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Ohio Realtors’ President Michelle Billings on building client relationships

Housing Wire

In this weeks episode of the RealTrending podcast, host Tracey Velt sits down with Ohio Realtors President Michelle Billings , an agent at Coldwell Banker Realty in Montgomery, Ohio. They explored affordability issues in today’s real estate market and how agents should leverage their knowledge for success.

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RealScout launches seller lead nurture features

Housing Wire

Agent-client collaboration platform RealScout announced the launch of RealScout Pro+ on Tuesday, the first significant update to the platform since it was founded in 2012. “It Our customers for many years have said, ‘I also work with sellers, can we nurture them as well?’”

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Why real estate professionals must return to old-school thinking in 2025

Housing Wire

For example, changing agent commission guidelines and emerging lead contact regulations are keeping professionals up at night. Together, these obstacles are forcing agents and brokerages to hit the sidelines and plan against seemingly insurmountable odds like facing Brady and the Patriots in the Superbowl. What does this look like?

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30 must-have real estate text message scripts to convert leads and close deals

Housing Wire

That’s where text messaging for real estate agents comes in — it’s quick, personal, and gets straight to the point. Connect with seller leads Purpose: Build trust and start meaningful conversations with potential sellers. I specialize in helping sellers like you find success. Can we discuss your goals?

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Clear cooperation sparks debate, but dual agency deserves the spotlight

Housing Wire

MLSs collect billions in agent dues annually. Yet, real estate agents have little control over how these funds are spent. One such example includes agents struggling in a tough market while their dues fund personal pet sitting services for the National Association of Realtors (NAR) CEO. Why does dual agency still exist?

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Predictive analytics for real estate: Best tools + guide

Housing Wire

Predictive analytics in real estate combines the use of historical data and algorithms to anticipate future market trends and identify potential sellers sometimes even buyers, too. Real estate agents can use this data to identify motivated sellers and people who are likely to buy a home. What does this mean for you?

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Real estate newsletters: The ultimate playbook (+ 49 topic ideas & subject lines)

Housing Wire

Real estate agents often make the mistake of believing their clients will remember them forever but they dont. Its up to us as agents to stay engaged and stay in contact with our clients. Content: Agents can include any combination of data and information. When you buy through our links, we may earn a commission.