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Digital open house sign-in solutions agents swear by for lead generation

Housing Wire

The real estate market is constantly shifting, and today’s market calls for agents to return to the more tried-and-true marketing strategies. Open houses remain one of the best ways to showcase a property and connect with potential buyers. A solid open house sign-in sheet strategy can turn your guests into serious leads.

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Ditch the paper: 5 open house apps that make lead capture easy

Housing Wire

You should have downloaded one of those open house apps HousingWire was telling you about. You log in to check your email, and responses from potential buyers at yesterdays open house are already waiting. Ditch the paper and go digital with the five best open house apps every real estate agent needs.

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Here’s what buyers and sellers want from their real estate agent

Housing Wire

The role of the real estate agent has been under the microscope of late as a result of class-action litigation over agent commissions, but the feedback agents want most about their practices comes from two sources — home buyers and sellers. This was unambiguous among homebuyers.

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Real estate agents absolutely worth it, new consumer survey says

Housing Wire

Nearly three quarters of recent American home sellers said in a Clever survey that using a traditional real estate agent is the best way to sell. Of the 73% who said they preferred using agents, 67% believe traditional real estate agents are still the best option and 6% favor discount agents.

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Real estate Instagram accounts: 21 agents & influencers to follow right now

Housing Wire

From luxury property tours to laugh-out-loud real estate memes, these 21 agents and influencers bring the best of the industry right to your phone. Whether you’re an agent, a real estate investor or just love stunning homes, these real estate Instagram accounts are a must-follow. Thats where The Broke Agent comes in!

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What is a real estate broker vs. an agent? We explain the key differences

Housing Wire

So, let’s start with the basics: What is a real estate broker vs. an agent? To answer that, we’ll take a deep dive into the differences between the many types of real estate professionals, including a real estate agent and a real estate broker. Summary What is a real estate agent? What does a real estate agent do?

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NAR: 31% of Realtors say they feel unsafe at open houses

Housing Wire

Real estate agent safety has been a concern for years, as the job requires showing empty homes or homes occupied by others, and meeting new people, often alone. Just this week, NAR reported that a real estate agent in Draper, Utah, was showing what she thought was a vacant house for sale to a potential buyer.