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Predictive analytics for real estate: Best tools + guide

Housing Wire

Real estate agents can use this data to identify motivated sellers and people who are likely to buy a home. Agents can now spend time converting high-quality leads that are sure to turn into more closed deals instead of spending hours trying to identify potential sellers through expired MLS listings or door knocking.

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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

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Why real estate professionals must return to old-school thinking in 2025

Housing Wire

For example, changing agent commission guidelines and emerging lead contact regulations are keeping professionals up at night. Together, these obstacles are forcing agents and brokerages to hit the sidelines and plan against seemingly insurmountable odds like facing Brady and the Patriots in the Superbowl. What does this look like?

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Uplist partners with Polly, offering insights to loan officers

Housing Wire

LOs can access Pollys features through RECAPTURE, Uplists flagship mortgage refinance monitoring and analysis tool. In a statement, Uplist President Jeff Bell called the new integration a game-changer for client retention and refinance opportunities. Pollys PPE platform is gaining industrywide adoption too.

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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

That’s where text messaging for real estate agents comes in — it’s quick, personal, and gets straight to the point. With its smart CRM, automated follow-ups, and easy-to-use marketing tools, you’ll never miss a chance to turn potential sellers into clients. Market Leader has you covered.

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10 best real estate software solutions for agents in 2024

Housing Wire

With home prices expected to hold steady and even grow in many markets, real estate agents face a unique market shaped by shifting demographics, evolving buyer expectations and lingering economic uncertainties. In this article Overview: Best Real Estate Software for 2024 PropertyBase Market Leader Wise Agent Zurple BoomTown!

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Content: Agents can include any combination of data and information. When you buy through our links, we may earn a commission.