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Your Guide to Optimizing LinkedIn for Real Estate Agents

Housing Wire

Using LinkedIn for real estate is a hidden gem for connecting with local business professionals. Keep reading to learn why LinkedIn for real estate agents is so important, plus tips to optimize your profile and how to get real estate leads on LinkedIn. Theres also a recommendations section.

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Rocket Mortgage strikes big advertising deal with Realtor.com

Housing Wire

Realtor.com and Rocket Mortgage , two of the biggest companies in the digital real estate space, have formed a key advertising partnership that their competitors are sure to notice. We send them a link to get digitally preapproved through Rocket Mortgage, and we alert the agent that they’re going through this flow.

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How to set up your real estate agent Facebook page to get more leads

Housing Wire

While they may not be as trendy as they once were, a well-crafted real estate agent Facebook page is still the best way to generate leads on social media. Your Facebook page can help you build your personal brand, network with other agents across the country (hello, referral partners!)

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Real estate Instagram accounts: 21 agents & influencers to follow right now

Housing Wire

Eric Simon, the genius behind this account, takes all those cringe-worthy, laugh-out-loud moments every agent experiences and turns them into pure comedy gold. From client quirks to open-house mishaps, his posts are so relatable that youll swear hes been shadowing your day-to-day.

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Statara Solutions adds digital audio ads to media platform for real estate pros

Housing Wire

Statara Solutions has expanded its Statara Media Platform to include digital audio advertising, allowing real estate professionals, associations and advocacy groups to target audiences through podcasts and streaming radio. ” The 2024 election cycle highlighted the power of podcast advertising, with more than 140.9

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Math and empathy: Changing negative perceptions about real estate agents

Housing Wire

Just this week, I have spent time with successful people in the following pursuits: Technology consulting, software development, real estate sales, building construction and contracting, the law, nuclear physics innovation, advertising, medical sales, and product innovation. Good agents do a lot more than simply show houses.

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A month after seismic industry changes, real estate agents aren’t much more optimistic

Housing Wire

In the six months since news of the National Association of Realtors ‘ (NAR) nationwide commission lawsuit settlement broke, agent attitudes toward the settlement’s required business practice changes have only slightly improved. This is according to a study published earlier this week by real estate technology firm Clever Real Estate.