Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024.

Real Estate 448

Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

APRIL 20, 2022

Bonnie Williamson never intended to be a real estate agent. Gone are the days of weekly listing books and print advertisements with grainy black-and-white photos. Real estate agents are busier than ever. The post The evolution of the more productive real estate agent appeared first on HousingWire.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

SEPTEMBER 10, 2024

While the sites on offer for Real Geeks’ entry-level Establish plan might not be as polished as AgentFire’s, we think they look great, especially when you consider the advanced CRM and Facebook advertising tools that come with the package. Example Sierra Interactive websites on desktop, tablet and mobile Pricing Core package: $499.95

Real Estate Agent 448

Real Estate Agent Real Estate Brokerage Agents 448

Housing Wire

DECEMBER 27, 2024

Our goal is to help educate you on what a real estate team is, how they work and the types of agents who thrive on teams. How do real estate teams work? These roles include: Buyers agents: These agents focus on helping clients purchase a new home.

Real Estate 418

Real Estate Tools Agents Real Estate Agent 418

Housing Wire

MARCH 28, 2024

The past year and a half, with its rising mortgage rates , low inventory, and economic uncertainty, has been a challenge for real estate pros, not to mention the buyers and sellers they serve. In life, we sometimes find ourselves plunging headfirst in t o the unknown.

Real Estate Agent 468

Real Estate Agent Real Estate Agents Clients 468

Housing Wire

AUGUST 21, 2024

For Linda O’Koniewski , the broker-owner of Leading Edge Real Estate , one of the largest hiccups so far was when one of her agents brought a buyer offer that included concessions to a seller. The property had been listed for three months and was not advertised as offering any concessions.

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Sellers Agents Real Estate Buyers 482

Housing Wire

AUGUST 21, 2023

Just days after awarding Zillow and National Association of Realtors (NAR) a major victory in their legal battle against REX Real Estate , the court made it clear that Zillow’s fight is far from over. A federal court judge concluded on Friday that in regard to REX’s false advertising claims against Zillow, the firm has proven “falsity.”

Advertising 370

Advertising Real Estate Agent Real Estate Agents 370

Housing Wire

FEBRUARY 23, 2021

In 2018, real estate agent Luis Robledo received a lead for a potential buyer looking to live in Venice Beach, California. The lead had come through Ylopo, a real estate digital marketing solution that aims to help agents find more clients while simultaneously building their brand and team.

Real Estate Agent 371

Real Estate Agent Real Estate Agents Clients 371

Housing Wire

AUGUST 1, 2024

But it will be their sellers who make the decision on an offer of compensation to a buyer broker. In the agreement, sellers have the option to choose to pay their listing broker an exact dollar amount, a percentage of the gross purchase price of the property or an undefined “Other.”

Sellers 448

Sellers Buyers Agents Law 448

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. There are numerous methods an agent can use to prospect, some traditional and others that leverage technology. Here are some different methods that real estate agents use to prospect for leads.

Real Estate 476

Real Estate Tools Real Estate Agent Open Houses 476

Housing Wire

SEPTEMBER 18, 2024

Yet referrals are one of the best ways new agents can close more deals and earn more money. Real estate referral fees are also a fantastic way for experienced and busy agents to get a nice paycheck without doing much work. Other real estate referral sources The Bottom Line What is a real estate referral?

Real Estate 468

Real Estate Real Estate Agent Agents Clients 468

Housing Wire

OCTOBER 9, 2024

Zillow Group is continuing its quest to become a one-stop shop to serve all the needs of a real estate agent. On Tuesday, the residential real estate giant announced the acquisition of Virtual Staging AI (VSAI). The financial terms of the deal were not disclosed.

Real Estate 435

Real Estate Advertising Real Estate Agent Technology 435

Housing Wire

JANUARY 23, 2025

Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round.

Real Estate 305

Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

JUNE 17, 2024

Offrs is a predictive analytics tool that generates listing leads for real estate agents. It will help you identify sellers very early, giving you access to them before they’re talking to other agents. Want more listings this year? How does Offrs’ AI-powered lead generation work?

Advertising 448

Advertising Real Estate Tools Contracts 448

Housing Wire

MAY 30, 2024

Bright MLS , the nation’s second-largest multiple listing service, is set to overhaul its platform this summer to align with new standards stemming from the National Association of Realtors ’ recent settlement of the real estate agent commission lawsuits. Starting Aug. This field is negotiable and not mandatory.

Agents 448

Agents Advertising Real Estate Agent Sellers 448

Housing Wire

OCTOBER 17, 2023

Whether you’re a seasoned real estate agent looking to expand your reach or a newcomer eager to establish your digital footprint, ahead we delve into the best real estate lead generation websites for 2023. Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages.

Real Estate 476

Real Estate Real Estate Agent Agents Tools 476

Housing Wire

AUGUST 9, 2024

Dwiggins ties his example into real estate with a pointed statement. “I I do not believe that you are serving your seller correctly if you are advertising compensation in advance of an offer,” Dwiggins said. Conversely, struggling dealerships would offer to cut prices to attract customers.

Real Estate 448

Real Estate Advertising Legal Agents 448

The Appraiser Coach

SEPTEMBER 14, 2021

We frustrate buyers, sellers, loan officers and, sometimes, real estate agents. Appraisers have been accused of being “speed bumps” in the lending process. In some ways, I can understand their. Read More.

Agents 370

Agents Appraisal Real Estate Agent Loan Officers 370

Housing Wire

SEPTEMBER 14, 2023

But as much as it’s already a core tenet of real estate, collaboration currently presents a unique new opportunity for real estate agents to evolve the way they work with their buyers and sellers. Consumer expectations have changed dramatically in the last few years. But collaboration doesn’t stop there.

Marketing 448

Marketing Advertising Real Estate Agents 448

Housing Wire

FEBRUARY 9, 2024

In an attempt to reach residential listing portal supremacy, CoStar Group (the parent company of Apartments.com and Homes.com ) will air four advertisements during this Sunday’s broadcast of Super Bowl LVIII between the San Francisco 49ers and the Kansas City Chiefs. The portal wars are heating up. We’ve climbed from No. 5 or 6 to No.

Marketing 476

Marketing Advertising Real Estate Real Estate Agent 476

Housing Wire

JULY 26, 2021

That kind of drawn-out timetable is typical for the majority of western nations that use the auctioneer system where a seller works with one, perhaps two, auctioneers. fee to the seller. They also had to pay for the brokerage sign outside their home, newspaper advertising, online ads and the brochures for potential buyers.

Real Estate Agent 397

Real Estate Agent Real Estate Sellers Legal 397

Housing Wire

JUNE 7, 2024

When a potential buyer or seller lead searches for homes or a home valuation on Google, they are driven to your site by ads created and managed by Zurple’s advertising experts. Leads are generated and captured on an IDX home search website First, Zurple creates a custom-branded IDX home search website for you.

Advertising 458

Advertising Tools Real Estate Sellers 458

Housing Wire

OCTOBER 1, 2024

g)(1)(v) exemptions allow payments pursuant to cooperative brokerage and referral arrangements between real estate agents and real estate brokers. This limited exemption on kickbacks only applies to fee divisions within real estate brokerage arrangements when all parties act in a real estate brokerage capacity.

Agents 435

Agents Real Estate Real Estate Agent Brokerage 435

Housing Wire

JANUARY 22, 2025

But Carter believes this information is vital for consumers, as days on market helps a buyer negotiate a price while helping a seller with pricing strategy. Price drop histories can indicate a flexible sale price for a buyer and it can increase a listings visibility for a seller.

Brokerage 391

Brokerage Sellers Advertising Real Estate 391

Housing Wire

JANUARY 17, 2024

1 With over 12,000 Americans turning 65 every day in 2024, this burgeoning market will undoubtedly continue to bring more buyers and sellers to the table over the next decade. Recently, Interested Party Contributions (or seller concessions) have been allowed with HECM for Purchase loans.

Finance 482

Finance Real Estate Agent Real Estate Insurance 482

Housing Wire

NOVEMBER 16, 2023

Design and share infographics that provide valuable real estate tips or market statistics, making complex information easily digestible and shareable. Use this tool: Coffee & Contracts Coffee & Contracts is like a membership-based social media toolkit for real estate agents.

Real Estate 435

Real Estate Marketing Real Estate Agent Tools 435

Housing Wire

MARCH 28, 2022

iBuying has opened up a completely new path for sellers. The two largest home search portals are moving from an advertising model to a referral fee model in which agents pay 30-40% for new business. Things in the real estate agent and broker world right now are, in a word, intense.

Realtors 370

Realtors Real Estate Agent Marketing Advertising 370

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. These providers offer a rapid and cost-effective means for real estate agents to gather a list of potential clients and ultimately boost sales.

Real Estate 459

Real Estate Real Estate Agent Tools Agents 459

Housing Wire

NOVEMBER 29, 2023

is a go-to for real estate agents aiming to boost their marketing with eye-catching postcards. Use this tool: Lofty Lofty (formerly Chime) is a comprehensive real estate platform that provides various essential tools such as CRM, IDX, team management, lead generation in a user-friendly, integrated package.

Real Estate 435

Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

SEPTEMBER 13, 2024

Sellers are happy that they sold their home for more money than they bought it for, and home buyers are happy you found them an asset that will increase in value. Demonstrating your value as an agent in a recession is much more challenging. Spend more on direct response marketing Real estate agents love to brand their names and images.

Agents 448

Agents Real Estate Real Estate Agent Sellers 448

Housing Wire

OCTOBER 20, 2023

And with millennials emerging as the largest generation of homebuyers in today’s market, comprising 28% of all homebuyers, real estate agents need to master social media or they might miss out. Sixty percent of agents surveyed believe that social media provides higher quality leads than the MLS.

Real Estate 435

Real Estate Agents Real Estate Agent Decorating 435

Housing Wire

JANUARY 10, 2024

The company provides in-house advertising experts who send leads exclusively to you and streamlines lead management and marketing efforts. Market Leader is a strong option for real estate professionals looking for lead generation and marketing solutions.

Real Estate 447

Real Estate Real Estate Agent Tools Contracts 447

Housing Wire

FEBRUARY 9, 2024

Real estate agents today need outstanding websites — or, at the very least, highly functional ones — to both attract and communicate with clients. If you target luxury buyers and sellers, it’s worth considering this investment, which also comes with the ability to choose a DIY or done-for-you build-out.

Real Estate 476

Real Estate Tools Marketing Real Estate Agent 476

Housing Wire

OCTOBER 18, 2021

Pausing new contracts will enable us to focus on sellers already under contract with us and our current home inventory.”. million in second quarter net income thanks to the profitability of Premier Agent, the company’s longstanding program where real estate agents pay monthly fees to advertise themselves as buyer’s agents on Zillow’s website.

Renovations 397

Renovations Real Estate Construction Contracts 397

Housing Wire

JUNE 4, 2024

The recent announcement of Homie’s decision to strip its brokerage services and end employment for its real estate agents has once again brought the discussion of alternative models in real estate to the forefront. I vividly recall when Homie first entered the market.

Real Estate 459

Real Estate Brokerage Clients Realtors 459

Housing Wire

MARCH 25, 2024

From there, the executives went on to address questions of where and how agents could advertise offers of cooperative compensation. While this may be similar to how agents in some MLSs note that sellers are willing to provide concessions, Papasan made it clear that seller concessions and commissions are not the same thing.

Agents 468

Agents Advertising Real Estate Sellers 468

Housing Wire

JULY 10, 2024

Seller / Buyer/ Balanced). Prepare a pricing strategy Many sellers think they understand pricing as well as you do. You may find it easier to discuss pricing with sellers if you can explain current market conditions. There is no advantage to either buyers or sellers in this type of market.

Sellers 435

Sellers Real Estate Agents Clients 435