Housing Wire

SEPTEMBER 17, 2024

Department of Housing and Urban Development (HUD) on Tuesday also will publish a new final rule in the Federal Register to expand accepted communication methods for counseling clients. These include “meeting virtually and by phone, to engage and educate homebuyers and renters seeking support with their housing needs,” the department said.

Advertising 424

Advertising Transportation Clients Design 424

Housing Wire

DECEMBER 20, 2023

So he did what a lot of retail loan officers in the industry were doing — Mike would reclassify a self-generated lead as a corporate-generated lead, thus slashing his compensation from 125 basis points down to as low as 50 bps, giving him a low enough rate to win the client and eventually close the deal. The lower comp rate stung. .”

Loan Officers 469

Loan Officers Clients Law Legal 469

Housing Wire

NOVEMBER 24, 2020

Homesnap has spent years building tools that reinforce the agent-client relationship and arm both home buyers and agents with the data and software they need to find homes and do their jobs,” said John Mazur, CEO of Homesnap. “We PROJETO was originally only made available to the firms own clients in September. million to over 2.6

Real Estate 459

Real Estate Client Relationships Realty Advertising 459

Housing Wire

JULY 19, 2024

“While real estate remains a very human-focused, personalized business, equipping agents with this technology allows them to spend less time on manual tasks and more time delivering tangible value to their clients.” We’re excited to offer it to them as we continue to unlock new ways to make them more efficient and effective than ever before.”

Advertising 430

Advertising Real Estate Realty Technology 430

Housing Wire

JULY 30, 2021

As reverse mortgage loan officers aim to expand their repertoire of advertising methodologies, the use of an advertorial can be powerful but also comes with some caveats that any reverse mortgage loan officer should keep in mind prior to engaging in such advertising campaigns. Number one, they actually have clients,” Giordano says.

Mortgage 399

Mortgage Loan Officers Advertising Clients 399

Housing Wire

JUNE 5, 2023

This new product combines social media marketing with automated lead nurture to enable real estate agents to grow their database and convert more leads into clients. Social media has become an indispensable tool for real estate agents to expand their networks and attract potential clients.

Advertising 326

Advertising Real Estate Agent Real Estate Tools 326

Housing Wire

FEBRUARY 14, 2024

Loan originators are also eager to engage in conversations about the product with potential clients, she said, as well as with existing and potential referral partners. We don’t advertise that much to a ‘cold’ direct consumer,” she said. I think it’s a roll-down effect, like the fact that we’re seeing so many people inquire,” she said.

Business 380

Business Mortgage Advertising Clients 380

Housing Wire

AUGUST 9, 2024

Co-hosts James Dwiggins and Keith Robinson urge agents to stop sharing commissions and discuss ways that listing agents can put their seller’s needs first while avoiding legal trouble and creating an excellent experience for their clients in an uncertain market. Dwiggins ties his example into real estate with a pointed statement. “I

Real Estate 390

Real Estate Advertising Legal Agents 390

Housing Wire

SEPTEMBER 14, 2023

In recent months, we’ve been thrilled to collaborate with major tech providers, critical ones for real estate — so we can bring together our trusted, secure software and give agents a simpler way to win over and close for clients right now, when they need it the most. All this to say, the future is connected.

Marketing 403

Marketing Advertising Real Estate Agents 403

Housing Wire

AUGUST 21, 2024

I have always believed that buyers’ and sellers’ broker commissions should be paid by their respective clients, either directly or through the transaction, providing complete transparency for all parties. Steve Baird is the President & CEO of Baird & Warner Real Estate.

Real Estate 403

Real Estate Training Advertising Brokerage 403

Housing Wire

AUGUST 18, 2020

But as companies continue to compete on low rates, lenders are trying to balance maintaining a strong purchase presence with meeting client expectations in the refi market. Consumers sitting in front of their TVs are being bombarded from the media promoting essentially advertisements of these rates.”. Johnson said.

Advertising 424

Advertising Loan Officers Clients Marketing 424

Housing Wire

OCTOBER 20, 2023

Unfortunately, posting one random social media selfie per week isn’t going to help you nurture long-standing relationships with potential clients, nor will sending a single marketing email. Advertising on Zillow can put your website in front of millions of potential buyers and sellers. estate lead generation and client conversion.

Real Estate 402

Real Estate Tools Open Houses Advertising 402

Housing Wire

JUNE 4, 2024

Although I remained confident in my skills and the value I brought to my clients, I couldn’t help but question how I would compete with a company capable of offering such low-cost representation en-masse. I pondered how they could offer the assistance that buyers and sellers required at such competitive rates.

Real Estate 451

Real Estate Brokerage Clients Realtors 451

Housing Wire

NOVEMBER 11, 2024

But separating the serious buyers from the hundreds of millions of looky-loos has always been the challenge, particularly when the business focus was on advertising revenue from agents. Zillow is hoping agents refer clients to Zillow Home Loans instead of their usual rotation of loan officers from outside mortgage companies.

Business 437

Business Mortgage Loan Officers Agents 437

Housing Wire

OCTOBER 9, 2024

We’re excited to bring this technology to real estate professionals as part of Zillow’s broad suite of software and advertising solutions,” Zillow wrote in a blog post on its investor site. Most of VSAI’s team is based in Munich, but as part of the acquisition they are joining Zillow’s AI and technology teams.

Real Estate 391

Real Estate Advertising Real Estate Agent Technology 391

Housing Wire

SEPTEMBER 5, 2024

Real estate professionals and mortgage brokers face the challenge of maximizing their advertising impact amidst rising digital advertising costs. This platform targets potential clients when they are most likely to convert, making your investment more efficient.

Marketing 386

Marketing Advertising Real Estate Tools 386

Housing Wire

FEBRUARY 7, 2024

Longtime reverse mortgage industry professional Bruce Simmons of American Liberty Mortgage in the Denver area has long used radio as both an educational and marketing tool for prospective reverse mortgage clients. I do a radio show and I advertise on an oldies station, and [that’s even after] scaling back a little bit.”

Mortgage 389

Mortgage Advertising Clients Design 389

Housing Wire

DECEMBER 11, 2023

Ruehrwein, who became a licensed agent in 2017 after working in the new construction industry for 28 years, serves clients in Rehoboth and surrounding Massachusetts towns, as well as East Providence and the Narraganset area of Rhode Island. “My Ruehrwein’s move was not the only major addition for RE/MAX in Massachusetts.

Agents 415

Agents Clients Advertising Realty 415

The Appraiser Coach

JULY 25, 2023

But how can you mitigate your workload without losing your good clients? It may not seem important now that things have slowed down, but now is the very exact time you should be preparing for changes that are bound to come again in the future. Take care of emails from good, loyal, easy-to-work-with clients (your “A” clients) first.

Clients 195

Clients Business Appraisal Design 195

Housing Wire

DECEMBER 15, 2023

Looking forward to 2024, HousingWire has relaunched its podcast advertising platform and product suite, offering marketers a prime opportunity to connect with the highly engaged audience of mortgage and real estate professionals.

Business 371

Business Advertising Real Estate Law 371

Housing Wire

MARCH 28, 2024

Regularly update content, share valuable insights about the local market, and interact with potential clients. Make sure you’re ready to share new listings and that potential clients can easily contact you through your platforms.

Real Estate Agent 381

Real Estate Agent Real Estate Agents Clients 381

Housing Wire

MARCH 25, 2024

Cooperative compensation The vast majority of questions addressed on the call dealt with whether or not buyer’s representation was going away, and how agents will get paid for the services they provide to clients. Cooperative compensation offers can also be — and should be, if the client wishes — included in purchase agreements.

Agents 414

Agents Advertising Real Estate Sellers 414

Housing Wire

NOVEMBER 5, 2023

The objective is to build relationships, understand the needs of potential clients, and position yourself as a go-to resource when they are ready to buy or sell real estate. This includes using social media, email marketing, online advertising, and maintaining a professional website to attract and engage potential clients.

Real Estate 421

Real Estate Tools Real Estate Agent Open Houses 421

Housing Wire

SEPTEMBER 26, 2024

The majority of agents (60%) also reported that they do not like that they can no longer advertise offers of buyer agent compensation on the MLS , while 20% like the change. Prior to this rule being implemented, only 14% of agents reported having clients immediately sign a buyer representation agreement.

Real Estate Agent 446

Real Estate Agent Real Estate Agents Buyers 446

Housing Wire

JULY 7, 2021

Adwerx is the only digital advertising service designed specifically for leading mortgage lenders to automate compliant, individualized ads for loan officers and branches, and deploy digital marketing at scale to reach prospects directly, build brand awareness, and increase the productivity, recruiting, and retention of loan officers. #1.

Real Estate 277

Real Estate Advertising Loan Officers Design 277

Housing Wire

APRIL 9, 2024

We both shared a passion for our families, our clients, being involved in our communities, understanding the importance of having a solid business plan and advocating for both our industry and the clients we serve. Plus, we both recognized the important role that Realtors play in helping people achieve the American Dream.”

Realty 447

Realty Brokerage Real Estate Realtors 447

Housing Wire

FEBRUARY 2, 2024

Clients who sign the agreement before going on a second home tour with the Redfin agent will get a refund when they close on their new home. We’ve helped usher in this new era of price transparency by advertising our low listing fee and publishing the buyers’ agent commission on every listing on our website.

Agents 484

Agents Real Estate Advertising Buyers 484

Housing Wire

AUGUST 24, 2024

Be sure to comply with your local advertising laws and guidelines. Phone number: Include the phone number you want clients to call. The action button is a built-in Call To Action (CTA) feature that encourages potential clients to contact you directly. Email: Be sure to use your business email address. Don’t skip this step!

Real Estate Agent 377

Real Estate Agent Real Estate Agents Advertising 377

Housing Wire

FEBRUARY 27, 2024

As a SmartZip user, you’ll get immediate access to its customer relationship management (CRM) tool, pre-populated with client data from your target market so you can begin marketing to those potential sellers. Reach 150 captures your clients’ positive reviews and showcases them to your contacts across the web.

Advertising 389

Advertising Real Estate Tools Sellers 389

Housing Wire

DECEMBER 27, 2024

However, most teams are built with the same objectives playing to each individuals strengths to provide top-tier service to their clients. This can sometimes take the focus off client service, though it doesnt have to. This enables the team to handle more clients and close more deals than any individual agent could do alone.

Real Estate 361

Real Estate Tools Agents Real Estate Agent 361

Housing Wire

DECEMBER 26, 2024

In his filing, Ammann claims that eXp publicly advertises that its agent s may not act as contractors providing home repair or renovation services on properties they represent, as doing so would be a conflict of interest. The suit was filed on Friday by Michael Ammann in U.S. District Court in Miami.

Renovations 344

Renovations Legal Realty Advertising 344

Housing Wire

SEPTEMBER 23, 2024

Agents are incentivized to refer clients to the highest bidder rather than acting purely in the consumer’s best interest. Ethical dilemmas The Real Estate Settlement Procedures Act (RESPA) prohibits agents from accepting kickbacks for referring clients to lenders or home inspectors.

Real Estate 389

Real Estate Agents Clients Advertising 389

Housing Wire

NOVEMBER 16, 2023

Demonstrating you have a keen understanding of the whole client journey — from staging and listing to settling into a brand-new home — will give you a competitive advantage. Create interactive polls on platforms like Instagram stories and posts to boost engagement and better understand your client’s preferences.

Real Estate 394

Real Estate Marketing Real Estate Agent Tools 394

Housing Wire

NOVEMBER 29, 2023

Snatching up first-time homebuyers is akin to striking gold — since developing a relationship with them can mean a loyal client for life. Regular communication keeps you top-of-mind when clients are ready to make a move. Of course, you can’t do everything — but consistency is important.

Real Estate 393

Real Estate Buyers Tools Real Estate Agent 393

Housing Wire

JUNE 18, 2024

As we now know, the claim of there being a “standard commission rate” was arrived at by researching the advertisements of homes for sale in various MLSs, determining the amount of compensation offered to buyer agents , then doubling it. Yeah, that’s scientific.

Brokerage 455

Brokerage Real Estate Agents Clients 455

Housing Wire

APRIL 20, 2021

The lowly code of software dropped almost everywhere across the web that allows advertisers and publishers to gather consumer data. The hard truth is that in both the residential real estate and mortgage spaces, client retention is a struggle. Client engagement is a struggle. The “death” of third-party cookies. Ah, the cookie.

Real Estate 435

Real Estate Mortgage Loan Officers Advertising 435

Housing Wire

DECEMBER 30, 2020

Daniel Francis, deputy director of the FTC’s Bureau of Competition, defended the antitrust lawsuit, stating that CoStar and RentPath’s rivalry kept advertising rates on their platform low for customers. apartment buildings with 100 to 199 units, advertise on internet listing services operated by either CoStar, or RentPath, or both.

Advertising 311

Advertising Real Estate Tools Property Management 311