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Real estate Instagram accounts: 21 agents & influencers to follow right now

Housing Wire

From luxury property tours to laugh-out-loud real estate memes, these 21 agents and influencers bring the best of the industry right to your phone. Whether you’re an agent, a real estate investor or just love stunning homes, these real estate Instagram accounts are a must-follow.

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Concierge Auctions and Luxury Presence team up on marketing

Housing Wire

The partnership also gives Concierge’s agents and brokers access to Luxury Presence s advanced website design, hosting and SEO services. “This partnership underscores our commitment to providing cutting-edge resources to help our agents thrive in the digital landscape and reach their most discerning clients. .

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How to become a luxury real estate agent

Housing Wire

You might be ready to take on the luxury real estate market! I’ll show you what it takes to succeed as a luxury real estate agent in any market. If you’re known in your market as the expert who successfully sells properties between $1 to $3 million, how do you start getting clients looking for homes valued at $10 million+?

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round.

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It’s all smiles for the 2025 luxury housing market

Housing Wire

housing market was relatively slow in 2024, experts say the luxury sector was an outlier and they are anticipating even stronger conditions in 2025. According to The Trend Report released Monday by Coldwell Banker s Global Luxury program, the brands luxury property specialists expect more luxury buyers to reenter the market in 2025.

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How to write a lead-winning, memorable real estate agent bio (+ examples)

Housing Wire

As a real estate agent, you may think clients should care more about their next home than your life story. And while that may be true, well-crafted real estate agent bios can build trust and credibility and serve as a powerful tool in an agent’s marketing arsenal — giving prospective clients. So let your personality shine.

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How to build a comprehensive real estate online presence

Housing Wire

First impressions matter, especially in the luxury real estate market. And often your first impression as a brokerage or an agent is your online presence. A well-designed and captivating digital platform instantly conveys professionalism, credibility and exclusivity — and the opposite can turn customers away.