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The 22 must-have real estate marketing tools for 2024

Housing Wire

Our comprehensive guide to the best real estate marketing tools provides you with a helpful assortment of easy-to-use, effective marketing products to turn your business into a revenue engine in 2024. When you buy through our links, we may earn a commission.

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Offrs Review: Pros & cons, features, pricing, and alternatives

Housing Wire

Offrs is a predictive analytics tool that generates listing leads for real estate agents. Automated Digital Advertising Offrs will target these high-potential leads for you using automated digital advertising on Facebook, Instagram and Google — delivered to the most likely prospects in your zip code(s).

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The best real estate brokerage software for 2024

Housing Wire

Most broker-owners we know are feeling the pressure to find tools that can move the needle for their businesses — quickly. To help you find the right tools for your business, we reviewed dozens of innovative real estate brokerage software platforms. The looming chaos from the commission lawsuits sure isn’t helping.

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SmartZip Review: Can data improve your prospecting game?

Housing Wire

SmartZip at-a-glance SmartZip key specs SmartZip pricing SmartZip pros & cons SmartZip features Smart Data Market Pulse Smart Targeting Reach 150 Other SmartZip tools SmartZip Alternatives How SmartZip compares Who is SmartZip best for? Summary How does SmartZip work? FAQs Is SmartZip right for you? How does SmartZip work?

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Zurple Review: Features, pricing & alternatives

Housing Wire

To succeed in real estate, it’s essential to have affordable, efficient tools for generating, nurturing, and converting leads into clients. After that, the base package price of $309 per month for a single user gets you the CRM and IDX website and automated email, SMS, and social media lead nurturing tools.

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9 innovative strategies to get more real estate seller leads in 2024

Housing Wire

By analyzing hundreds of relevant data points, including market trends, historical sales data, consumer behavior, credit card debt, and more, AI tools can forecast which properties are more likely to be listed for sale in the near future. Then, drive traffic to your home valuation page using social media or targeted advertising.

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11 real estate social media marketing strategies that actually work

Housing Wire

It requires strategic planning, the right tools, and maybe most importantly, a mindset shift. PRO TIP: If you want scroll-stopping hooks and educational content like this without the writer’s block, check out the marketing company who wrote it: Coffee & Contracts. Visit Coffee & Contracts 3.