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5 activities real estate agents should do every morning

Housing Wire

Make sure you’re ready to share new listings and that potential clients can easily contact you through your platforms. Use digital marketing channels such as email marketing, social media advertising, and search engine optimization (SEO) to generate leads and promote your listings.

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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

Even though most agents focus their marketing efforts online, people start thinking about finding a real estate agent well before they hit ENTER on their first Google search. Knowing this, real estate agents should always find friendly, conversational ways to stay on their potential clients minds year-round.

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16 real estate prospecting ideas, tips & tools for 2023

Housing Wire

Active vs. passive real estate prospecting Real estate prospecting ideas Tips for effective real estate prospecting What is real estate prospecting? The objective is to generate leads and build a pipeline of prospective business opportunities to sustain and grow their real estate business.

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Zillow and Redfin partner on new construction listings

Housing Wire

Zillow and Redfin’s partnerships come at a time when buyers are increasingly turning to new construction due to a rate lock-in effect caused led by high mortgage rates. New single-family home sales rose 23.8% in June from a year ago while the market saw 28% fewer new listings added during the same period.

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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

With its potential to reach new clients and gain tremendous ROI, social media has become one of the most effective marketing tools for businesses big and small. We’ve compiled this list of savvy real estate social media post ideas to inspire your social strategy and keep your Instagram feed fresh and fun.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

Design and share infographics that provide valuable real estate tips or market statistics, making complex information easily digestible and shareable. Use this tool: Coffee & Contracts Coffee & Contracts is like a membership-based social media toolkit for real estate agents.

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Get more real estate buyer leads in 2024

Housing Wire

is a go-to for real estate agents aiming to boost their marketing with eye-catching postcards. Use this tool: Lofty Lofty (formerly Chime) is a comprehensive real estate platform that provides various essential tools such as CRM, IDX, team management, lead generation in a user-friendly, integrated package.