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Real estate postcards: The best ideas, examples and producers for 2025

Housing Wire

These real estate mailers are designed to spread holiday cheer, express gratitude and maintain a personal touch among your network. They are typically sent out as soon as a new listing hits the market, aiming to capture the attention of potential buyers who may be seeking a home in that area. But where do you start?

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7 IDX websites to beat Zillow + capture more leads in 2024

Housing Wire

Since almost all of our picks offer roughly the same features, we scored them based on our opinion of their property search experience, design quality, and overall user experience (UX). UX design quality: 4.6 UX design quality: 4.6 Property search results pages are well-designed, easy to navigate and customizable.

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29 Cutting-Edge Real Estate Marketing Ideas for 2024

Housing Wire

Today, it’s about meeting the new demands of a varied and tech-savvy market — all while adding a personal touch. Design and share infographics that provide valuable real estate tips or market statistics, making complex information easily digestible and shareable. Share helpful infographics Visual content is king.

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Top Producer Review: Features, pricing & alternatives

Housing Wire

Today, It is an all-in-one platform designed to help real estate agents manage many aspects of their business, including building meaningful relationships to grow repeat and referral business with clients. Property Insights help you save, note, and assign MLS property listings of interest to your clients within Top Producer’s CRM.

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30 real estate social media post ideas (+ popular agents to follow)

Housing Wire

In this article, we’ll share ideas and tips, including the best way to present new listings and how to engage your followers with valuable educational content. Be sure to label on the photo or video that your post is a new listing, as people may miss the caption while scrolling.

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SmartZip Review: Can data improve your prospecting game?

Housing Wire

SmartZip is also a solution to help you streamline your marketing efforts, keeping you in front of potential sellers and positioned to win new listings with its automated marketing. Smart Targeting: Automated marketing to homeowners, including an eight-week, eight-email drip campaign, targeted online advertising, and direct mail.

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Get more real estate buyer leads in 2024

Housing Wire

It’s perfect for agents, with helpful design and marketing tools tailored for real estate. The platform offers a mix of customizable templates and the option to upload your own designs. Plus, you can tailor your mailing list to target the right demographics. Starting at $0.91