Housing Wire

FEBRUARY 12, 2025

Real estate thank you notes are an easy, underutilized tool in the real estate world. It adds a personal touch and makes me stand out from all the other agents out there. And hopefully, theyll reach out to you when they have a real estate need or a referral to send your way!

Real Estate 359

Real Estate Clients Real Estate Agent Open Houses 359

Housing Wire

OCTOBER 22, 2024

The Real Brokerage is keeping attendees of RISE, its third annual agent conference, on their toes. From the RISE stage in Las Vegas , Real unveiled three new products for agents and clients on Tuesday. Leo CoPilot can help agents generate automated marketing materials by leveraging data from an MLS. and Canada.

Agents 435

Agents Brokerage Design Clients 435

Housing Wire

FEBRUARY 24, 2025

While many agents are all-in on Instagram, TikTok, or YouTube, theres another social media platform thats incredibly powerful: LinkedIn. Using LinkedIn for real estate is a hidden gem for connecting with local business professionals. Your cover photo is larger, so you have more real estate (pun intended) to work with.

Real Estate Agent 312

Real Estate Agent Real Estate Agents Tools 312

Housing Wire

NOVEMBER 21, 2024

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. When it comes to selling real estate, communication and timing can make or break your success. I hope it’s been a great year.

Real Estate 370

Real Estate Real Estate Agent Sellers Clients 370

Housing Wire

DECEMBER 6, 2024

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. In this article, weve compiled 49 compelling real estate newsletter ideas and subject lines. So, where do you start?

Real Estate 397

Real Estate Clients Tools Sellers 397

Housing Wire

JANUARY 23, 2025

Believe it or not, good old-fashioned postcards are still one of the most effective real estate marketing strategies. Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search.

Real Estate 305

Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

MARCH 26, 2025

But as soon as you get over that anxiety, the sooner youll realize how door knocking in real estate is a tried-and-true lead generation technique that will build your business. The National Association of Realtors reports that online real estate conversion rates are between 0.4% What is door knocking in real estate?

Real Estate 368

Real Estate Real Estate Agent Agents Clients 368

Housing Wire

JANUARY 14, 2025

If you dig a little deeper into the backgrounds of the agents on the Real Trends Verified list, you might think so. He was a bartender who started his real estate career in a market that was brand new to him. Of course, not every niche will work in every market or for every agent. Some have both. How did he do it?

Real Estate 370

Real Estate Open Houses Agents Real Estate Agent 370

Housing Wire

APRIL 25, 2024

In 2024, agents have two choices; learn how to run your entire business from the apps on your phone or tablet, or find a new career. If you want to thrive this year, choosing the right real estate apps is crucial. To help, we reviewed hundreds of options to put together this list of the best real estate apps for 2024.

Real Estate 467

Real Estate Agents Open Houses Tools 467

Housing Wire

SEPTEMBER 11, 2020

Real estate agent safety has been a concern for years, as the job requires showing empty homes or homes occupied by others, and meeting new people, often alone. Just this week, NAR reported that a real estate agent in Draper, Utah, was showing what she thought was a vacant house for sale to a potential buyer.

Open Houses 545

Open Houses Realtors Real Estate Agent Real Estate 545

Housing Wire

MARCH 24, 2025

As a listing agent, showcasing your sellers properties in the absolute best light possible is a vital component of the service you provide them. Because professional real estate photographers are trained to take beautiful, enticing photos. Why hire a real estate photographer? Build your brand.

Real Estate 221

Real Estate Real Estate Agent Agents Sellers 221

Housing Wire

NOVEMBER 26, 2024

Even amid the growing popularity of TikTok videos and Instagram reels, real estate open houses are still one of the best ways to get new clients in the door (quite literally!). Market homes to market yourself Ideally, your open house should showcase a property with a lot of natural foot traffic in your desired farm area.

Open Houses 448

Open Houses Real Estate Tools Agents 448

Housing Wire

MARCH 19, 2025

A client needed to see a house and of course they needed to see it immediately. Another agent was asking for an open house on the condo for the 3rd weekend in a row. I have tried being a solo agent, team, and everything in between, but lets face it the market is tough right now. This is the future of real estate.

Realtors 335

Realtors Marketing Real Estate Agents 335

Housing Wire

JULY 22, 2024

Watch any of the glamorous pseudo-reality real estate shows on TV, and you might be tempted to become a part-time real estate agent. There’s a ton of money to be made just by opening doors and looking glamorous — Right? Most of the agents you see on TV wearing $1500 outfits work 80+ hours per week.

Real Estate Agent 448

Real Estate Agent Real Estate Clients Agents 448

Housing Wire

APRIL 1, 2021

Shawneequa Badger, leads an agent team at Corcoran Living in Oakland. Sudi Hernandez of Cloud 9 Real Estate Group loses leads when a client hears her Cuban accent. Amy Kong of Trust Real Estate hosts open houses where people ask, “Where is the agent?”. That compares to a U.S. Already a member?

Real Estate Agent 418

Real Estate Agent Real Estate Agents Open Houses 418

Housing Wire

OCTOBER 13, 2023

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

Real Estate Agent 497

Real Estate Agent Real Estate Agents Marketing 497

Housing Wire

OCTOBER 28, 2024

The settlement, as applied in the real world, is an abject failure.” In her objection, Monestier claims there is “ample evidence” of agents asking buyers to sign modified buyer representation agreements, which allow the buyer’s broker to increase their agreed-upon compensation to whatever the seller is offering. Following the Aug.

Business 468

Business Sellers Realtors Buyers 468

Housing Wire

SEPTEMBER 10, 2024

Want a killer real estate website? Today’s real estate website builder offers a turnkey, easy-to-use solution to help build your brand, market your business and generate more (and better) leads. Vetted by HousingWire | Our editors independently review the products we recommend.

Real Estate Agent 448

Real Estate Agent Real Estate Brokerage Agents 448

Housing Wire

JANUARY 25, 2024

The data are sobering: The Agent Movement Index , the number of experienced Realtors switching brokerages each month, was at its lowest level since 2016. The number of agents switching brokerages is ticking upward and markets are stabilizing across the country. If you want to learn how to recruit agents, now is the time.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

APRIL 22, 2024

Check out these nine downloadable real estate prospecting letter templates to help you make an impression in your neighborhood or zip code. My name is (your name), and I’m a licensed real estate professional with (your brokerage). Access to a hyper-local agent is more important now than ever.

Real Estate 467

Real Estate Open Houses Brokerage Real Estate Agent 467

Housing Wire

SEPTEMBER 24, 2020

On Wednesday, real estate tech company Zigzy launched beta testing of Townify, a solution that enables real estate agents to host virtual open houses , which has become a necessity in a time when we are told to remain socially distant, the company said in a release. Additionally, 75% of U.S.

Real Estate Agent 385

Real Estate Agent Real Estate Agents Open Houses 385

Housing Wire

JUNE 7, 2024

Listings are the life-blood of all successful real estate businesses, but making the leap from working primarily with buyers to working with sellers can be a challenge for many agents early in their careers. Could you help me by simply keeping your ears open and letting me know if anyone mentions moving? Stay top of mind.

Real Estate 468

Real Estate Open Houses Agents Sellers 468

Housing Wire

MARCH 11, 2025

After the National Association of Realtors settlement changed how commission is paid, there was some fear among agents that buyers and sellers might forgo their services in favor of handling the transaction themselves. Address them by name, and refer to their real estate goals in your communication. That can take many forms.

Clients 356

Clients Real Estate Agent Real Estate Agents 356

Housing Wire

FEBRUARY 10, 2025

When I first started in real estate, I was eager for advice. The best advice I got from an experienced agent was simple but powerful: “Do as many open houses as you can.” Running open houses (among other strategies) has helped me build a sustainable career in real estate at Your Property People.

Open Houses 296

Open Houses Agents Real Estate Property Taxes 296

Housing Wire

FEBRUARY 13, 2024

Commit to two open houses per week Maximize the return on those open houses. Call other agents that you have a relationship with that may not want to or can’t hold their own open houses. Hold open houses on weekdays too if you don’t have enough. Extend hours.

Real Estate Agent 459

Real Estate Agent Real Estate Agents Open Houses 459

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. There are numerous methods an agent can use to prospect, some traditional and others that leverage technology. In this article What is real estate prospecting?

Real Estate 476

Real Estate Tools Real Estate Agent Open Houses 476

Housing Wire

DECEMBER 16, 2024

The past year had its fair share of ups and downs for Howard Hanna Real Estate Services. The family-run brokerage firm recorded some legal w ins and losses , developed new tools for agents and clients , and navigated one of the slowest years for home sales in nearly three decades.

Real Estate 370

Real Estate Brokerage Agents Buyers 370

Housing Wire

OCTOBER 20, 2023

And with millennials emerging as the largest generation of homebuyers in today’s market, comprising 28% of all homebuyers, real estate agents need to master social media or they might miss out. Sixty percent of agents surveyed believe that social media provides higher quality leads than the MLS.

Real Estate 435

Real Estate Agents Real Estate Agent Decorating 435

Housing Wire

DECEMBER 9, 2020

Agents the perfect tools to manage and market their prospects and listings, all in one centralized solution. It offers open house sign-ins that automatically convert into a prospect, easily shareable listings for social media, virtual open house capability, personalized marketing materials and so much more! #1.

Real Estate 397

Real Estate Real Estate Agent Open Houses Tools 397

Housing Wire

OCTOBER 3, 2024

The leaves are starting to turn, kids are back in school, and the fall real estate market is in full swing. We’ve compiled our top Halloween real estate marketing ideas as a fun way to spice up your lead generation and set yourself apart from your competitors. Give out branded candy to neighbors No tricks, just treats!

Real Estate 476

Real Estate Decorating Marketing Real Estate Agent 476

Housing Wire

JULY 8, 2024

As a broker and real estate coach, I’m always surprised when new agents tell me they don’t want to use real estate scripts. Below, you’ll find proven real estate scripts for 12 common situations to help you earn more business in 2024. This is [name] with [brokerage]. Lead with value!

Real Estate 435

Real Estate Business Agents Sellers 435

Housing Wire

SEPTEMBER 18, 2024

Virtual open houses are a unique way to help you stand out from other agents as a tech-savvy marketer and can help get your listings in front of hundreds (possibly thousands) of potential buyers online. What is a virtual open house, and are they still worth it? That’s the gist of a virtual open house.

Open Houses 344

Open Houses Agents Real Estate Sellers 344

Housing Wire

FEBRUARY 4, 2025

Compass One gives clients easy access to relevant documents, calendars, listings and communication with their agent. Within the platform’s dashboard, clients can view documents like offers, appraisals, listing contracts, open houses and more. Sellers have access to all offers.

Clients 413

Clients Brokerage Advertising Sellers 413

Housing Wire

FEBRUARY 8, 2024

Real estate farming, otherwise known as geo-farming, is a dependable lead generation method that can help to create a steady pipeline of real estate leads and clients in your area. If you want to add effective real estate farming tips, tools and tactics to your marketing arsenal, our guide will show you how it’s done.

Real Estate 446

Real Estate Tools Agents Real Estate Agent 446

Housing Wire

NOVEMBER 14, 2023

Baby boomers and millennials have dominated the home-buying conversation in recent decades, but a new generation of homeowners is browsing online listings, heading to open houses and planning their home-buying budget. Here are 14 real estate trends Gen Z buyers won’t pass up.

Real Estate 514

Real Estate Buyers Renovations Open Houses 514

Housing Wire

OCTOBER 20, 2023

The world of real estate is constantly in flux, yet one thing remains true: Lead generation is one of the most important requirements for maintaining a successful real estate business. Particularly in the 2023 economy, with interest rates on mortgage rates stubbornly perched around 7.5% By being true to yourself.

Real Estate 448

Real Estate Tools Open Houses Advertising 448

Housing Wire

JANUARY 12, 2024

As your real estate business expands, nurturing your growing client base inevitably leads to a need for improved communication. The best real estate CRM solution is the one that will manage your client interactions, increase the number of touchpoints with each client, and convert leads seamlessly into buyers and sellers.

Real Estate 476

Real Estate Real Estate Agent Tools Agents 476