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Rocket Mortgage strikes big advertising deal with Realtor.com

Housing Wire

Realtor.com and Rocket Mortgage , two of the biggest companies in the digital real estate space, have formed a key advertising partnership that their competitors are sure to notice. We send them a link to get digitally preapproved through Rocket Mortgage, and we alert the agent that they’re going through this flow.

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How to set up your real estate agent Facebook page to get more leads

Housing Wire

While they may not be as trendy as they once were, a well-crafted real estate agent Facebook page is still the best way to generate leads on social media. Your Facebook page can help you build your personal brand, network with other agents across the country (hello, referral partners!)

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DropOffer wants real estate agents to go off-market

Housing Wire

Low inventory means fewer choices for homebuyers, but for years enterprising real estate agents have worked around tight market conditions by searching for off-market homes that fit their clients’ specifications. Agents and brokers can then search the database for houses that fit their client’s specifications.

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A month after seismic industry changes, real estate agents aren’t much more optimistic

Housing Wire

In the six months since news of the National Association of Realtors ‘ (NAR) nationwide commission lawsuit settlement broke, agent attitudes toward the settlement’s required business practice changes have only slightly improved. This is according to a study published earlier this week by real estate technology firm Clever Real Estate.

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Math and empathy: Changing negative perceptions about real estate agents

Housing Wire

Just this week, I have spent time with successful people in the following pursuits: Technology consulting, software development, real estate sales, building construction and contracting, the law, nuclear physics innovation, advertising, medical sales, and product innovation. Good agents do a lot more than simply show houses.

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As agent and client demand rises, Real launches dedicated luxury division

Housing Wire

Real Luxury , as the division will be known, will focus on helping luxury agents and teams, as well as their exclusive clients. The firm said that the launch of Real Luxury is in response to the growing number of luxury real estate agents and teams joining Real. “We

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10 essential skills real estate agents should possess

Housing Wire

Achieving success as a real estate agent requires more than simply understanding the mechanics of the job. Here are 10 essential skills every real estate agent should possess. Here are 10 essential skills every real estate agent should possess. And why is this so important?