Housing Wire

AUGUST 9, 2024

To kick off the conversation, Dwiggins shares his overall thoughts on commission sharing and discusses buyer compensation after an offer is made. I do not believe that you are serving your seller correctly if you are advertising compensation in advance of an offer,” Dwiggins said.

Real Estate 448

Real Estate Advertising Legal Agents 448

Housing Wire

DECEMBER 27, 2024

These roles include: Buyers agents: These agents focus on helping clients purchase a new home. They handle property searches, showings, and contract negotiations. Marketing specialists: Marketing specialists handle the teams branding and advertising efforts. Sellers agents: Listing agents specialize in representing sellers.

Real Estate 418

Real Estate Tools Agents Real Estate Agent 418

Housing Wire

JUNE 7, 2024

When a potential buyer or seller lead searches for homes or a home valuation on Google, they are driven to your site by ads created and managed by Zurple’s advertising experts. Leads are generated and captured on an IDX home search website First, Zurple creates a custom-branded IDX home search website for you.

Advertising 458

Advertising Tools Real Estate Sellers 458

Housing Wire

SEPTEMBER 17, 2024

“In one bucket are agents and listings who are not sharing what they are offering for buy-side compensation and are instructing buyers to write all their asks into their offer. In the other are sellers who are choosing to advertise the buyer broker compensation they are offering in all allowable channels.”

Agents 448

Agents Sellers Buyers Realtors 448

Housing Wire

FEBRUARY 28, 2024

PRO TIP: If you want scroll-stopping hooks and educational content like this without the writer’s block, check out the marketing company who wrote it: Coffee & Contracts. Visit Coffee & Contracts 3. So if you want to actually generate leads from social media, focus on telling stories that resonate with local buyers and sellers.

Real Estate 482

Real Estate Marketing Tools Contracts 482

Housing Wire

AUGUST 19, 2024

According to real estate professionals, the biggest adjustments they had to make this week was to get buyers to sign buyer representation agreements and to explain to sellers that while they don’t have to offer buyer broker compensation , they will most likely see most prospective buyers ask for some help in paying their agent.

Agents 476

Agents Sellers Realty Buyers 476

Housing Wire

APRIL 24, 2024

Social Connect: Top Producer’s online advertising with automated lead nurture provides a steady stream of leads from social media. FiveStreet: Gone are the days when you could get back to a buyer inquiring about a property in a day or two. Today, buyers expect an immediate response to their inquiries.

Real Estate 459

Real Estate Clients Tools Contracts 459

Housing Wire

JULY 26, 2021

They also had to pay for the brokerage sign outside their home, newspaper advertising, online ads and the brochures for potential buyers. Home buyers like my mother and father outside the U.S. If a showing is to happen, buyers must make appointments with each seller auctioneer to view those homes. An additional $6,400.

Real Estate Agent 397

Real Estate Agent Real Estate Sellers Legal 397

Appraisal Buzz

JULY 12, 2024

According to new Redfin research , a buyer on a $3,000 monthly budget may purchase a $447,750 house with a 6.85% mortgage rate, which is the daily average as of July 11. Now is a good time–at least compared to the recent past–for serious house hunters to get under contract on a home,” said Daryl Fairweather, Chief Economist at Redfin.

Contracts 370

Contracts Inventory Buyers Sellers 370

Housing Wire

DECEMBER 11, 2023

According to the attorney general’s office, their investigation found that “EasyKnock targeted consumers with online advertisements that used loan-like language and failed to adequately disclose that the company’s products require the consumer to sell their home to EasyKnock.”

Tenants 429

Tenants Landlords Law Advertising 429

Housing Wire

MARCH 20, 2024

The company monetizes its platform’s traffic in a variety of ways, primarily by selling leads, software-as-a-service tools for agents and advertising services. Those same investors foresee fewer buyer agents as a result, or at least fewer that will pay for the premium services Zillow offers.

Investors 482

Investors Agents Real Estate Buyers 482

Housing Wire

JANUARY 10, 2024

The company provides in-house advertising experts who send leads exclusively to you and streamlines lead management and marketing efforts. Market Leader is a strong option for real estate professionals looking for lead generation and marketing solutions.

Real Estate 447

Real Estate Real Estate Agent Tools Contracts 447

Housing Wire

MARCH 22, 2024

Then, drive traffic to your home valuation page using social media or targeted advertising. They let you pay to “own “ your zip code at their home valuation page, homevalues.com, and do all the advertising work for you. Top tool: Market Leader Tools like Market Leader make driving sellers to home valuation pages easy.

Real Estate 448

Real Estate Sellers Real Estate Agent Tools 448

Housing Wire

JUNE 11, 2021

A home inspector, hired and paid by the buyer typically, will look at the plumbing, electricity and the overall foundation of the home and then provide a report with their findings. While home inspections aren’t required, they provide the buyer with several important opportunities in the home-buying process.

Inspection 459

Inspection Appraisal Appraisal Process Buyers 459

Housing Wire

MAY 3, 2021

An Austin, Texas-based residential brokerage, REX filed a lawsuit in March , complaining its listings were unfairly relegated to the “other listings” tab instead of the “agent listings” tab on Zillow’s consumer-facing website, which draws billions of interested buyers and window shoppers each year.

Brokerage 397

Brokerage Agents Advertising Legal 397

Housing Wire

JUNE 15, 2024

The complete Marketing Center, including automated marketing, is fully integrated with the Market Leader CRM Contract requirements: Six-month contract How does Market Leader work? One caveat is that this is a long game.

Marketing 459

Marketing Real Estate Real Estate Agent Tools 459

Housing Wire

DECEMBER 9, 2022

CoStar bought Homesnap — an online and mobile software platform that aims to provide user-friendly applications to optimize residential real estate agent workflow – in 2020 and a year later bought Homes.com, a platform that offers real estate professionals advertising and marketing services for residential properties. .

Real Estate 418

Real Estate Advertising Real Estate Agent Investors 418

Housing Wire

OCTOBER 3, 2023

This is a dramatic and peculiar stance, given that same company a couple of years ago launched a $1 million annual advertising campaign touting a 1% listing fee, but only if the seller turned into a buyer for them. Meaning, they were counting on buyer agent compensation to pay their bills. How, then, will a buyer agent get paid?

Agents 435

Agents Training Buyers Law 435

Housing Wire

JANUARY 23, 2025

Open house postcards Open house postcard from Wise Pelican Open house postcard from Agents Assemble on Etsy Open house postcard from Agents Assemble on Etsy Open house postcards are a valuable tool in the real estate agent’s arsenal, designed to draw prospective buyers and sellers to your property listings.

Real Estate 305

Real Estate Open Houses Real Estate Agent Design 305

Housing Wire

OCTOBER 17, 2023

Buyer and seller-specific landing pages: You’ll want a site that offers visitor-specific content pages. For example, buyers will want to browse listings while home sellers visiting your site will appreciate your free home valuations. For example, if listings are scarce, you can filter for listing leads over buyer leads.

Real Estate 476

Real Estate Real Estate Agent Agents Tools 476

Housing Wire

MARCH 28, 2024

Hopeful their initial offer might be accepted or that they might beat out other potential buyers. More than a few real estate agents will roll their eyes and sigh when asked by a client, upon the signing of a sales contract, “What’s next?” There’s an entire industry built upon the “what’s next” in question.

HOA 488

HOA Property Management Real Estate Agent Technology 488

Housing Wire

NOVEMBER 2, 2023

The program is designed to help agents connect with buyers, improve their brand recognition and convert leads into clients. However, Market Leader may not be ideal for larger teams or those looking for more customization.

Real Estate 459

Real Estate Real Estate Agent Tools Agents 459

Housing Wire

NOVEMBER 16, 2023

New findings from the National Association of Realtors (NAR) show a fresh picture of who’s buying and selling homes, with more first-time buyers entering the market and families looking for homes that fit multiple generations. Advertising on Zillow can put your brand in front of millions of potential buyers and sellers.

Real Estate 435

Real Estate Marketing Real Estate Agent Tools 435

Housing Wire

OCTOBER 21, 2024

Prior to the implementation of the current CCP in May 2020, listing brokers had two business days from the signing of the listing contract to either enter the listing into the MLS as “active” or submit a listing exclusion form, which had to be authorized by the seller, to the MLS.

Brokerage 448

Brokerage Real Estate Sellers Agents 448

Housing Wire

FEBRUARY 26, 2024

Summary Market Leader Agent Image LabCoat Agents Coffee & Contracts Luxury Presence RealGeeks iNCOM ProspectsPLUS! Rather than pushing leads to multiple agents at once, Market Leader pairs potential buyers with the best suited agents for them, eliminating the competitive mad dash and ensuring a calmer process for everyone involved. (A

Real Estate 345

Real Estate Business Real Estate Agent Marketing 345

Housing Wire

JULY 10, 2024

Seller / Buyer/ Balanced). There is no advantage to either buyers or sellers in this type of market. Buyer’s Market – Greater than six months’ worth of inventory in the area. There are usually many properties available at different price points in a buyer’s market and properties generally take longer to sell.

Sellers 435

Sellers Real Estate Agents Clients 435

Housing Wire

APRIL 8, 2021

According to Matt Sharp, Area Lending Manager at Citi, “It’s really important when you are in the buying process that lenders have a communication with not only the buyer but also with their realtor,” Sharp said. This is a bit of a gamble since the buyer won’t know for sure if they have to use the money until after the appraisal.

Inspection 468

Inspection Sellers Buyers Tools 468

Housing Wire

AUGUST 4, 2023

Yes, you should certainly be able to post an impressive listing and understand the ins and outs of closing, but helping buyers and sellers means cultivating a diverse set of skills to navigate a complex and ever-changing real estate market. Here are 10 essential skills every real estate agent should possess. Another hat to place on your head?

Real Estate Agent 370

Real Estate Agent Real Estate Agents Clients 370

Housing Wire

JULY 9, 2024

Just this week, I have spent time with successful people in the following pursuits: Technology consulting, software development, real estate sales, building construction and contracting, the law, nuclear physics innovation, advertising, medical sales, and product innovation. Also, architecture, store management, and payments services.

Real Estate Agent 435

Real Estate Agent Real Estate Agents Training 435

Housing Wire

SEPTEMBER 18, 2024

According to NAR , five percent of sellers and four percent of buyers found their agent through another agent’s referral. A referral estate referral occurs when a licensed agent or broker passes along a prospective buyer or seller to another licensed agent to handle a transaction. Everybody’s happy!

Real Estate 468

Real Estate Real Estate Agent Agents Brokerage 468

Housing Wire

NOVEMBER 22, 2023

In fact, if you were to describe the home buying experience solely upon the things we see in advertisements, the process would end with the sales contract and all parties would merrily proceed directly to the handing over of the keys. There’s an entire industry built upon the “What’s next?” in question.

HOA 459

HOA Real Estate Agent Technology Real Estate 459

Housing Wire

SEPTEMBER 10, 2024

While the sites on offer for Real Geeks’ entry-level Establish plan might not be as polished as AgentFire’s, we think they look great, especially when you consider the advanced CRM and Facebook advertising tools that come with the package. Example Sierra Interactive websites on desktop, tablet and mobile Pricing Core package: $499.95

Real Estate Agent 448

Real Estate Agent Real Estate Brokerage Agents 448

Housing Wire

FEBRUARY 9, 2024

If you target luxury buyers and sellers, it’s worth considering this investment, which also comes with the ability to choose a DIY or done-for-you build-out. A CRM will help you streamline your sales processes, store client data, manage leads and keep track of how many times you’ve connected with every buyer or seller.

Real Estate 476

Real Estate Tools Marketing Real Estate Agent 476

Housing Wire

APRIL 20, 2022

Gone are the days of weekly listing books and print advertisements with grainy black-and-white photos. Just how we do contracts now is so much faster. The back end systems, when we are listing something or putting something under contract, it is all just very seamless. That was in 1980.”. Brokerages Invest in Tech.

Real Estate Agent 448

Real Estate Agent Real Estate Agents Brokerage 448

Housing Wire

APRIL 23, 2024

Colibri’s real estate continuing education course offerings vary by state, but a sampling of intriguing topics we researched include Fair Housing, ethics, handling multiple offers, educating buyers, handling trust funds and implicit bias training. Course offerings and bundles vary by states and according to state requirements.

Real Estate 476

Real Estate Best Value Agents Design 476

Birmingham Appraisal

FEBRUARY 11, 2025

If an agent relies on incorrect tax records, they may overprice or underprice the home, leading to: Overpricing: If the homes actual square footage is smaller than reported, buyers may not see the value, leading to fewer offers and a longer time on the market. This is especially important when: Listing a home for sale. Refinancing a mortgage.

Appraisal 68

Appraisal Real Estate Agent Real Estate Agents 68

Housing Wire

DECEMBER 6, 2023

With home prices expected to hold steady and even grow in many markets, real estate agents face a unique market shaped by shifting demographics, evolving buyer expectations and lingering economic uncertainties. As we edge towards 2024, the real estate landscape buzzes with both opportunities and uncertainties. Compare all products here.

Real Estate 448

Real Estate Agents Real Estate Agent Tools 448