Housing Wire

FEBRUARY 4, 2025

For buyers, the platform has their preferences for a home and relevant listings, which include both Compass exclusives and those on the local MLS. Sellers have access to all offers. Opponents of CCP say it limits seller choice, the choice being whether to list their home on the MLS.

Clients 413

Clients Brokerage Advertising Sellers 413

Housing Wire

APRIL 1, 2025

On Tuesday, at the preliminary approval hearing for defendant MLS Property Information Networks (MLS PIN) settlement, Judge Saris r efused to grant preliminary approval to the settlement as the plaintiffs and defendants were hoping to expand the class to include commercial property sellers and mobile home sellers.

Sellers 271

Sellers Real Estate Buyers Realtors 271

Housing Wire

OCTOBER 31, 2024

The business practice changes outlined in NAR’s settlement have been a massive positive for agents, according to Kelly, as it has become more important for them to talk with buyer clients at the start of the transaction process. At NextHome, agents are no longer engaging in cooperative compensation.

Real Estate 448

Real Estate Brokerage Agents Training 448

Appraisal Buzz

JULY 18, 2022

Naturally, this has forced buyers to seek lower price points or has completely eliminated them from the market. It has been advertised that most markets lack substantial supply of homes – especially for low- and moderate-income housing. Sellers are panicking right now which is almost always an opportunity for buyers.

Sellers 435

Sellers Marketing Market Value Home Value 435

Housing Wire

JULY 30, 2024

The August 17 deadline is looming, and many Realtors are gnashing their teeth over how they can share their seller’s offers of buyer broker compensation while still complying with the terms of the settlement. We knew there had to be an efficient way of handling this sort of communication.” From this, HomeKick was born.

Buyers 459

Buyers Realtors Agents Sellers 459

Housing Wire

JULY 1, 2024

In its statement of interest, the DOJ claims that the changes MLS Property Information Network (MLS PIN) proposed for its commission rule “still gives sellers and their listing brokers a role in setting compensation for buyers’ brokers. … When sellers make such offers, buyer brokers need not compete on price to attract buyers.’”

Buyers 431

Buyers Law Sellers Advertising 431

Housing Wire

MARCH 22, 2024

With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. To help you snag more listings, we updated our list of proven strategies to win more real estate seller leads in 2024. If you want a shot at generating seller leads online, you need one, too.

Real Estate 448

Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

MARCH 26, 2025

Under the National Association of Realtors (NAR) new Multiple Listing Options policy, the trade group is allowing listing agents, with the signed consent and direct permission of their seller client, to delay publicly marketing a listing through Internet Data Exchange (IDX) feeds and syndication.

Marketing 221

Marketing Brokerage Sellers Advertising 221

Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. But beyond first-timers, we’ll show you how to attract real estate buyers of all kinds through a multi-tiered marketing approach that boosts both your visibility and credibility with potential buyers.

Real Estate 435

Real Estate Buyers Tools Real Estate Agent 435

Housing Wire

AUGUST 9, 2024

To kick off the conversation, Dwiggins shares his overall thoughts on commission sharing and discusses buyer compensation after an offer is made. I do not believe that you are serving your seller correctly if you are advertising compensation in advance of an offer,” Dwiggins said.

Real Estate 448

Real Estate Advertising Legal Agents 448

Housing Wire

DECEMBER 27, 2024

These roles include: Buyers agents: These agents focus on helping clients purchase a new home. Sellers agents: Listing agents specialize in representing sellers. Marketing specialists: Marketing specialists handle the teams branding and advertising efforts.

Real Estate 418

Real Estate Tools Agents Real Estate Agent 418

Housing Wire

SEPTEMBER 26, 2024

The majority of agents (60%) also reported that they do not like that they can no longer advertise offers of buyer agent compensation on the MLS , while 20% like the change. Similarly, 59% of agents don’t like that commission costs may be shifted directly to buyers, compared to 19% of agents who view this change favorably.

Real Estate Agent 488

Real Estate Agent Real Estate Agents Buyers 488

Housing Wire

MARCH 25, 2024

From there, the executives went on to address questions of where and how agents could advertise offers of cooperative compensation. While this may be similar to how agents in some MLSs note that sellers are willing to provide concessions, Papasan made it clear that seller concessions and commissions are not the same thing.

Agents 468

Agents Advertising Real Estate Sellers 468

Housing Wire

AUGUST 19, 2024

According to real estate professionals, the biggest adjustments they had to make this week was to get buyers to sign buyer representation agreements and to explain to sellers that while they don’t have to offer buyer broker compensation , they will most likely see most prospective buyers ask for some help in paying their agent.

Agents 476

Agents Sellers Realty Buyers 476

Housing Wire

MAY 30, 2024

14, Bright MLS will eliminate its commission field, preventing listing agents from advertising any commissions they offer to buyer brokers. A written and signed buyer agreement will also be required to show properties listed on the MLS. “We Starting Aug. This field is negotiable and not mandatory.

Agents 448

Agents Advertising Real Estate Agent Sellers 448

Housing Wire

JUNE 7, 2024

When a potential buyer or seller lead searches for homes or a home valuation on Google, they are driven to your site by ads created and managed by Zurple’s advertising experts. Leads are generated and captured on an IDX home search website First, Zurple creates a custom-branded IDX home search website for you.

Advertising 458

Advertising Tools Real Estate Sellers 458

Housing Wire

JANUARY 22, 2025

But Carter believes this information is vital for consumers, as days on market helps a buyer negotiate a price while helping a seller with pricing strategy. Price drop histories can indicate a flexible sale price for a buyer and it can increase a listings visibility for a seller. CRMLS has rejected these demands.

Brokerage 391

Brokerage Sellers Advertising Real Estate 391

Housing Wire

JUNE 17, 2024

Realtor.com is extending the reach of its buyer representation advertising campaign, according to an announcement on Monday. The listing portal argues that since sellers have an agent looking out for their best interests, buyers also deserve the same level of support.

Real Estate 468

Real Estate Buyers Advertising Agents 468

Housing Wire

SEPTEMBER 14, 2023

But as much as it’s already a core tenet of real estate, collaboration currently presents a unique new opportunity for real estate agents to evolve the way they work with their buyers and sellers. Consumer expectations have changed dramatically in the last few years. But collaboration doesn’t stop there.

Marketing 448

Marketing Advertising Real Estate Agents 448

Housing Wire

AUGUST 21, 2024

Our family established Baird & Warner more than a century ago with a mission to serve buyers and sellers with transparency and integrity, and we’ve endured many changes in our industry during this time. Doing the right thing is easy in theory, but often the hardest in practice.

Real Estate 435

Real Estate Training Advertising Brokerage 435

Housing Wire

FEBRUARY 6, 2024

An assumable mortgage enables qualified buyers to take over the seller’s mortgage terms, including the existing balance and interest rate. It presents an appealing proposition for both buyers and sellers, particularly those looking to capitalize on historically low mortgage rates.

Mortgage 482

Mortgage Sellers Advertising Buyers 482

Housing Wire

SEPTEMBER 17, 2024

“In one bucket are agents and listings who are not sharing what they are offering for buy-side compensation and are instructing buyers to write all their asks into their offer. In the other are sellers who are choosing to advertise the buyer broker compensation they are offering in all allowable channels.”

Agents 448

Agents Sellers Buyers Realtors 448

Housing Wire

SEPTEMBER 13, 2023

It allows qualified buyers with a government loan to purchase a home by assuming responsibility for the sellers’ mortgage terms, including the current balance and interest rate. Moreover, many buyers are waiting on the sidelines, paralyzed by low housing inventory and high rates.

Mortgage 459

Mortgage Government Advertising Buyers 459

Housing Wire

FEBRUARY 24, 2025

Other agents: Other agents can be an excellent place to find referrals, find listings for your buyers that arent on the market yet and simply build working relationships with your fellow agents, which makes it easier when doing a deal together. Expired sellers and FSBOs: This is for the bravest of agents out there!

Real Estate Agent 312

Real Estate Agent Real Estate Agents Tools 312

Housing Wire

OCTOBER 25, 2023

It’s a negotiation with the seller.” However, he said this might not be in the best interest of the seller. It’s in the best interest of the seller to have as many buyers as possible.” The seller’s agent then finds a buyer at their local church and receives a $9,000 commission.

Sellers 448

Sellers Realtors Agents Buyers 448

Housing Wire

MARCH 15, 2024

In addition to the $418 million settlement amount, which will be paid into a court-controlled trust over a four-year period, NAR has also agreed to abolish all rules allowing seller’s agents to set compensation for buyer’s agents. It also agreed to prohibit broker compensation appearing in the MLS fields.

Agents 476

Agents Brokerage Advertising Real Estate 476

Housing Wire

AUGUST 24, 2024

and even better, target both buyers and sellers with boosted posts and paid ads. You could also include any specific type of real estate you specialize in, such as new construction, working with first-time buyers or selling waterfront properties. Be sure to comply with your local advertising laws and guidelines.

Real Estate Agent 459

Real Estate Agent Real Estate Agents Advertising 459

Housing Wire

MARCH 20, 2024

The company monetizes its platform’s traffic in a variety of ways, primarily by selling leads, software-as-a-service tools for agents and advertising services. Those same investors foresee fewer buyer agents as a result, or at least fewer that will pay for the premium services Zillow offers.

Investors 482

Investors Agents Real Estate Buyers 482

Housing Wire

NOVEMBER 5, 2023

Real estate prospecting is a necessary activity for agents aiming to build a robust pipeline of buyer and seller leads. This process can include a variety of strategies and methods, such as cold calling, direct mail campaigns, online advertising, social media marketing, community engagement, and networking events.

Real Estate 476

Real Estate Tools Real Estate Agent Open Houses 476

Appraisal Buzz

JUNE 24, 2024

Even during a period when home values are typically at their lowest, many prospective first-time buyers were unable to reach their long-term financial goal of becoming homeowners in Q1, according to the Q1 2024 First-Time Home Buyer Affordability Report from Nerdwallet. times potential first-time buyer income) Detroit (2.9)

Buyers 273

Buyers Advertising Inventory Home Value 273

Housing Wire

MAY 7, 2024

Despite spending less than our major rivals on advertising, we continue to compete well for traffic.” Additionally, Redfin is deploying buyer agreements nationwide through its Sign & Save program, while emphasizing agent-led tours through All You Can Meet.

Marketing 471

Marketing Brokerage Advertising Agents 471

Housing Wire

APRIL 3, 2024

CoStar has not been quiet about its goal to surpass Zillow, even running a series of advertisements during this year‘s Super Bowl to boost brand awareness. In prior notes, KBW had also referred to CoStar as the “top beneficiary” of a change to the buyer agent landscape.

Real Estate 481

Real Estate Agents Buyers Business 481

Housing Wire

AUGUST 7, 2023

Two months prior, in January 2021 , Zillow began moving homes out of its initial search results for sellers who chose not to use agents adhering to the NAR and local multiple listing service (MLS) practices. However, Zilly felt that Zillow had not demonstrated that REX is unable to satisfy the test for commercial advertising or promotion.

Advertising 369

Advertising Law Brokerage Sellers 369

Housing Wire

JULY 26, 2021

That kind of drawn-out timetable is typical for the majority of western nations that use the auctioneer system where a seller works with one, perhaps two, auctioneers. fee to the seller. They also had to pay for the brokerage sign outside their home, newspaper advertising, online ads and the brochures for potential buyers.

Real Estate Agent 397

Real Estate Agent Real Estate Sellers Legal 397

Housing Wire

SEPTEMBER 13, 2024

Sellers are happy that they sold their home for more money than they bought it for, and home buyers are happy you found them an asset that will increase in value. Unless they need to move, sellers will almost always be disappointed with the price you can sell their home for. You’re going to crash and burn as an agent.

Agents 448

Agents Real Estate Real Estate Agent Sellers 448

Housing Wire

SEPTEMBER 23, 2024

Suppose someone with a real estate license identifies a potential homebuyer or seller. If the buyer ultimately purchases an $800,000 home, Zillow could pocket up to $9,600, while the agent assumes all the risk and performs all the work. Despite their prevalence, the current system is ripe for reexamination.

Real Estate 491

Real Estate Agents Clients Advertising 491

Housing Wire

FEBRUARY 9, 2024

In an attempt to reach residential listing portal supremacy, CoStar Group (the parent company of Apartments.com and Homes.com ) will air four advertisements during this Sunday’s broadcast of Super Bowl LVIII between the San Francisco 49ers and the Kansas City Chiefs. The portal wars are heating up. We’ve climbed from No. 5 or 6 to No.

Marketing 476

Marketing Advertising Real Estate Real Estate Agent 476