxury Properties 448

Housing Wire

OCTOBER 29, 2024

Editor’s note: This is the third in a series of articles that will explore the effects of the landmark Sitzer/Burnett case, which was decided on Oct. 31, 2023, and has since reshaped the business practices for real estate brokerages and agents across the country.

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Marketing Real Estate Sellers Buyers 448

Housing Wire

AUGUST 24, 2024

While they may not be as trendy as they once were, a well-crafted real estate agent Facebook page is still the best way to generate leads on social media. Your Facebook page can help you build your personal brand, network with other agents across the country (hello, referral partners!)

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Real Estate Agent Real Estate Agents Advertising 458

Housing Wire

OCTOBER 13, 2023

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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Real Estate Agent Real Estate Agents Marketing 497

Housing Wire

NOVEMBER 21, 2024

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. When it comes to selling real estate, communication and timing can make or break your success. Give Market Leader a try!

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Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

MARCH 13, 2024

Artificial intelligence (AI) tools equip real estate agents with unprecedented capabilities. Similarly, data-driven marketing can be more cost effective, helping you focus your marketing budget on homeowners who are most likely to sell, and on buyers who are actively looking for their next home. Need more examples?

Real Estate Agent 448

Real Estate Agent Real Estate Tools Agents 448

Housing Wire

JULY 9, 2024

In my circle, I hear this often about real estate agents as well (“They hardly do anything and get 6%!”). In a later article, I will devote pages and vent my spleen at those who thus insult teachers and farmers, but here I will do so in favor of the much maligned real estate agent. Is this fair?

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Real Estate Agent Real Estate Agents Training 435

Housing Wire

MARCH 14, 2025

Visit Altos Research Sources: Altos Research Buyer statistics Part of being a great buyers agent is getting inside the mind of a buyer. You can do just that by reviewing real estate statistics that quantify the behaviors, decisions and trends of the mass buyer population.

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Real Estate Marketing Real Estate Agent Sellers 342

Housing Wire

FEBRUARY 12, 2025

Ill share my strategies and templates so youll be ready to write amazing thank you notes to your clients and stand out among the real estate agents in your area. By sending real estate thank you notes in the mail, you increase the likelihood that the recipient will remember you and the fantastic service you provided.

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Real Estate Clients Real Estate Agent Open Houses 344

Housing Wire

FEBRUARY 8, 2024

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients.

Real Estate Agent 435

Real Estate Agent Real Estate Agents Clients 435

Housing Wire

JANUARY 25, 2024

To help, we put together this guide to walk you through our nine-step system to recruit, nurture, and retain producing agents in 2024. They are far more common than listing agents or top-producing buyer’s agents, but will still bring in consistent revenue. Their company culture was a better fit for me.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

AUGUST 3, 2023

Too many real estate agents are watching artificial intelligence (AI) from the sidelines, assuming technology will never replace them. They repeat the mantra “Home buyers and sellers will always need a real estate agent.” So how can real estate agents be so cavalier about their job?

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Real Estate Agent Real Estate Agents Tools 370

Housing Wire

APRIL 20, 2022

Bonnie Williamson never intended to be a real estate agent. Back in the day it was newspaper articles and if you were lucky you might be able to get a print ad about something you had done or a house that you had sold.”. Real estate agents are busier than ever. I still think those are your best bet.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

DECEMBER 5, 2024

A post shared by The Agency (@theagencyre) Actionable Insights High-quality visuals can elevate your brand and attract more clients Showcase aspirational properties to capture the attention of luxury buyers 2. His style is a breath of fresh air among real estate content. Looking for better ways to follow up with leads?

Real Estate 397

Real Estate Agents Real Estate Agent Luxury Properties 397

Housing Wire

MARCH 11, 2025

As he and his clients walked out the door of a multi-million home they had just toured together, the buyer told Sarway he wanted to submit an offer. Instead, he took a deep breath, remembered his fiduciary duty to his buyer and told him exactly why buying the apartment would be a mistake. Agents were doing deals there.

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Agents Real Estate Agent Real Estate Clients 268

Housing Wire

OCTOBER 9, 2023

If you’re interested in becoming a real estate agent in Illinois, you’ll be happy to hear that the path to getting your real estate license in the Prairie State doesn’t require as much of a time commitment as other states. 1] As a real estate broker in Illinois, it is not legal for you to work independently.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

NOVEMBER 21, 2024

Curb appeal sets the tone for potential buyers before they even step inside, shaping how welcoming and well-maintained a property feels. With just a few thoughtful updates, you can make your listing stand out and leave a lasting impression on buyers and even turn nearby neighbors into clients.

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Decorating Buyers Modernization Real Estate 370

Housing Wire

MARCH 28, 2025

Predictive analytics in real estate combines the use of historical data and algorithms to anticipate future market trends and identify potential sellers sometimes even buyers, too. Real estate agents can use this data to identify motivated sellers and people who are likely to buy a home.

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Real Estate Tools Real Estate Agent Sellers 337

Housing Wire

FEBRUARY 20, 2025

You log in to check your email, and responses from potential buyers at yesterdays open house are already waiting. Ditch the paper and go digital with the five best open house apps every real estate agent needs. Your brand will look polished from the moment buyers walk into your open house. Sound like a fairy tale?

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Open Houses Real Estate Real Estate Agent Agents 346

Housing Wire

SEPTEMBER 10, 2024

iNCOM’s websites are perfect for budget-conscious agents who want more advanced CRM and lead generation features than comparably-priced sites from rivals like Placester. Real estate advice + top tech, lead gen & marketing tools — delivered to your inbox. per month for 5 users + $1200 setup fee Growth package: $699.95

Real Estate Agent 447

Real Estate Agent Real Estate Brokerage Agents 447

Housing Wire

OCTOBER 24, 2024

“My mom and stepdad went into pre-foreclosure,” said Sandoval, a real estate agent and investor who specializes in working in low-income, often Latino neighborhoods in Southern California. “I That means the buyer will need to pay in cash or use non-traditional financing such as a hard money loan.

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Retail Buyers Renovations Finance 448

Housing Wire

SEPTEMBER 29, 2023

Even with demand buoyed by a sparse housing inventory, growing financial challenges for buyers are forcing home sellers to cut prices to close deals, a new Redfin research report found. Buyers are picky and they don’t want to pay a dollar more than they need to,” the report said. According to the brokerage, 6.5% the month prior.

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Sellers Buyers Real Estate Agent Inventory 516

Housing Wire

JANUARY 27, 2025

She went from a brand new agent in 2020 to running her wildly successful boutique brokerage with Side in less than four years. No cold calling, no door knocking just (patiently) educating new and move-up buyers with quick-hit educational TikTok videos. Can you really gentle parent your way to real estate success on TikTok?

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Agents Business Real Estate Real Estate Agent 368

Housing Wire

MARCH 7, 2025

Think of it as ROYGBIV, but instead of helping third graders learn color theory, it will help you convert more cold buyer leads with less stress. Its powerful stuff, especially for new buyer agents. The LPMAMA script cuts right to the heart of a buyers needs, wants, dreams and financial ability to achieve them.

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Buyers Agents Real Estate Client Relationships 247

Housing Wire

MARCH 25, 2025

We sat down with Laura to learn how she did it and her best tips for agents who want to generate warm leads from Facebook Groups. When I go to a listing appointment or a buyer’s consult with someone I met in my group, they already know, like and trust me. I just bring the paperwork, and they act as if its already a done deal.”

Real Estate 354

Real Estate Agents Real Estate Agent Business 354

Housing Wire

MARCH 11, 2025

After the National Association of Realtors settlement changed how commission is paid, there was some fear among agents that buyers and sellers might forgo their services in favor of handling the transaction themselves. For the most part, that hasnt happened. However, some sellers had complaints. That can take many forms.

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Clients Real Estate Agent Real Estate Agents 334

Housing Wire

FEBRUARY 27, 2025

While the key statistics about a property will be available to buyers in the real estate listing description, residential buyers tend to shop with their emotions. Its your chance to emotionally connect with the buyers and create the desire for them to come see the home in person. Visit Zillow Premier Agent 4.

Real Estate 375

Real Estate Buyers Agents Renovations 375

Housing Wire

DECEMBER 27, 2024

If youre reading this article, youre not alone. Youve likely heard about real estate teams and how they can impact your career but what exactly are they, and why are so many agents joining or building teams? How do real estate teams work? Sellers agents: Listing agents specialize in representing sellers.

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Real Estate Tools Agents Real Estate Agent 418

Housing Wire

MARCH 6, 2025

Most real estate agents I coach do not have a lead problem they have a lead nurturing and conversion problem. Finding real estate leads is relatively easy. Its up to you to build a relationship with your leads over time by implementing a strategic real estate lead nurturing plan for your business.

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Real Estate Clients Real Estate Agent Agents 240

Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Extending a broad (but strategic) net is part of knowing how to generate buyer leads in real estate. Of course, you can’t do everything — but consistency is important.

Real Estate 435

Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

NOVEMBER 22, 2024

Open houses remain one of the best ways to showcase a property and connect with potential buyers. In this article, we’ll take a look at why digital sign-in sheets matter and how savvy agents are using them to maximize their lead-generation strategies.

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Open Houses Agents Real Estate Tools 397

Housing Wire

JUNE 22, 2021

These are the words real estate agents use when asked to describe the current state of the market and what it’s like to buy a home today. Buyers are facing unprecedented challenges, they say, due to a confluence of housing market conditions: Pricing. If you’re an FHA or VA buyer, you don’t stand a chance.

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Housing Market Real Estate Agent Marketing Inventory 476

Housing Wire

SEPTEMBER 18, 2024

Real estate referral fees are also a fantastic way for experienced and busy agents to get a nice paycheck without doing much work. According to NAR , five percent of sellers and four percent of buyers found their agent through another agent’s referral. What is a real estate referral fee?

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Real Estate Real Estate Agent Agents Brokerage 468

Housing Wire

JANUARY 21, 2025

In most cases, a buyer wants to get a fair deal on a house that the seller wants to sell at a fair price. So you would state it something like this: Your seller wants to sell and my buyer wants to buy, right? When it is between a buyer and a seller, I might say, Im confident we will find a solution that is agreeable to both parties.

Real Estate 370

Real Estate Clients Sellers Agents 370

Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. In this article, weve compiled 49 compelling real estate newsletter ideas and subject lines.

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Real Estate Clients Tools Sellers 397

Housing Wire

MARCH 27, 2025

Our results in the article are the first rendering they produced we did not revise, photoshop or edit them in any way, even when the app offered free revisions. Data from the National Association of Realtors (PDF) shows that 81% of buyers think home staging helps them visualize living in the home. You worked hard to get your listing.

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Decorating Design Real Estate Real Estate Agent 286