Housing Wire

DECEMBER 27, 2024

It can vary widely depending on the size of the team, its overall goals and the type of market it serves. The Multi-Level Marketing (MLM) Team Team members focus on recruiting agents to build the team while receiving residual income for agents in their downline.

Real Estate 418

Real Estate Tools Agents Real Estate Agent 418

Housing Wire

SEPTEMBER 23, 2024

San Diego-based Smartfi Home Loans , which is primarily active as a wholesale lender in the reverse mortgage space and is actively building a retail division that offers reverse mortgage products, has hired industry veteran Martin Lenoir as its new chief marketing officer.

Marketing 448

Marketing Retail Advertising Loan Officers 448

Housing Wire

AUGUST 9, 2024

Co-hosts James Dwiggins and Keith Robinson urge agents to stop sharing commissions and discuss ways that listing agents can put their seller’s needs first while avoiding legal trouble and creating an excellent experience for their clients in an uncertain market. Dwiggins ties his example into real estate with a pointed statement. “I

Real Estate 448

Real Estate Advertising Legal Agents 448

Housing Wire

FEBRUARY 18, 2025

Reverse mortgage industry conferences are often seen as an effective way for professionals to meet up, discuss best practices from across their markets and assess the regulatory environment at entities like the Federal Housing Administration (FHA) and within the states. But its also a growing market , the pair added. Occasionally, U.S.-based

Contracts 293

Contracts Advertising Real Estate Agent Mortgage 293

Housing Wire

AUGUST 5, 2024

While brokers across the country agree that they and their agents will no longer be advertising an offer of buyer broker compensation for any listing on the MLS, that is where the similarities end, as it seems each broker is taking a slightly different tact. Another national firm taking a similar route to Side is The Real Brokerage.

Sellers 468

Sellers Buyers Agents Advertising 468

Housing Wire

DECEMBER 30, 2020

Daniel Francis, deputy director of the FTC’s Bureau of Competition, defended the antitrust lawsuit, stating that CoStar and RentPath’s rivalry kept advertising rates on their platform low for customers. apartment buildings with 100 to 199 units, advertise on internet listing services operated by either CoStar, or RentPath, or both.

Advertising 412

Advertising Real Estate Tools Property Management 412

Housing Wire

OCTOBER 31, 2024

Listing agents are only advertising their seller’s offer of buyer broker compensation if the seller instructs them to do so. There is a big cream-rises-to-the-top situation going on, where the top-performing, excellent Realtors in the their given markets are rising,” Saunders said.

Real Estate 448

Real Estate Brokerage Agents Training 448

Housing Wire

FEBRUARY 27, 2023

The CFPB issued the initial agency order against RMK for, among other things, sending advertisements to military families that led the recipients to believe the company was affiliated with the U.S. government. The CFPB ordered RMF at that time to end its illegal and deceptive practices and pay a civil penalty of $250,000.

Lending 397

Lending Advertising Mortgage Law 397

Housing Wire

APRIL 23, 2024

This dip can be partly attributed to the recent acquisition of 3D scanning company Matterport , as well as the costs associated with the Homes.com marketing campaign during the Super Bowl LVIII broadcast in February. But the company posted a net profit of only $7 million, significantly less than in previous quarters.

Real Estate 439

Real Estate Advertising Legal Brokerage 439

Housing Wire

AUGUST 7, 2023

Things are continuing to heat up in Zillow Group’s legal battle with discount brokerage REX Homes , as the September 18, 2023, trial date looms ever closer. However, Zilly felt that Zillow had not demonstrated that REX is unable to satisfy the test for commercial advertising or promotion. On Friday, Judge Thomas Zilly, the U.S.

Advertising 369

Advertising Law Brokerage Sellers 369

Housing Wire

MARCH 25, 2024

Cooperative compensation is still legal,” Papasan stressed. From there, the executives went on to address questions of where and how agents could advertise offers of cooperative compensation. Nobody wants our first-time homebuyers, no one wants our veterans to be shut out of the market, so there will have to be some changes made.

Agents 468

Agents Advertising Real Estate Sellers 468

Housing Wire

AUGUST 6, 2021

The company, one of the “Big Four” title insurers, agreed to pay a $1.185 million penalty after California state regulators alleged that a marketing representative provided agents illegal perks such as video marketing and drone footage of listings with placement on social media sites, and bus caravans to promote listings.

Agents 459

Agents Real Estate Agent Insurance Real Estate 459

Housing Wire

SEPTEMBER 23, 2024

Yet, referral fees between agents remain legal and largely concealed from consumers. Inflated referral fees contribute to escalating advertising costs, making it harder for agents to connect directly with clients. Only by addressing these issues can we hope to foster a more equitable and innovative market.

Real Estate 491

Real Estate Agents Clients Advertising 491

Housing Wire

DECEMBER 2, 2024

The legal industry understands that they can make a lot of money because of the nature of real estate. Robinson: How much of this is merely the chaos of change when you have an external shift in the market? Cofano: Most real estate agents are great salespeople, not great marketers. It’s low oversight, heavy body count.

Real Estate 360

Real Estate Brokerage Advertising Agents 360

Housing Wire

DECEMBER 11, 2023

According to the attorney general’s office, their investigation found that “EasyKnock targeted consumers with online advertisements that used loan-like language and failed to adequately disclose that the company’s products require the consumer to sell their home to EasyKnock.”

Tenants 429

Tenants Landlords Law Advertising 429

Housing Wire

SEPTEMBER 6, 2024

The survey results also showed that more agents are optimistic about where the housing market is headed, which the report authors attribute to cooling mortgage rates and the expectation that the Federal Reserve will cut benchmark interest rates later this month. This is based on 25% of the 1.5

Agents 448

Agents Real Estate Agent Brokerage Realty 448

Housing Wire

NOVEMBER 1, 2023

market transitions to one where one or two large listing portals offer pay-to-play inclusion on a digital listings marketplace. “In Despite the verdict, it does not appear that Zillow’s legal battle with REX is over. However, if buyer’s agency does disappear, Zillow is considering models where the U.S.

Real Estate 482

Real Estate Advertising Agents Legal 482

Housing Wire

JULY 1, 2024

“Defendant programmed such third-party tracking technology into its website for advertising purposes and to increase its profits,” the complaints add.

Advertising 434

Advertising Technology Law Modernization 434

Housing Wire

JULY 30, 2021

As reverse mortgage loan officers aim to expand their repertoire of advertising methodologies, the use of an advertorial can be powerful but also comes with some caveats that any reverse mortgage loan officer should keep in mind prior to engaging in such advertising campaigns.

Mortgage 435

Mortgage Loan Officers Advertising Clients 435

Housing Wire

OCTOBER 25, 2024

Legal details The case, originally brought in Washington state court, is now playing out in federal court. The initial legal complaint alleges that Unison’s offering “meets nearly all of the criteria for a reverse mortgage loan and functions as a reverse mortgage,” which subjects it to Washington law that regulates these products.

Mortgage 448

Mortgage Law Legal Advertising 448

Housing Wire

JULY 26, 2021

Solicitors are legally required when purchasing a home in Ireland.). They also had to pay for the brokerage sign outside their home, newspaper advertising, online ads and the brochures for potential buyers. That market, which is fiercely competitive, allows consumers the best chance to see all inventory and make informed decisions.

Real Estate Agent 397

Real Estate Agent Real Estate Sellers Legal 397

Housing Wire

SEPTEMBER 11, 2023

Defendants who agree to use RENTmaximizer understand that its purpose is to foil the operation of the competitive market.” RENTmaximizer contributed to the rise of higher prices collectively across a group of landlords, hence eliminating the discounts that could have occurred in a competitive market, the lawsuit stated.

Landlords 413

Landlords Property Management Advertising Law 413

Housing Wire

JULY 30, 2024

If real estate professionals don’t feel like HomeKick is the right platform for them, there are plenty of other commission sharing websites on the market. If you’re in any other market than a strong buyer’s market, what would be the reason to put all your cards on the table and say, ‘We are going to provide cooperative compensation?’”

Buyers 459

Buyers Realtors Agents Sellers 459

Housing Wire

JANUARY 15, 2025

1 position on the reverse mortgage industry leaderboard for Home Equity Conversion Mortgage (HECM) endorsements in 2024, has responded to a September legal complaint by competitor Longbridge Financial. Mutual of Omaha Mortgage , which rose to the No. Anonymous complaints to Google, Mutual says, constitute intentional interference.

Advertising 370

Advertising Law Mortgage Business 370

Housing Wire

NOVEMBER 5, 2023

By dedicating time and effort to prospecting, agents not only sustain their business but also contribute to a healthier real estate market and community. This includes using social media, email marketing, online advertising, and maintaining a professional website to attract and engage potential clients.

Real Estate 476

Real Estate Tools Real Estate Agent Open Houses 476

Housing Wire

JUNE 17, 2024

Realtor.com is extending the reach of its buyer representation advertising campaign, according to an announcement on Monday. This is especially true for first-time and underrepresented buyers with limited resources or knowledge of the process,“ Mickey Neuberger, chief marketing officer at Realtor.com , said in a statement.

Real Estate 468

Real Estate Buyers Advertising Agents 468

Housing Wire

DECEMBER 21, 2020

This year, he has also been driving ALTA’s internal legal efforts regarding the SECURE Notarization Act while overseeing the Title Insurance Political Action Committee and its regulatory efforts. ATLA promoted Megan Hernandez to director of public relations and marketing. Presented by: WFG.

Insurance 352

Insurance Government Advertising Legal 352

Housing Wire

JULY 9, 2024

Just this week, I have spent time with successful people in the following pursuits: Technology consulting, software development, real estate sales, building construction and contracting, the law, nuclear physics innovation, advertising, medical sales, and product innovation. Also, architecture, store management, and payments services.

Real Estate Agent 435

Real Estate Agent Real Estate Agents Training 435

Housing Wire

AUGUST 21, 2024

The property had been listed for three months and was not advertised as offering any concessions. In most markets across the country, agents with active listings that went live prior to Aug. The seller basically told them to drop dead,” O’Koniewski said. “So,

Sellers 482

Sellers Agents Real Estate Buyers 482

Housing Wire

MARCH 15, 2024

Cooperative compensation lives to see another day Under the terms of the settlement agreement, while sellers and their listing agents cannot advertise the commission they are choosing to offer the buyer’s agent on the MLS, it can still be part of negotiations between the buyer and the seller facilitated by their respective agents.

Agents 476

Agents Brokerage Advertising Real Estate 476

Housing Wire

JULY 9, 2024

According to the attorney general’s office, their investigation found that “EasyKnock targeted consumers with online advertisements that used loan-like language and failed to adequately disclose that the company’s products require the consumer to sell their home to EasyKnock.”

Lending 448

Lending Law Investors Advertising 448

Housing Wire

OCTOBER 8, 2024

The DOJ claims that NAR developed regulations for VOWs, which the head of the working group recommended NAR should adopt quickly because “browsers operating VOWs were ‘scooping up market share just below the radar.’” REX alleged that Zillow was engaging in false advertising by doing this.

Real Estate 475

Real Estate Brokerage Realtors Legal 475

Housing Wire

DECEMBER 20, 2023

When it’s an outside lead, “the LOs generated the lead themselves; they are spending time marketing to new borrowers, so they get paid more.” Not the corporate advertisement or online group that says you’re getting this lead from us and here’s documentation that it occurred and now you’re going to get less comp.

Loan Officers 482

Loan Officers Clients Law Legal 482

Housing Wire

NOVEMBER 17, 2021

The top benefits mentioned were legal and regulatory support, the brokerage’s brand name and low costs and fees. However, teams spent 18% of gross margin on advertising and marketing; while brokerages spent about 2.4%. In that study, we looked at what team leaders valued in their broker. The result? in 2020 over 2019.

Real Estate 397

Real Estate Brokerage Agents Advertising 397

Housing Wire

AUGUST 4, 2023

Yes, you should certainly be able to post an impressive listing and understand the ins and outs of closing, but helping buyers and sellers means cultivating a diverse set of skills to navigate a complex and ever-changing real estate market. The first skill you need is the desire and drive to stay current with market conditions.

Real Estate Agent 370

Real Estate Agent Real Estate Agents Clients 370

Housing Wire

MARCH 21, 2024

As we monitored the lawsuits, this approach led us to strengthen our business-friendly, market-driven policies by removing the compensation requirement,” said Gene Milliman , the president and CEO of REcolorado. “As As a result, REcolorado users will not see major changes as they use the MLS.”

Realtors 459

Realtors Agents Real Estate Logistics 459

Housing Wire

SEPTEMBER 26, 2024

The majority of agents (60%) also reported that they do not like that they can no longer advertise offers of buyer agent compensation on the MLS , while 20% like the change.

Real Estate Agent 488

Real Estate Agent Real Estate Agents Buyers 488